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Do You “Knol”? Utilizing a new Google Offering

It looks like Problogger has mixed opinions on the launch of Google’s Knol. Meanwhile, Seer Interactive shows Knol already ranking for some keywords.

Search Engine Land compares Knol to Wikipedia and gives you step by step instruction on setting up your own Knols. I love the ability to have a collaboration but be able to moderate and control content edits. I have an ongoing feud on Wikipedia with someone who does not feel that a link to a hyper local blog full of community information belongs on Wikipedia – I put it on – he takes it off – one year later – 15 edits and I get incredible traffic to my local blog from Wikipedia. I just have to check it every few weeks!

For me it Knol is another tool in my arsenal of online marketing. I’ve got my start and am committing to adding fresh information at least weekly. Currently I’m ranked number 3 for the search “Real Estate” and the only one for “Athens, Georgia” who wants to join me? What content do you think will be most applicable and how do you plan to leverage this new tool?

Related posts:
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  • Google Blocks Anti-MoveOn.org Ads? Disturbing…
  • Real Estate Listings on Google Maps – she is no more.

  • 7 comments

    7 Comments so far

    1. Michelle DeRepentigny July 27th, 2008 11:00 pm

      Twittered by Problogger just after posting: Knol ranking well

    2. Stockton Real Estate July 28th, 2008 10:06 am

      Knol is going to be Hugh in coming days and it will absolutely replace wikipedia – Wikipedia gets most of its traffic from Google. If google stop ranking wikipedia in its serps it will suffer a lot

    3. Cyndee Haydon July 28th, 2008 10:35 am

      Michelle – I found you there yesterday and loved your “units of knowledge” – was working on one and didn’t save soon enough – computer hiccups so back to square one today – thanks for sharing!

    4. Bob July 28th, 2008 1:25 pm

      A “hyper local” business blog shouldn’t be on wiki. We’ll see how KNOL deals with similar links as this grows and everyone and their brother tries to spam it to death.

    5. Michelle DeRepentigny July 29th, 2008 3:33 am

      I agree with you Stockton RE, the initial case studies on the SEO are remarkable. I certainly prefer a consumer to find me on my local blog, but I think it would be foolish not to take advantage of the opportunity to get in early.

    6. Michelle DeRepentigny July 29th, 2008 3:36 am

      Cyndee, I feel your pain :) I had a problem with my first one also, but finally got to where I was saving it every few minutes, so I wouldn’t lose to much -looking forward to some great Clearwater info from you!

    7. Michelle DeRepentigny July 29th, 2008 3:39 am

      My blog is full of of community information. Bob, what better source of information could there be for a potential visitor or relocating buyer? The traffic I receive proves to me that the information is what they are looking for and the bounce rate or lack of tells me they are finding what they are looking for.