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Cribfinder and Facebook: Showcasing Listings

By: Brian Brady, MillionaireRealEstateLender.com, Post Archive, RSS Feed
Posted: Wednesday, November 14th, 2007, 7:13 pm MST
Category: Lending, Marketing, Real Estate, Technology

I’m a newbie to the world of Facebook but an old salt at social networking sites. I’ve been on LinkedIn since 2004, MySpace since 2005, and Active Rain since 2006. Facebook is my network du l’an for 2007.

It all started with my need to meet people in the San Diego area. I moved here as a mortgage sales executive in 2003 to be RIF’d after a merger in early 2005. Faced with the prospect of earning a living for my family, I turned to my first love; originating loans. In many respects, I’m only a third year originator.

My goal: to build a phat Rolodex, and fast.

I turned to the budding social networks to meet REALTORs and key referring influencers. I think Jeff Corbett got me on Facebook. I see a few of you there now. Facebook is a unique social utility because it lets independent software developers offer applications. One of those applications is a listing bot called Cribfinders. From the Cribfinders home page on Facebook:

Did you know?
* Your properties appear on your profile after adding them to CribFinder
* Updates appear on your newsfeed when you add or comment on photos (even your own!)
* You can track how many times your properties are viewed
* You can add your profile to our (searchable) realtor database
* You can add as many properties as you want
* You can get links to your “Cribs” and display them OFF of facebook

I added that application on my Facebook page and started searching around, I came upon this listing and clicked through to the REALTOR. He and I led parallel lives (both lived in Phoenix and moved to San Diego). I called him and spoke to him for 10-15 minutes and we have a connection. I have always maintained that the loan originator with the most friends wins the game so I like to make friends.
I noticed one hound using that application and wondered if others will. Comments about Cribfinders?

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    • 12 comments

    12 Comments so far

    1. Eric W. Gage November 14th, 2007 7:45 pm

      Welcome to Facebook! I use all those sites that you mention plus some and by far Facebook outshines them all! I have gotten quite a few messages through the Houston Real Estate Group on Facebook. I hope to see you around there!

    2. Sean M. Broderick, CCIM November 14th, 2007 8:01 pm

      Brian..

      You’re in my LinkedIn network and I didn’t even know it.. congrats on the award, well deserved..

    3. Geno Petro November 14th, 2007 8:33 pm

      B.B. Congrats on the ‘O’ medal. Gonna check out the crib…finders.

    4. Tracey Lee November 15th, 2007 8:09 am

      Thanks for the tip on Facebook!

    5. Andy Kaufman November 15th, 2007 12:16 pm

      Hi Brian- Yeah, Facebook is really the “shiny object” at the moment. I haven’t had a chance to check out Cribfinders, but I really like the Neighborhoods App. built by Point2.

    6. Bob in San Diego November 15th, 2007 1:46 pm

      Brian,

      I’ve been meaning to check out Facebook and that Crib’s plugin(?) sounds like a really neat addition. Thanks for the great tip!

    7. Adam November 15th, 2007 11:20 pm

      Thanks for the post, Brian.
      I’m one of the developers of Cribfinder.
      We’re excited about the launch, and have over 400 Realtors online in just a few weeks!
      We hope to improve the speed of online communication between buyers and sellers through facebook’s network.

    8. Arlington Virginia Condos — Jay November 16th, 2007 8:07 pm

      I wish I had more time to explore Fbook. It’s killing me that somebody is probably getting the big head start on wielding RE influence in my markets….

      jay

    9. Jenine From ActiveRain November 17th, 2007 1:04 pm

      Thanks for the useful tip Brian. There has been alot of news from Facebook, especially with the Beacon program. Another real estate app I found on Facebook is LivePads. Glenn Roberts from Inman actually did a story on it. The app is at http://apps.facebook.com/livepads

      I also like to read the blog they have running. I have used many of the tools they showcase there to add some pizazz to my site. Clients love the functionality of my site..I’d recommend people check that out to enhance their site. The blog is http://www.livepads1.com.

      Thanks again for sharing and hope you don’t mind me sharing this info for other realtors.

      Jenine

    10. Ann Cummings December 30th, 2007 6:44 am

      Brian – thanks for the info on Cribfinders. I hadn’t heard about that until I followed a link from one of your other posts over to this one. I’ll be checking it out, and the links that Jenine provided, too.

    11. marketing techniques April 24th, 2008 10:24 am

      marketing techniques…

      Este es el sistema de noticias de la web de Acerca de temas relacionados con Marketing….

    12. Sue September 1st, 2008 8:27 am

      Pretty new to facebook, but we’re friend there! I have to look for this crib addition. Its hard trying to everywhere!