Mega-producing Realtor and BloodhoundBlog contributor Russell Shaw insists that “success is contagious.” He backed up that argument at yesterday’s StarPower seminar in Phoenix. Russell spent much of his day surrounded by Realtors eager to infect themselves with his 400-transaction-a-year mojo. As we have good cause to know, Russell is boundlessly generous with good advice, so it could be a few dozen new millionaires came down with an incurable case of success yesterday.
Russell was one of the seminar speakers, and he did a killer 25 minute presentation on how to price listings — or how to price listings that will sell — or how not to take listings that will never sell. His overarching thesis is that successful people think differently, and his presentation stood as good evidence of that argument: He told the audience nothing they did not already know, but he forced them to look at it from such a different frame of reference that he had the rolling in the aisles.
StarPower CEO and Ringmaster Howard Brinton has agreed to share the audio recording of Russell’s talk with us, so we’ll make it available as a podcast when we get the file.
Cathy and I were both hugely impressed with the intellectual content of the event. Despite my first name, I am not a terribly gregarious specimen, so I am much more likely to catch success from a book. But every one of the eight presenters was bursting with good ideas. Cathy was particularly impressed with Tami Spaulding from The Group in Denver. So many good ideas seem to come out of The Group that I may want to devote some concentrated attention to what they’re doing.
Cathy fell in love with Spaulding’s ideas for a pre-listing package, and I immediately saw how such a thing could be done on-line as well as in print. There were a lot of other ideas like that, things that we think we can adapt to our way of going at things.
This year’s StarPower Annual Conference is in Phoenix. If you come to town, we’ll buy you a beer. And there’s an excellent chance you’ll catch some of Russell Shaw’s success.
Technorati Tags: real estate, real estate marketing
Allen Butler says:
Greg,
I would like very much if you or Cathy would share with us who were not able to attent some of the fabulous ideas you gathered at the Starpower event. I’m intrigued by your reference to a pre-listing package. I have a pretty good one that I use in hardcopy and on line, but am always willing to add to my arsenal. Give it up!
Allen
March 30, 2007 — 8:06 pm
Keith says:
I’m embarrased to say I’ve never listened to Russell until I listened to it on your podcast. I’m going to give it a run again this weekend with a pen and pad in hand. Last time I just had it on in the background while doing other things. I kept having to backup to thoughts I only got pieces of. I love his style and approach. Time for me to shake up the way I do things.
March 30, 2007 — 10:04 pm
Jay Thompson says:
“If you come to town, we’ll buy you a beer.”
Does that apply if we’re already in town? 🙂
A conference in Phoenix at the end of July. It may be worth going just to watch the people from out of town freak out on the heat…. I’m no meteorologist, but I predict it will be quite toasty during the event.
March 31, 2007 — 12:28 am
Linda Davis says:
I will be in Phoenix. I wouldn’t miss a Star Power Conference. Diet coke works for me.
March 31, 2007 — 5:35 am