There’s always something to howl about.

Category: Technology (page 44 of 60)

New self-promo play at Trulia.com: Like Realtor.com, but cheaper

The details are here. This was to have been news tomorrow, but Trulia broke its own embargo. Unlike the last round of upgrades, this release is all about milking cash from Realtors in the best Realtor.com tradition. Perfectly understandable as a means of making money, but hardly earth-shaking. I would have more readily welcomed actual functionality, rather than just pay for play. The good news is, buying leads on Trulia.com is a lot cheaper than buying leads elsewhere. This argues to me that selling leads is a business ripe for disintermediation. If so, that day cannot come soon enough.

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TV writers shoot selves in foot: Rassafrassin’ swearing unconvincing

TechCrunch:

The strike poses an interesting challenge for television at a time where internet usage has surpassed TV viewing time in most homes. Users are already choosing online entertainment over TV, how many more will switch off their televisions when their favorite shows stop going to air? These eyeballs present a real opportunity for online content creators at all levels; from the VC funded video startups through to the DIY part timers. The trends in viewer numbers have all been headed online to this point, this strike could well accelerate this trend, particularly if it lasts over the long term.

I was thinking about this yesterday, and, of course, this was the subject of the very first post I wrote on BloodhoundBlog:

In a subsistence culture, the work of the mind is precious and literally unsupportable. We are by now so rich that millions of people can create intellectual resources that they give away, in turn to be remarketed by others…. If almost-as-good is free or nearly free, what is the market value of slightly-better?

As an irony supplement, some of the free content that will be created during this strike will have been created by the strikers.

Amendment: Like this:

There are natural barriers to wealth, such as scarcity and inaccessibility. There are man-made barriers to wealth, like walls and laws. And there are barriers to wealth that are co-factors of relative wealth and poverty.

In a condition of vast abundance, trying to build walls around popular media content is an effort doomed to failure. What the Writers Guild actually needs to advance its agenda is not a strike but a campaign to forbid the creation of cheesy entertainment without a license.

And now you understand the National Association of Realtors…

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Mortgage Grader: Revolutionary or Just One More Marketing Widget?

Mortgage Grader is a consumer-operated, automated underwriting system. Jeff Lazerson, its founder, has been working on this idea for 3-4 years. It was released this summer.

Consumers enter information and are issued an approval. The mortgage grading engine mashes up various automated underwriting systems (FNMA Desktop Originator, proprietary sub-prime engines, etc.), searches out the best terms, and delivers the equivalent of a wholesale lending approval, with wholesale rates, to the consumer. The consumer then hires an approved mortgage broker to package the loan for a flat fee.

Have we heard this idea before? Jeff Corbett has been talking about a transparent underwriting and rate search engine for some time, now.

I know both Jeffs. I met Jeff Corbett last year and have known Jeff Lazerson, since 1997, when he was selling his book, “How to Make A Fortune In Loans Without Leaving Your Desk“. Both are veterans of the industry who have seen mortgage consumers get raked over the coals by originators.

Transparency is nothing new to the mortgage industry. Mortgage brokers have practiced transparency, by law, for years. Mortgage originators often teach customers how to lower their fees by accepting a higher interest rate in exchange for lender-paid yield spread premium– I’ve done that since the mid 90’s.

Transparency is the law for mortgage brokers. Flat fee loan originations are nothing new. Innovation Mortgage has been offering a flat fee model for 6 years now.

Is this the end of the full-service mortgage originator? Absolutely not. Technology, while useful, is the consumer’s worst enemy. Ten years ago, mortgage originators feared that Desktop Originator would eliminate their utility. It was the advancement of technology, however, that allowed for more innovative loan programs. The only way for these technology engines to work is if we revert back to the “good ol’ days” of two loan programs: 30 year fixed and 15 year fixed. Nobody really wants less choices.

Nothing beats the advice of a mortgage professional. We are the first experience many consumers have with financial planning. Two hours with one of us will help a consumer to better understand Read more

The Luddite’s lament at The New Yorker: Why won’t the world just hold still?!

The other day Cathy asked me what a semi-conductor is. It takes courage to ask me an open-ended question, because you risk getting the full answer. We started with integrated circuits, which is what most people mean when that say “semi-conductor,” then got into the conductive properties of metals and minerals, slid from there to quantum physics and electron tunneling, jumping to the idea of electronic gates, which leads back to Boolean algebra, all of which briefly encapsulates the idea of contemporary computer science.

But: The role of semi-conductors in all this is relatively recent, so we talked about Pascal’s automated looms, Babbage’s Analytical Engine, Ada Lovelace’s invention of software engineering, Turing’s Enigma and the idea of the Turing machine — which, despite all the hype you read, is the underlying engineering for the computer in front of you right now, scaled up a bazillion times.

The Turing machine was mechanical. The role of semi-conductors in data processing came even later than that. So: We talked about integrated circuits, about Moore’s Law and most importantly about the information explosion, the practical corollary of Moore’s Law. We continued with the idea of the Semantic Web, the notion that, very soon, instead of you trying to find the data you want, the data you want will avidly be trying to find you.

There’s more: We talked about multi-core computer processors and their implications, particularly about their application in compute-intensive functions. As a matter of physics, there is a finite limit to Moore’s Law. Heat is a significant problem right now, but even postulating computers running immersed in liquid nitrogen, data moves at the speed of light. At some point, no matter how close together chip-makers manage to plant circuits, propagation delay will limit further speed increases.

But this is where massively-parallel multi-core processors come into their own. Imagine not two cores, or four, or eight — the most you can buy in a computer store right now. Imagine 64 cores, or 256, or 1,024 microprocessors running side-by-side, splitting jobs up into 1,024 separate tasks and performing all of them simultaneously.

There’s even more at the outer edges of Read more

Twittering on a wing and a prayer

I Twitter. Therefore I am? Twitter appeals to me, although I’m wondering if that makes me a Twit. It seems so Web 2.0 lite. Blogging has weight. Facebook, LinkedIn, they have some business attire to them. Twitter is just casual Friday, isn’t it?

I’m not an expert Twit. I still need to learn all the little nuances like the tinyurl and how to reference another Twitter account, but I’m not caring about that at the moment. Right now I am simply trying to remember to Twitter and in order to be an interesting Twit you have to leave it open and just Twitter away. I Twitter on about the minutiae of life and work, but I also post my blog urls. That’s where the tinyurl comes in handy, since each Twit is limited to 140 characters. This being Bloodhound, I’ll anticipate your question- does it bring you leads? Goggle has picked up my Twittering for a keyword of some sort and pointed someone to my home blog, so, in other words, no leads. What’s the point, I hear you asking.

There’s this movie that I adore, “Wings of Desire“. If you are not familiar with it, two angels hover among Berliners. We watch the angels watch the humans, and the angels can hear human thoughts, so we get to hear what other people are thinking. One angel decides he no longer wants to watch, he wants to participate in life- as he says “At last to guess, instead of always knowing. To be able to say “ah” and “oh” and “hey” instead of “yea” and “amen.” This is one of those movies that people seem to love or hate- it’s not for everyone. My husband, Jamie, for example, can’t stand it. To him it ranks high on the list of most boring movies he’s ever seen, and my guess is that to him, Twitter would be the same.

You have the opportunity “follow” the twits of other people, and that’s where Twitter gets interesting, or really boring depending on your point of view. Twitter asks “What are you doing?” but it could ask Read more

Zillow.com upgrades its advertising arsenal, allowing you to target-market the Joneses you want to keep up with

I’ve been saying this for a long time: Buyers are temporarily interested in listings. Owners are always interested in their homes. Zillow.com wants buyers, hence the move to accept listings feeds. But what they really want are owners, people who will come back to the site again and again, potentially to be sold new stuff every time they come back.

Remember 13 months ago when Zillow opened up and let sellers create Do-It-Yourself Zestimates, detailing all the unZestimated changes they had made to the home?

Today all that data gets put to use. Zillow has a brand new advertising program called Home Direct Ads that will use every bit of the data it has collected to target market ads to particular buyers, to vendors like movers or remodeling contractors — even to visitors to specific homes in the Zillow database.

From the company’s press release:

Leading real estate Web site Zillow.com today announced the launch of Zillow® Home Direct Ads, a new set of patent-pending tools that enables advertisers to identify and connect online with homeowners who are on the verge of making major home-related purchases such as moving or updating the home they currently own.

The sophisticated toolset capitalizes on Zillow’s most compelling asset: data-rich, individual Web pages for more than 70 million U.S. homes that attract regular visits by the homeowners themselves. Zillow Home Direct Ads helps advertisers target ads to these homeowners by individual address, by value of their home, by psychographic cluster such as urban families with children, or even by whether they are planning to move. This type of intent and address-specific targeting has never before been available for advertisers online.

“What we’re offering advertisers is pin point accuracy on the purchasing intentions of homeowners, including the ability to forecast that they are highly likely to move or remodel well before they start the process,” said Greg Schwartz, Zillow vice president of ad sales. “Our advertisers can target ads down to the specific address or home value, or learn other facts about the neighborhood and locality that will allow them to tailor ads directly to this audience. As a result, advertisers are Read more

The disintermediation of Torquemada the Inquisitor: Do we dare interrogate ourselves about the future of real estate representation? And: What fate awaits all dinosaurs?

In 1991, I was approached by Garry Fairbairn (he must have been a beautiful baby) of the Western Producer in Saskatoon (or maybe it was Regina), Saskatchewan, Canada to write a simple batch global search and replace utility that the paper could use to translate American wire service copy to King’s English spellings — color to colour, favor to favour, etc.

That was the birth of Torquemada the Inquisitor. Ultimately it came to be much more powerful, but, in the beginning, it did nothing but search for and replace string literals. I was developing a reputation as a Macintosh software developer who was interested in big text-processing problems. There was a good reason for this: I had big text-processing problems and I wrote software to solve them. Torquemada used the then-new drag-‘n’-drop technology in the Mac OS to permit users to run an unlimited number of pre-saved search sets on an unlimited number of text files. If you could write well-defined, error-trapped searches, you could automate a big chunk of your workflow.

Subsequent versions added wildcard searches, type-casting, wild strings, case-conversion, etc. Torquemada was pattern matching along the lines of the Unix GREP utility, but it was optimized for repetitive tasks common to text-processing, word-processing and typography. It was very useful in the early days of web-page creation, as well.

I named it Torquemada because I had already written a utility called XP8 (expiate, get it?). This was built to correct a huge number of defects common to word processing files in those days. In addition, it would pre-code text to be imported into QuarkXPress — then and now high-end Macintosh desktop publishing software — with many typographic refinements coded into the text on the fly. XP8 would remove the excess white space from around the numeral “1,” for instance, intelligently ignoring the lining figures in tables. It did quote-conversion better than any software before or since.

These two utilities had fairly similar objectives, and both were built expecting to do huge batch jobs by drag-‘n’-drop. XP8 was a brute-force front-end to Quark, though, where Torquemada was a general purpose text revisionist. In practice, for Read more

The soul of a bigger Bloodhound: Anticipating BloodhoundBlog.TV

We’re about to grow to be a much bigger dog. We’re a media play to begin with — news and views, not sales and service. People lecture us all the time that we don’t get real estate weblogging, a point we might dispute. Weblogging about the real estate business, on the other hand, we do better than anyone.

What we have coming is a new idea on a new domain, BloodhoundBlog.TV. (There’s nothing there yet; we’re too busy building the underlying technology.)

Yawn! Yet another claque of clamorous real estate videos?

Not on your life.

We’re going at this BloodhoundBlog way, as webloggers: Serious about important ideas, always, but never stuffy or stilted — and never in anyone’s thrall. We’re going to do the same kinds of things we do here — in streaming, iPod-ready video.

Here are some kinds of content we might take on:

  • The Talking Head, like Andy Rooney or Bill O’Reilly. This is akin to a weblog post, but it’s harder to do well than to imagine having done well. It works best from a well-rehearsed script, but some of the best YouTube videos we have linked to fall into this category.
  • How-To/Spot News/Actuality. This is like HGTV or a news broadcast. Plenty of room for creativity here: multiple locations, multiple interviews, music, still images or film clips.
  • Interviews. This is what we think of right now when we think of a general interest real estate video podcast. With a camcorder or a decent webcam, we can do this anywhere. Connecting through the Studio BHB set-up (about which more below), we can make a fairly tightly edited two-shot remote interview on the fly.
  • Group Discussions. This depends on Studio BHB. A group of us, contributors or guests, can come together in a video-conference, which we can store as a video. I’ve worked out a way to edit this kind of conference to make a visually compelling presentation on the fly.

We are planning to do a weekly BloodhoundBlog.TV broadcast, combining the first three types of segments with a group discussion about those segments, about the real estate news of the week and about our particular favorites among Read more

Is Zillow.com shutting down? Could the media darling and incipient Double Jeopardy question be headed for the dead pool?

Not so much, despite a prank posting on the realty.bot’s forums:

Zillow will be shut down on Nov 2nd

Their revenue stream is in concert with the real estate market. They simply ran out of money.

Hence no price updates for over a month.

The Cluetrain runs on Saturdays in Seattle, so David Gibbons rushed in to quash the rumor (once I had asked for a comment, I should add):

OK, OK – Zillow is not shutting down.

Quite the contrary. I’m sorry that Zestimate updates are delayed – there’s a sticky post in the Zillow forum that explains this further. The short story is that we’re preparing for a massive update to Zestimates and data – and have had to freeze site data while that project is ongoing. I understand that it’s frustrating and ask for your patience for a little while longer.

Financially, the company is very healthy – but thanks for your concern. Yep, Homer; we did just raise a 3rd round of venture Capital – $30M – for a total of $89M to date. Ad sales at Zillow are better than expected – please remember to support our advertisers!

New data will be on the site shortly – and much more cool stuff will launch over the next 3 months. We’re not going anywhere.

The rumor was obvious bunk, but it’s cool that it shook some news loose from the Zillowtree.

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Face Time or Facebook?

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You hear it here, you hear it there (there being here), and you know it in your heart. Real estate is so darn personal.

Ah, the personal touch! That is why I blog, and why I am very responsive to my emails and voicemail. That is why I love, and my clients love, the ability to electronically sign contracts and to view all contracts online from any Wi-Fi hotspot in the Delta Quadrant. Heck, what’s more personal than that daily auto-generated online update of home sales activity in your neighborhood… with MY PICTURE at bottom and YOUR NAME at the top?

I know what you are thinking – All that stuff is impersonal, but we are in a “people” business. Well, it depends on which “people” we are talking about. It’s a matter of communication, which we all know requires a sender and a receiver. When wearing the sender hat, I need to know in what form my client prefers to receive, which means I need to listen carefully to what my clients are telling me.

Times, they are a-changin’. That doesn’t mean that our business is becoming, can become, fully automated and physically detached. It simply means that our world is different now, and we are redefining “personal”. The ways in which we interact today are dramatically different than yesterday’s methods (smoke signals and dot-dot-dash). My children phone me from their bedrooms asking for the ETA of dinner, and they IM me from 100 feet removed to tell me that the Jonas Brothers are coming to town (to marry THEM!). I suspect they visit my home blog periodically to take a peak at the Trulia side bar widget of our active listings just to gauge the likelihood that I will be available to drive carpool to the movies on Friday.

As agents, we work with a wide cross-section of people and personalities. The key is to understand their definition of “personal”. My grandmother does not have a Meebo account, and you won’t find her on Facebook; she is the type of person who would prefer a phone call, a personal visit, and contracts in triplicate. My typical Qualcomm client, Read more