Eat their exhaust for only $300. Fifty photos at $300 a pop is $15,000 — America on $500 a day — not counting the vendor sponsorships. Good thing it’s all for charity. Otherwise, it might start to smell…
Technorati Tags: blogging, real estate, real estate marketing
dustin says:
Greg: What in that link makes you say “it’s all for charity”? I’m seeing that they will spread goodwill, but I’m not seeing that they are donating the money they are raising to any specific charity.
I feel somewhat bad about saying it on their blog because I don’t want to rain on their parade (especially after John’s first comment), but the idea of proving “free broker services” so that people who are financially marginal can buy a home seems somewhat suspect to me. If the difference between an agent’s fee and no agent fee is going to be the difference between getting a home and not, I’d hope the agent would advice a potential home buyer that they should either lower their expectations a bit (buy a cheaper house) or, if they are already looking to buy the cheapest option on the market, they should probably rent a bit longer until there was some type of nest egg.
May 16, 2007 — 3:13 pm
Greg Swann says:
> What in that link makes you say “it’s all for charity”?
Nothing, of course, although I would think even worse of this dumb stunt if I thought anyone actually believed it was about anything other Dancing Bear self-promotion. Sincere charity is as likely to do harm as good — as your remarks indicate. Insincere charity is sleazy — but so is promoting real estate weblogging on the real estate webloggers’ dime.
May 16, 2007 — 3:35 pm
David G says:
If you plan to spend $300 on marketing, remember that that investment could get an ad viewed by 30,000 people searching for homes in your ZIP code on Zillow.com. Check it out: http://tinyurl.com/2yfddg
Greg – do you really think they’ll get lost? 😉
May 16, 2007 — 3:38 pm
Greg Swann says:
> If you plan to spend $300 on marketing, remember that that investment could get an ad viewed by 30,000 people searching for homes in your ZIP code on Zillow.com.
The essence of Marketing 2.0 is WWSD? — What would Seth do?
I’m thinking your mug on the bus plus 15 years of unlimited classified ads, all for $300. Plus a tee shirt if you act today…
May 16, 2007 — 3:47 pm
Kris Berg says:
I like Sellsius. Faces on the bus are just tacky. I’ll pass.
May 16, 2007 — 9:30 pm
shaun mclane says:
Funny comment Kris! I feel a little unwelcome here today, because I thought the roadtrip was an interesting concept. Maybe I missed something, but self-promotion is nothing new. The goodwill realtor thing seemed a little strange, but I offered my services. I tend to agree with Dustin from the comments – I don’t exactly see how saving realtor costs will make anyone afford a home easier.
May 17, 2007 — 5:03 am
Kris Berg says:
Shaun – You should come on Russell’s bus instead. I bet he would let you drive!
May 17, 2007 — 6:58 am
Jim Duncan says:
Shaun –
Simple – every little bit helps. In my market, there is a real workforce housing crisis that we are working to solve. Surely there’s no way that a modest commission will be the “make or break” as to whether a firefighter/nurse/police officer will be able to purchase a house, but it can help.
My offer cobbled together with low- or no-interest loans, County or City assistance, and various other tools to help public servants purchase a home and put down roots in the community they serve, might just help.
And, quite selfishly, if I can sell one house to one of these folks, they are liable to tell their friends, and then in 5 years when they sell, they will use me. It’s charity, but it’s also business.
May 17, 2007 — 12:31 pm
shaun mclane says:
Jim, I get that. My point (notice the time posted the comment) was that I didn’t see it as a make-or-break situation.
May 17, 2007 — 2:49 pm