There’s always something to howl about

#RTB (raising the bar) is #ROT (restraint of trade). If you want to do something that will actually benefit consumers and will run the bums out of the real estate business, #STFU (stop being a tweetard) and #DTFG (deliver the frolicking goods) already!

I’d have more to say about this, but everything I have to say is encapsulated in a single URL:

I was mildly interested in this #RTB (raising the bar) nonsense until I figured out that it’s just more Rotarian Socialism: Make it harder for punters to get a real estate license so that the few who make the cut can make more money with less competition. Nice.

Meanwhile, an email correspondent sent me to Twitter to search on a particular #hashmark. There were more than 30 tweets in a span of 20 minutes, from perhaps a dozen tweetards — all of them theoretically real estate professionals.

Why theoretically? Because if you’re pissing away your day on Twitter, you’re not selling real estate, underwriting loans or doing anything else productive.

And all of those clients you claim to have cultivated via social media? They can see what a goof-off you are, just as much as I can. If I were steaming by the phone, waiting for you to return my call, I would just love to watch you kibitzing with your butt-buddies around the virtual water cooler. Now that’s service!

Here’s the only standard of value that matters to consumers: #DTFG (deliver the frolicking goods)! Your clients want for you to treat them the same way you yourself would want to be treated, were you in their place.

It’s easy to figure out what to do, harder to get the job done — harder still to get it done well. But that is all that matters. And if you’re not going to deliver the goods, then you, too, are one of the bums I want to see pushed out of this business.

Whether you’re a dinosaur pissing and moaning in the bullpen down at the brokerage office or a shiny new giggling on-line with all the other shiny new dino.bots — you are the problem.

Until you are prepared to put your clients first — all the time — you have nothing to say about raising anything. Raise your frolicking standards! And if you don’t — if you won’t — hard-working dogs like me are going to help you find a job you can handle.

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