Last week, Don Reedy talked to us about the cool stuff Apple is doing with HTML5 on the iPad. Unchained alum Scott Gaertner followed up with me to talk about the possibility of doing the kind of content we do as single-property coffee-table books, only expressing that content on the iPad like the issue of Sports Illustrated Don had cited.

Take a look at this Apple HTM5 demonstration site. In seven very quick demos, Apple illustrates all the cool things that can be done on the web using only HTML5, CSS3 and Javascript. The photo above was clipped from a live virtual-reality demonstration.

I’ve been talking to Cathleen a lot about the computer science paradigms behind this technology shift. It’s a big deal, actually, but Apple has been careful to sugar-coat it. Perhaps I’ll make a short video detailing what is going on.

The HTML5 demo requires the latest version of Safari, either desktop or mobile. Windazoids can play, too, by installing Safari. The rumor is that Safari 5 will be released this week, so there could be some more cool technology still to come.