After reading through John Rowles’ post about Glenn turning things profitable. (Hope that sticks for you Glenn, way to go.) And reading Michelle’s comment, where she rightly noted that Glenn has made changes to his model to get profitable, I thought some further comment is in order.
When I raise my glass to toast Glenn’s accomplishment, I am toasting HIM, and not his business model. Of course he has made changes (in my opinion–they were needed). Yes, he made a hugely difficult decision to cut staff in order to GET profitable. He made many other changes as well that were equally crucial.
It was countless moves that many others in his shoes might not have done and it was agonizing (I am sure) for him at times.
There have been numerous firms that have gone under trying to see “how low they can go”…commission limbo is VERY hard on the dancers as opposed to selling value. Looks easy, but it ain’t. How many caracasses of those companies have we seen strewn along the way.
After reading Rowles’ post I then flipped over to Joost De Valk’s post on his blog about the business model for WordPress and how theme developers vs plugin developers are being treated.
He argues that there should be commercially supported plugins (read: not free) as well as free plugins (GPL- or gnu public license) on the WordPress plugins site.
Plugin developers (if they are good enough to develop commercially viable plugins SHOULD be able to charge and charge what the market will bear.) Those who want to work for FREE are able to do so. (They will starve.)
In my own business at EricOnSearch, I have used several models (started with full service SEO, then went to Coaching, and now emphasize joint ventures with select partners).
There are lead generators out there who are profitable and there are many who never will be and will die or sell out due to lack of cash. (How’s the burn rate, fellas?)
I guess the bottom line is this. I like freedom. I like people who succeed. I celebrate profitability. (and there are some profitable lead generators out there) And I toast the winners and console the losers in a Vince Lombardi sort of sadistic way. (grin)
Here’s to Joost trying to get the WordPress folks to quit insisting on giving away the plugin store and putting the tin cup away in favor of the cash register. Here’s to Glenn for making the tough decisions (including sending leads outside, right?).
And here’s to me making the 18 hour days turn into peltless kitties and giving Mrs Eric and the rest of Team Eric the lifestyle that I would wish for them. (grin)
Best to all.8 comments