I don’t really do anything with my Facebook fan page other than to have my blog content automatically streamed to it, but a little Brady-esque follow up every time a new “friend” touches my “Fan Box Badge” is proving to have quite a nice effect on my sales effort, so I figured I’d share.
- You create your fan page.
- You embed your box on your website.
- When people land on your website and see smiling faces, you look cool, perhaps even trusted.
- Your visitor is already addicted to facebook, so he/she can’t resist the temptation to “become a fan.” [After all, it's only 1 click.]
Then the fun starts…
You visit your own site and see a new face in your sidebar. It’s go time! Send your new fan a personal fb message, or even better, google them up for a phone number and do a little follow up. Maybe something like:
“Hi. Just noticed your face on my website in my Facebook page widget. Thanks for becoming a fan. Just curious, how’d you find me? …. ”
I originally tried to embed the actual Fan page box here, but didn’t seem to want to take the script… so, the sneaky image link…