There’s always something to howl about

Who’s afraid of the big, bad bot? Real estate “AI” is a cargo cult – of trivia.

I’ll talk more about this as we go forward: I am listing almost never, but I am listing as close to perfectly as I can. I have made myself into a killer real estate listing agent by way of behavior modeling: Double-thinking appraisers and experienced agents to get to the unassailable price, then selling to absolutely everyone in the process. That includes writing rebuttal language in private MLS fields for agents to deploy on their buyers – selling by attenuation.

That doesn’t end. Under Contract is a dance of magnets, a war of attrition among mutual repulsions. This is where closing skills really matter – and that’s why I am selling my client’s interests all the time, to everyone, all the way to the close.

My point? Come and get me, robot. I don’t give a rat’s ass where the nearest Starbucks is, but I know how to get to the closing table. You don’t.

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