There’s always something to howl about.

Category: Real Estate (page 114 of 266)

Price matters — but so does everything else: When buyers come to see your home, they’re looking for reasons to reject it, not to buy it

This is my column for this week from the Arizona Republic (permanent link). Incidentally, as tough as it might be to take, this same principle applies to consumers shopping for Realtors or lenders: They’re not looking for reasons to accept and embrace you, they’re looking for reasons to reject you and move on to the next candidate. If you want the business, you have to take away their objections before they think to raise them.

 
Price matters — but so does everything else: When buyers come to see your home, they’re looking for reasons to reject it, not to buy it

If price matters more than anything else in the sale of a home, why bother to clean, repair, stage and market the property for sale?

In a buyer’s market, if a home is priced above its market value, it probably will not show. If it doesn’t show, it can’t sell, and this by itself is all the argument anyone should need to price a home to the current market.

The corollary proposition is that, if your home is properly priced, it should get frequent showings.

So the battle is won, right? All you had to do was price your home to the current market, and you attracted the attention of buyers. Victory is at hand.

Not quite.

Your home is showing, and that’s good. But if it is dirty, if there are obvious repair issues, if the space is cluttered and confusing, if no one has worked to point out why it’s such a good buy — other houses will sell and yours will languish on the market.

As long as you’re priced right — and price can be a moving target in this market — you’ll get showings. But if your home is not a better value than the other houses your buyers are seeing, they’ll buy those homes instead.

That’s exactly what you would do in their place, isn’t it? When you’re picking through the melons at the grocery, you aren’t looking for the ones that are bruised and shopped over, unsightly and unappetizing. Why would you expect buyers to buy a property that you would pass Read more

Rainmakers Everywhere But Not A Drop Of Water In Sight

I’ve started and deleted this post three times now. It’s galling. I know what I wanna say, but can’t say it the way I wanna. It’s important though, at least in my thinking. So here’s hoping the fourth time is a charm.

Back in the ’60’s I was the janitor for Dad’s real estate offices — all seven. Once a week, there I was, a high schooler arriving in my ’59 Morris Minor, later a Datsun pickup, cleanin’ up, and printing the new listings for the week. I soaked up immeasurable amounts of data, completely unconsciously, while listening to agents BS, or just shootin’ the breeze with them while emptying their trash, or waxing their desks. (when I could actually see their desks, that is)

His first ever office, located in East San Diego, is now a Mobil station. For those in SD it’s at 39th & El Cajon Blvd. The agents in that office turned out to be his version of the ’27 Yankees. Eight of them opened up their own companies, and the office only held 10. They were hard workers, kept their noses clean, and with one glaring exception, really cool guys.

They were Rainmakers. What passes as a Rainmaker today isn’t what it was then.

Let’s all agree what a Rainmaker really is, and what they do.

In real estate, a Rainmaker is one who consistently produces leads resulting in closed escrows. These leads are often handed over to those working under said Rainmaker. There are also circumstances in which a Rainmaker will create ‘rain’ for other businesses, creating a storm of synergistic dollars raining on all those who have strategically situated themselves directly in the path of the anticipated storm.

To be fair, and this is a subjective personal definition, Rainmakers produce business. Whether it’s used to benefit the Rainmaker’s team or not, it’s business produced by their efforts. The fact they may only be raining on their own personal fields is a false issue. I also maintain producing less than a deal a week, give or take, doesn’t make the agent a Rainmaker. 30 deals is Read more

Sun Tzu takes the art of war to Mr Roger’s Neighborhood while the RE.net creates pablum pimps who deal in warm fuzzies

I’m a fifteen year cancer survivor- does that make you feel pity? Don’t you dare- not even for a moment! I am not telling you this to manipulate your feelings or thoughts, and I don’t want or need your warm fuzzies. I’m telling you this because surviving cancer makes you a believer in the power of truth. When I was told I had cancer, it came on the heels of a 3 year stretch where my husband Jamie and I changed jobs, had 2 kids, and lost 5 close friends and family members to various diseases and sudden or accidental deaths. Jamie had just finished fighting a serious health problem of his own and at that point in our lives, we were in full battle mode. Hearing the diagnosis of cancer is immediately clarifying. If there is any doubt about what is important in your life, cancer will instantly put those priorities in order. There is extraordinary power in that truth. You are told the truth about the disease, the truth about your options, the truth about your prognosis. A cancer diagnosis is not an easy thing to hear, but once you hear all the facts, and only once you hear the facts, can you begin to fight.

At the time of diagnosis, your first thought might be that your life is completely out of your control- but it isn’t. Once you understand that you do have some control, now you can map out a battle plan. There were times when it was tempting to boo hoo to people, and I’m sure I gave that a try. Who doesn’t want some strokes when they are feeling sorry for themself? I was fortunate enough to have family and friends around me that refused to hear it.

Chris Johnson’s post made me think. I’ve never been entirely comfortable spending much time in the RE.net, but lately it seems that a big reason for being online for many of us is simply to get validation from other real estate professionals. Have we become addicted to posting pablum for the warm fuzzies? Have Realtors, not one of Read more

Social Media, Facebook, Identity and Complex Relationships

hamlet.jpgThe advent of social media has changed the way we communicate, do business and relate to the internet. Now everyone has the opportunity and means to create their own hamlet in the kingdom of the web. In the kingdom of the web countries are being formed and the good news is that the New Country is the country that should be — free, prosperous and open to those with the ambition to create.

Facebook has become a platform (free country) whereby applications and features can be added outside central control. In my opinion, Facebook has created the standard. The mistake many social media efforts made was creating centrally controlled sites not open to the many possible applications from outside. Facebook is creating something endlessly fascinating, chockful of possibilities for individuals to create their worlds and establish their identities.

Furthermore, Facebook is creating an information stream that will most likely become more and more powerful as time goes on and more applications are added, and as more and more people use it to share their links, offerings, wisdom and news. The great thing about it is that the information is user-generated and not controlled by Facebook’s idea of what is valuable.

This combination of open-source and open-use whereby the user can create a hamlet of personalized space to create identity and share with friends and associates is incredibly attractive to those who want to establish presence and a base of operation. An operating system where the user has control to develop their own information network is changing the way the internet is used. I have only begun to see the possibilities for my system — not only business-wise as a real estate broker, but as a person utilizing the internet to create social space that gives me identity and enables me to connect to streams of useful and enriching information — and to create complex relationships that form a diverse network.

Perhaps “complex” is not the best word, but what I mean is the operating system builds a diverse network of relationships that are connected in more and more far-reaching ways — from friends, to consumers, to colleagues, to Read more

Why National Real Estate Listing Sites Suck….Reason #1

They don’t ALWAYS provide national level exposure to our listings, (and that is above and beyond the fact that most will not disclose the actual traffic figures of their local property searches so we can see ACTUALLY how much exposure we are getting for the listings that we are GIVING.

For this example, I am going to use REALTOR.com, but the example is by no means limited to them. Same scenario applies across many of the bots.

Let’s say you are looking on our site for a home around $500,000 in Louisville. One of the current active listings is this one. Great right? and exactly what you were looking for on the east side of Louisville in one of the MANY quiet suburbs…

Fast forward a day or so…

So now you go to LIST a similar property (same suburb) for a potential client. PROUDLY, you proclaim that you provide ENHANCED Listings via REALTOR.com. (At a cost of hundreds or even thousands of dollars a year to you, the REALTOR). The client thinks, “GREAT. My REALTOR is getting me EXPOSURE…” Isn’t that SWELL…

HERE’S the rub:

Type in REALTOR.com (as a typical relocation person or anyone else would…).

Type in LOUISVILLE, then choose Kentucky and then search for $500,000 homes…

ALL you see are homes with the CITY field in IDX that says LOUISVILLE!!! This means that ANY listing that does not have the city LOUISVILLE in its address is getting little to NO exposure in REALTOR.com and HAS NOT BEEN. Nice job guys…REALTORS pay for enhanced listings that are seen by NOONE (err…except the very few who a) understand this and b) are prescient enough to know that La Grange is a city in Kentucky and not just a cool song by ZZ Top. and c) type that individual city in the advanced search.) How many do you think THAT is…ummm…Next to NONE, in my opinion.

And before any of the other National sites (bots, franchise chain sites, scrapers or others) start bragging about how much better THEIR presentation of listing data is than REALTOR.com, be forewarned – This is the FIRST of multiple posts on the subject… Read more

How are you gonna keep ’em up in your vertical real estate search portal when the future of home search is horizontal — and Google’s?

Do this: Go to Google and search for Phoenix, AZ real estate. We don’t compete for that term — we’re coming in like 34th place — but a lot of people do — like 3.5 million hits for the keyword without quotes.

Here’s what’s interesting:

Out of those 3.5 million search results, Google Base’s Housing Search comes first. That would be true for any other City, ST real estate search you might want to run. You don’t need the state if the search is unambiguous.

Yes, Google Base doesn’t have a lot of listings so far — only about 4.7 million. That’s twice as many as Zillow.com has right now, but it’s still not very many. The data sources are many and disparate, so it’s plausible that there are some duplicates in there, too.

And, yes, the search interface is horrible. It hasn’t changed much, if at all, in the past year. But who is willing to bet it won’t change in the next year?

For plain vanilla horizontal search — of practically anything — Google is god — omniscient, omnipresent, omnibenevolent. If you need more than plain vanilla horizontal search, you have to go vertical — but google wants your vertical real estate search to go vertical with them, too.

There’s more. The upshot of the DOJ/NAR settlement is that the IDX level of real estate search is likely to become ubiquitous. Right now, Google Base is limping along like Trulia.com and Zillow.com — partnering relationships with a few MLS systems, a few big brokerage chains, a few listings remarkers like flyer and virtual tour vendors, and direct entry by home-sellers and their real estate agents. That’s about to change as MLS systems, either directly or through IDX vendors or VOWs, make every MLS listing available to all takers.

If you’re Realtor.com, how are you going to hang onto an audience that can get essentially the same results from the same place they get all their other results — from Google.com?

If you’re Trulia.com — Realtor.com in pastels — what do you have to offer end-users that will be so much more valuable — a year from now Read more

The fall and rise of a real estate titan: “Tony has the most valuable asset known to man: unwavering spirit and confidence in himself”

In line with Chris Johnson’s post this morning, a charming real estate story from The American Spectator:

Recently, I was contacted about a hot deal in Buckeye (the fast-growth, west side of Phoenix) by a very bright, young Phoenix wheeler-dealer.

We’ll call him Tony (not his real name). Tony was, and still is, one of the smartest guys I have ever met. I first met him as super-charged go-getter sitting in one of the thousands of real estate cubicles on Camelback Road. At that time, he brought me a deal that turned out very well, and he was pleasant and honest throughout the whole process. Over the years, as I predicted at the time, Tony would quickly move out of the cubicle and into something bigger and better. History proved me correct and by 2004, Tony had a fancy office on the Camelback Miracle Mile with a secretary that looked like she just stepped out of Vogue.

Sitting in his plush office, Tony was still Tony, going 1,000 miles per hour and talking up deals, but in a nice and pleasant way. He had picked up a few nice souvenirs of the ongoing boom, including a fancy spread in the 85253 zip code where he entertained lavishly, a sleek new private jet, and a very cool yacht in Marina Del Rey. At Tony’s 2005 Christmas Party, I could have sworn that half the Dallas Cowboys cheerleaders were there at Tony’s Paradise Valley house.

Anyway, Tony was calling me after a long absence. I had missed the ’06 and ’07 Christmas parties, but I can only imagine their lavish scale. Tony was now on the phone saying he had a great deal that I should look at “right away…this one you’re gonna love.” I have heard that line a million times, but in Tony’s case, I trusted his judgment and agreed to meet that day at my office. Tony arrived, pitched the deal (I was already fairly familiar with the location and the dynamics of the site), and indeed, it was a deal. It was exactly right for one of my clients in Read more

You Control Way More Than You Think

If you are an enemy of agents working hard, you are an enemy of mine.  If you make it socially acceptable to fail in this market, you–personally–are as bad as the media that has made it socially acceptable to walk away from your house.  I have said to just walk away from failure enablers, but I have to fight back. 

I read a post yesterday that made me again question WHY I read RE blogs.  The poster had some closings that were going sideways It occurred to me that this mighta been their fault.  I mentioned this.   This agent was using the ‘best lender, best systems and best procedures,’ to  watch their deals go sideways, and then use the best blog to yell at the echo chamber…I was quickly shouted down by the chorus of failure fanatics. 

If Your Systems Are Failing, By Definition, They Ain’t The Best!

Lemme tell ya something.  There are people doing great (and easy) business in this market.  I know a buyer’s agent here Columbus that has 7 houses under contract every month like a machine.  That’s because the month before he sends 15 people up for loan approval, and won’t be satisfied with a non approved loan, and asks me brutal questions.  Generates his own leads, doesn’t take listings, and is in 100% control.  Stuff happens, but it’s never on more than 1/10th of his business.  OH, this agent sells everyone two houses.  His buyers write an ethical and fully disclosed second house offer in case the first house fails to get the short sale processes moving at two places so he’s guaranteed a check.  And with his deals, he runs the short sale unless it’s a listing agent he knows.  He’s taken responsibility for way more work.  

It’s More Comfortable to Be and to Manufacture Victims

It’s infinitely more comfortable to think that something else was the author of our failure, isn’t it?  It makes us all feel better when we don’t have to realize that we effed it up, because the (choose one) [Buyer/broker/builder/lender/other agent/title Read more

Canadian Housing Crash Could Induce More Investing in America

You heard it here first. Canadian real estate is in the danger zone. Well, maybe not all of Canada’s housing stock will fall but the Western provinces look overvalued. If you subscribe to my site, you heard about this over the weekend.

It all started back in 2003. A barrel of oil was trading around $30. Then, we liberated Iraq from Saddam Hussein. Oil spiked up then retreated to the mid 30s for the rest of 2003. Dubya landed on an aircraft carrier, proclaimed “Mission Accomplished”, and the war was over.

Kind of. Then, the “police action” started. That’s when the rapid ascent started in oil prices. By the middle of 2005, we crossed the $60 threshold. Then Dubya pushed the food for fuel policy that caused our farmers to reallocate their crops to refiners rather than grocers. In the past 18 months, the price of oil doubled. We called this commodities-push inflation at Bartley Hall. The discretionary dollars got crunched by triple digit tanks and five digit mortgage payments and America became a subprime nation….

…and Western Canada got rich….so they all bought real estate.

In commodities-rich Canada, they prided themselves on “sober” lending guidelines. No sub-prime mortgages and a heavily regulated mortgage industry insured that the irrational exuberance we displayed in The States wouldn’t mirror up north. Then, the Canadian Mortgage and Housing Corporation (CMHC) ripped a page from the Wall Street playbook, extended the amortizations, lowered the down payment requirements, and it was the wild, wild west, all over again. Same scene; different location.

American real estate crashed, the Fed lowered rates, and the US dollar tanked. In late 2007, the loonie reached parity with the dollar. In Calgary, the median price was $200,000 (Can), in 2000. It grew to $250,000 (Can) in 2005. It grew to $417,000 (Can) in 2007 (suspiciously with the rise in oil prices). If you bought an Calgary investment property, in 2000, you doubled your money. This chart shows that household incomes spiked along with Read more

iPhone 2.0 debuts with faster 3G wireless and a built-in GPS system — and a $199 price tag for the 8GB model. Video? Flash? Javascript? Ask later, but third-party apps also debut on July 11. [Updated]

TechCrunch, but this news will be everywhere:

Apple announced its new 3G iPhone today. It is much thinner, much faster, and much cheaper than its predecessor. Starting at $199, you get an 8 gigabyte device with GPS that works on AT&T’s high-speed 3G network (as opposed to the slower EDGE network all previous iPhones are bound to). A 16 gigabyte version will go for $299. Considering that the current 8 GB iPhones cost $399, that is quite a steal. The battery is supposed to support 300 hours of standby time, 5 to 6 hours of Web browsing, 7 hours of video, and 24 hours of audio. But talk time is cut in half from 10 hours to 5 hours, when using the 3G network. The launch date is July 11.

The New York Times:

The biggest news from Apple is what Steve Jobs didn’t say: It has completely changed the basis of its deals with AT&T and other wireless carriers.

According to a press release from AT&T, the carrier will no longer give a portion of monthly usage fees to Apple. Instead carriers will pay Apple a subsidy for each phone sold, in order to bring the price from $399 down to $199 for the 8 Gigabyte model. The company did not specify the amount of the subsidy. Subsidies of $200 to $300 are common in the industry.

What is more, consumers will now pay $30 a month for unlimited data service from AT&T, compared to $20 under the plan introduced last year. So even though the phone will now cost $200, consumers will be out more cash at the end of a two-year contract compared to the previous deal.

Of course, that includes faster 3G data service, so the price increase may be worth it. But we should call it an iPhone price increase, not a cut.

Unlimited data service for business users will cost $45 a month.

[….]

AT&T also said in its release that it now has 3G data service in 280 metropolitan areas, and that will increase to 350 areas by the end of the year.

For Apple, this move to getting all its money up front Read more

Support the Vlad Zablotskyy Legal Defense Fund: A real estate weblogger is being throttled by corporate bully ePerks.com. The free speech rights you will be fighting for are your own

Update: It seems likely that Vlad’s cost to defend himself from this specious claim (if you read the complaint, you will discover that the alleged offense is entirely absent from Exhibit A) is going to start with a $5,000 retainer. It seems unlikely to me that the matter will go to court, but, if it does, things will get really expensive. If you haven’t done so already, click on the “Donate” button. You’re not defending Vlad, you’re defending yourself.

 
The months’ long persecution of real estate weblogger Vlad Zablotskyy by ePerks.com’s Ben Behrouzi came to a head today. Behrouzi has served Zablotskyy with a lawsuit claiming that a post on Zablotskyy’s weblog caused Behrouzi to suffer “harm and damage.”

Behrouzi also claims that Zablotskyy has exposed him to “hatred, contempt, ridicule and disdain.” The petition itself is a bad joke, but it is beyond all doubt that that Behrouzi has exposed himself to “hatred, contempt, ridicule and disdain” by the months of ludicrous posturing he and his attorney have engaged in.

At some point the full petition will be available for us to read. [Amending this: You can read the complaint on Vlad’s weblog.] In the mean time, Vlad Zablotskyy needs your help. The lawsuit was filed in California, but Vlad lives in New Jersey. He will have to fight a lawsuit seeking compensatory and punitive damages by remote control, paying law firms in both states. The suit itself is a complete joke — a Personal Injury law firm with a drive-up window comes to mind — but it will still cost serious money to defend.

I’ve set up a Vlad Zablotskyy Legal Defense Fund through our PayPal account — and I’m about to put the bite on you in two ways.

First, click on one of the “Donate” buttons you see in this post or on our sidebar and give as much as you can. I know that many Realtors and lenders are hurting for money right now, but there is no better cause for you to fight for than your own right to speak and write as you choose. If you happen to be Read more

Are You Driving in the Left Lane, but Only Going the Speed Limit (or less)?

I travel Interstate 64 between Charlottesville and Richmond at least once a month. It is a fairly lightly traveled highway (compared to 95 and 81), so it is justifiably only two lanes wide in either direction. It is also a fairly boring drive because the scenery (which is nice) does not change for 50 miles. The road is straight, flat, and requires a stop at Starbucks before you brave the monotony.

The lack of interesting scenery or road challenges allows my mind to wander and think up Blog posts like this one. On a recent trek back from Richmond, I experienced a common source of frustration – a legitimate pet peeve of mine – when I found myself going 5 miles UNDER the speed limit while driving in the “fast lane.” As you can guess, there was an otherwise “normal” person merrily cruising down the left lane and ignoring the signs that say “Slower Traffic Keep Right.” Cars had stacked up behind this slowpoke as they attempted to negotiate passing the vehicle on the right.

fast laneThere was a law on the books in Virginia that made it illegal to pass on the right, but that was removed several years ago because more than one member of the General Assembly shares my pet peeve. I would have preferred that we stiffen the penalty for driving slow in the left lane (perhaps jail time) instead of justifying cars weaving through traffic, but then again, how much sympathy can you have for drivers like me who believe a State Trooper’s mantra is “eight you’re great, nine you’re mine?”

For many agents, the same frustration occurs in the real estate business. I often hear complaints about less “professional” agents slowing up a transaction. In essence, the complaint is that one agent involved in the transaction is hurting the efficiency of information flow needed to get the deal done, much like a slow driver in the left lane hurts the efficiency of traffic flow. This analogy, however, breaks down when you compare the root cause of the problem. The driver in the left lane is simply rude or inconsiderate Read more

Every Day Is A Good Day To Invest In Phoenix Real Estate

Every day is a great day to buy a single family home, even in Phoenix. That ought to rile up the analytical types here. Of course, that same principle applies to the stock market, as well.

I started my career as a “Financial Consultant” but was mentored by some fellas who preferred to be called “Customer’s Man” (title preserved with apologies to the fairer gender). My tutors would buy me a scotch in Suburban Station, then ride the R5-Paoli Local home with me. I’d receive a 70-minute lesson about how and when to buy stocks for clients. The first lesson was that every day was a good day to own a good company.

Of course, the part I’m leaving out is that price and underlying quality were important factors in the investment decision- fundamentals rule when it comes to long-term investing. These Customer’s Men weren’t the Bud Fox-type on Wall Street, churning clients’ accounts, they were more like the character Hal Holbrook played (Stick to the fundamentals. That’s how IBM and Hilton were built. Good things, sometimes, take time).

The same principle can be applied to real estate. Greg Swann did his best Hal Holbrook impression with this article in the Arizona Republic. The fundamentals are fabulous for Maricopa County real estate. Three people move into Maricopa County for every two people that leave every year; that’s a growing population. The local economy is diversifying with small businesses leading the way. An expanding economic base and a growing population make for an attractive situation for landlords.

Are the long-term prospects for Phoenix real estate good? The fundamentals would have you believe that they are. Lawrence Yun predicted a 50% rise in Phoenix housing prices in a five year period; I commented that it may take ten years. Still, 50% over ten years is a helluva return, when leveraged four to one. Invest $100,000 in Phoenix real estate today, and you could conceivably receive a triple in your original investment, ten years from now. That Read more

Has the Phoenix real estate market turned the corner? It’s too early to tell, but May’s results suggest we may be nearing the bottom

This is my column for this week from the Arizona Republic (permanent link).

 
Has the Phoenix real estate market turned the corner? It’s too early to tell, but May’s results suggest we may be nearing the bottom

Are you in the mood for some good real estate news for a change? How about some news that’s not all bad? Here’s what news there is, in any case:

May was a very strong month for clearing bread-and-butter inventory in the Phoenix real estate market. BloodhoundRealty.com tracks sales of newer suburban tract homes — three bedroom, two bath, single-story homes with tile roofs and two-car garages — the middle of the housing-supply bell curve.

We have records going back to January of 2004, so we have tracked both the boom and the bust in our recent real estate history. May 2008 was the strongest month for the homes we track since May of 2007, with the best month before then being November of 2006. A total of 170 of these homes sold in May, up from 114 in April.

Prices were down, month over month, and not by just a little bit, so May’s results no doubt reflect the sale of a lot of lender-owned properties. But inventories of the homes we track are down by 7% from April and by over 14% from March.

The implied absorption rate from May’s results is 5.2 months, down from 8.4 months for April. Absorption rate is the amount of time it would take to absorb all currently-available inventory at the current rate of sales.

The absorption rate calculation is less than reliable, since it uses backward-looking numbers to make a forward-looking projection. But substantially greater sales taken together with substantially lower inventories is a very good sign.

As a matter of anecdotal evidence, earlier this week I phoned the listing agent of a very market-weary short sale. After months of no activity, three offers came in over the weekend. The seller issued multiple counter-offers, with the high-bid being $17,000 over the list price.

So has the Phoenix real estate market finally turned the corner? We won’t know for sure for two or three months Read more