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“Live Chat” Facebook Capture Trap Magic? (or waste of time?)

Just build a quick prototype for this “247 Floortime” idea that’s been rattling around the noggin…

Here’s how it works.

  • Simple page
  • Autoplaying youtube video of an agent
  • Quick blurb about what that agent specializes in, and how he/she can help you
  • Live chat box — (You have to be logged into Facebook to use it.)
  • Traffic Driving Strategy — Facebook Ads, DEMOGRAPHICALLY TARGETED TO PEOPLE JUST LIKE THE AGENT
  • Incubation Strategy — Anyone who chats, well you just shoot over a friend request with a message and get the relationship going…

You can open the demo in a new window by clicking here.

Thinking that if we only show this ad to 25-40 year old males in the Harrisburg area, folks are going to think… “hey that guys just like me, I like him, sure… I’ll interact with him a bit… ”

Of course the trick will be to properly word/structure the ad so only folks likely thinking about real estate will click thru…

What d’yall think?

Will this flop?

Or work like gangbusters? (will update in a few days once we have some datastuffs…)

Related posts:
  • Not just live chat, but actual living minds to chat with . . .
  • More video from Unchained from TokBox
  • Our Operators Are Standing By

  • 2 comments

    2 Comments so far

    1. Joe November 11th, 2011 2:55 pm

      Sounds interesting Ryan. I’m gonna subscribe to this post to see what develops. When you get some data or results, be sure to post in the comment section, eh.

    2. Jim Duncan November 12th, 2011 6:50 am

      This sounds like a great idea. I’ve used live chat for years, but have recently been testing SnapEngage, and it’s been working quite well. Those who choose to engage have (relevant, real estate related) things on their minds and are seeking answers.

      Being is a position and available to provide answers is hopefully going to lead to solid engagement and closed transactions.