There’s always something to howl about.

Top Buyer Agents Unite To Put Themselves Out of Business – Russell Shaw Tries to Save Them

The missing word in the title above is, “completely”. Top Buyer Agents Unite to Put Themselves Completely Out of Business. Also, based on my schedule boardwalk-coastal-wetland_AJM5A2and the (so far, at least) almost total unwillingness of Top Buyer Agents to even listen to this vital message, there may not be much reason to keep saying it. These Top Buyer Agents don’t seem to understand that they are not like most buyer agents. They are quite different. These Top Buyer Agents take their duties to their clients so seriously that they actually DO put the client’s interests above their own. Every time, in every way. These Top Buyer Agents have figured out that the current system of the listing agent paying them, with the seller’s money (of all possible pay plans in the universe) isn’t the most optimum pay plan possible.

But it IS a pay plan. You do get paid. Your buyers do get real representation.

In many well written, thoughtful and sincere posts here on BloodhoundBlog there has been a strong case made for divorcing the buyer agent commissions completely from the seller and the listing agent. Most of the points made are valid. There has been even more to think about in the back and forth in the comments section of those posts. Some very bright people saying some very bright things.

I won’t try to appeal to your self interests here, but to your interest in caring for your future clients. The current “system” offers you the best opportunity you will ever have to help the most people with your counsel. Should the commissions become “divorced” (and yes, this could happen due to some decision in a federal court room or even the Supreme Court) you will be out of business. O – U – T, out. The perfect transaction (each side having splendid and fabulous representation) will occur so rarely that anyone who worked on bringing it about will have lots of time to reflect on how great it could have been. The funny part is that you already know what will bring about your demise. It has been commented on as the “how do we get around THAT” issue. You don’t. With IDX feeds freely available and buyers being told they now can “hire their own agent” (with the complete right to also pay that agent) most buyers will become “listing agent shoppers”.

Me? I will continue to take listings and do what is necessary to get them sold. If offering them directly to buyers by promoting “buy direct, pay no commission” was the most effective way to get them sold, then that is what I would do. It is also what Re/Max, Prudential, Coldwell Banker, Century 21, Keller Williams and all other companies who will stay in business will do. It is also what you will do, should you decide to stay in real estate.

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