Incubating, according to Merriam-Webster Online Dictionary:
Etymology: Latin incubatus, past participle of incubare, from in- + cubare to lie
1 a: to sit on (eggs) so as to hatch by the warmth of the body b: to maintain (as an embryo or a chemically active system) under conditions favorable for hatching, development, or reaction
2: to cause or aid the development of intransitive verb
One of the sessions I went to at Blog World was “Taking Smart Risks with Your Online Personality”, with Alex Hillman and Jake McKee. Being on the Bloodhound Blog I figured it would come in handy, right?
The session went well, solidified some things I knew and clarified a few things I had an inkling about. I didn’t have any epiphanies during the session, but one phrase wormed it’s way into the deeper crevices of my brain and began to incubate: “It’s in the Google”.
Hillman, if I remember correctly, was quoting his father’s insights into the far reaches and lasting legacy of everything we do online. Everything we do online is “in the Google”. Everything. For better or worse, it’s all out there for someone to find. That’s obvious, you say. Perhaps, but “it’s in the Google” has been incubating in the warm gray matter ever since, and late last night I Googled myself. And then I Yahoo’d myself (no comments from the Peanut Gallery). And then, while I was sleeping, “it’s in the Google” bumped into Kelley Koehler’s advice to “Win the small battles. Go niche”, and then it shook hands with an unfortunate situation for a dear friend who is unable to comment on this blog because Akismet eats everything he writes, and when I woke up, those thoughts had joined forces.
What’s in the Google for me? Stuff, stuff, and more stuff- some good, some bad, some ugly. I’d like to do away with the bad and ugly, or at least bury it, but what if I made the good even better? I noticed that there are quite a few comments that are coughed up from the Google, and I’d like to do a better job of managing those. So here’s my idea, and I’m wondering if anyone else is doing this: Really using the power of leaving a comment, not just to leave a witty and insightful comment, not only to leave a url, but to leave a url to a landing page, to a category, depending on the topic of the post. Just to make this clear, I’m not talking about leaving a link in the comment, but leaving a specific page in the url field.
What if I was truly thoughtful about this, so when I commented on a Dayton blog, on a post asking how Realtors come up with a listing price, I left the url of my Selling a Home in Dayton category instead of just my home page? What if, when I leave a comment on a Dayton blog, on a post discussing something cool going on in Dayton, I left a url to my Things to do in Dayton category? Wouldn’t it be more useful to someone clicking over? Could I win a small battle? Go niche? I could send people to a flickr account, if appropriate, or one of my multiple twitter personas. When commenting on a blog here, in the RE.net, I could send people to my Bloodhound archive, or my BHB subscription page…
This has never occurred to me before, but I wonder if this idea is fully incubated. Would it be more useful to a reader, or is this poor online etiquette? Anyone else doing this? Everyone else doing this? Any results you’d like to share?Related posts: