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Category: Technology (page 57 of 60)

Podcast: Dustin Luther’s Real Estate Weblogging Seminar Part II

This is the second of three podcasts of Dustin Luther’s Real Estate Weblogging Seminar.

The recordings for these podcasts were made by Rudy Bachraty of the Sellsius Real Estate Weblog.

Dustin is best known as the founder of Rain City Guide. Dustin works as a technology evangelist for Move, Inc. As evidence to his commitment to weblogging, he has a weblog devoted to internet real estate marketing, and this particular series of seminars are sponsored by Top Producer.

Rudy’s initial recordings suffered from some quality issues, most notably his distance from Dustin and some random electronic interference. BloodhoundBlog’s intrepid audio engineer Allen Butler (himself a top-producing Realtor) was able to scrub the audio to bring Dustin’s voice forward. The recordings still suffer from some defects, but 99%+ of the intellectual content has been preserved.

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Podcast: Dustin Luther’s Real Estate Weblogging Seminar Part I

This is the first of three podcasts of Dustin Luther’s Real Estate Weblogging Seminar.

The recordings for these podcasts were made by Rudy Bachraty of the Sellsius Real Estate Weblog.

Dustin is best known as the founder of Rain City Guide. Dustin works as a technology evangelist for Move, Inc. As evidence to his commitment to weblogging, he has a weblog devoted to internet real estate marketing, and this particular series of seminars are sponsored by Top Producer.

Rudy’s initial recordings suffered from some quality issues, most notably his distance from Dustin and some random electronic interference. BloodhoundBlog’s intrepid audio engineer Allen Butler (himself a top-producing Realtor) was able to scrub the audio to bring Dustin’s voice forward. The recordings still suffer from some defects, but 99%+ of the intellectual content has been preserved.

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Travel through time as you learn to take your Zestimate with 1.027631 grains of salt . . .

The Sunday New York Times will have a feature on hi-tech real estate, but you can see it today through the miracle of Google.

Not hugely interesting, more a catalog of press releases. Kristal Kraft gets a chance to strut, which is fun.

And: Zillow.com says you have to take their Zestimates with a grain of salt, which must be why none of them ends with three zeros.

The gist of the article is that information is more valuable to home buyers than pumpkins (who knew?), but, taking account of that, there is a huge omission: ShackPrices.com, the leader of the pack in deep info. Zillow should just buy them so they can get the kind of press attention they deserve…

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Redfin and the antics of the INTx crowd . . .

By my lights, one of the most interesting bits of news to come out of Inman Connect was Redfin’s announcement that they plan to swim into Boston Harbor. Washington State has reasonably normal wild-West real estate laws, as does California. The natural leap, in terms of maintaining a decent level of sanity over legal compliance, would be to migrate to nearby states — Nevada and Arizona leap to mind.

There is a problem with this idea, though. The median home price in Phoenix is around $260,000. In Las Vegas, the median is around $300,000. If Redfin proposes to give back two-thirds of a $9,000 commission, there is a word for what’s left: Doodly.

Unlike a true bottom-feeder, Redfin has encysted itself with a boatload of dead-heading barnacles. This is why it keeps trying to grow into luxury markets: The company needs one third of a bigger commission bite even to make a pretense at covering its inflated payroll.

Kris Berg points out today that this is a less than brilliant strategy, inasmuch as buyers and sellers of luxury homes are busy people who have the money to pay for the kind of roll-out-the-red-carpet service they have come to expect. “We do nothing for less” is not a winning value proposition, generally speaking, among prosperous people.

There is an exception to this rule, however. Kris hints at it by suggesting that younger people might be attracted to Redfin. They might, but few of them are buying or selling at the $500,000 level and above. Redfin actually sends a stronger hint by announcing their plans to jump to Boston.

A couple of months ago, I was on the phone with Galen Ward. He suggested to me that, while Redfin’s approach to the marketplace was only popular with hi-tech Seattlites for now, eventually they would be seen as early-adopters and the business model would meet broad acceptance in the marketplace. This is a colorable proposition, I suppose.

Just after Inman, I mentioned on Rain City Guide that I thought Move, Inc’s. Alan Dalton had mopped up Redfin’s Glenn Kelman in their debate. The example I offered was this: If you Read more

Ladies and Gentlemen – Meet the Flintstones

In the evolutionary chain of technology, I am somewhere between the Greg Swanns and Dustin Luthers of this world and, well, the Flintstones. Let’s just call me the missing link.

My generation wasn’t born into a world where computers, much less websites and blogs and mash-ups and code, existed. With each new technological advancement, we boomers learned to adapt or face extinction. The majority of us have learned just enough to be dangerous; given enough interest and perceived benefit, we have watched those around us and learned to apply the tools as they were introduced into our society. As for our parents and grandparents, meet the Flintstones. For many (most) of this segment, information technology was introduced too late in their era. My grandmother loves her computer to play Solitaire, but you will never find her converting a PDF to a JPEG or hanging out in a chat room. For all practical purposes, she is a dinosaur. Then there are our children. They have never know a world without personal computers, digital cameras, scanning and faxing. They will not remember a time without YouTube or MySpace except when these things are replaced with more advanced applications.

So, here comes the Redfin segue. Steve and I have been having some lengthy discussions lately about the Redfin model and its potential for broad success. Sure, we are a little short in the recreational-life category, but it has been a topic of discussion because I was recently invited to meet with Redfin CEO Glenn Kelman to “chat”. This being the eve of that meeting, it seemed apropos to reflect on the topic.

From my vantage point, this is the $64 question: How will Redfin succeed where so many others have failed? Or, rather, who is their audience? HelpUSell, Zip Realty and other discount business models have had a limited audience at best; they are not, nor do I believe they will ever be, setting the world on fire and achieving significant market share. Of course, Redfin is approaching the issue from a standing-on-their-head perspective. While they pay lip service to the listing side of the equation, their Read more

Catch your kid doing something right: Our son Cameron and the upgrade path of SlideShowMarge

I’ve been building web pages and web sites for clients since I started as a Realtor. In the dark days of the early millennium, email services — especially AOL’s — were unreliable. Plus which, who wants to receive four megabytes of photos by email?

And while building a one-off web site to show off houses sounds like a lot of work, it really isn’t. If I had previewed ten houses, I would end up with a folder on my hard disk containing ten subfolders, each with the photos I had taken of a particular house.

In the Mac world, to get a list of files, you just Select All in the folder and Copy. When you Paste in a text file, you get the filenames in the order you had them sorted, one to a line.

From there it was easy to run two Search and Replace operations to recode the filenames as HTML img calls. Chop and drop that code into a standing dummy web page, type a headline and any needed body copy, and save the edited file under the name “index.html” in the same folder as the photos.

Voila! Instant web page. Do that in each of the ten folders of photos, then do it with those folders in the top level folder. In about twenty minutes’ time, I could build a web site full of photos.

Okayfine. But I can write all kinds of elaborate code from scratch. And, perhaps more importantly, I can catch my own mistakes. What about normal people, born into this world without a propeller beanie?

About fifteen months ago, I wrote a piece of software in PHP called SlideShowBob (I named it after Side Show Bob, Krusty the Clown’s sidekick on The Simpsons, and I am very far from being the first dink to think up this dumb joke).

Here is what the original SlideShowBob did: It took a folder full of photos already stored on the file server and built a web page from them, prompting for the headline and body text. We could do ten folders of photos in ten minutes or fewer. But SlideShowBob couldn’t handle Read more

WordPress 2.1 has been released, and it may be the perfect platform for real estate web sites as well as weblogs . . .

WordPress 2.1 is out. More news from BloggingPro.

Standout among the new features:

You can set any “page” to be the front page of your site, and put the latest posts somewhere else, making it much easier to use WordPress as a content management system.

What this means is that there is no need to distinguish between your real estate web site and your local real estate weblog. The two can both run on WordPress, reaping the SEO advantages in tandem.

Caveats: WordPress 2.1 wants MySQL 4.0 on the server side. If, like us, you’re hosted by GoDaddy.com, you’re all set.

Ten Things You should Know About WordPress 2.1. Best news: A lot of legacy code that was to have been killed is retained, albeit deprecated, so most 2.0.x plug-ins should still work.

BloodhoundBlog won’t be making the switch right away. I like to let other people find bugs in new software. But Cameron and I may start playing with it as a tool to use with single-property websites.

Further notice: Joel Burslem at The Future of Real Estate Marketing has already taken the plunge.

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Technology Review on Microsoft’s forthcoming Vista operating system: “Windows is complicated. Macs are simple.”

Microsoft is about to obsolete its entire user base yet again, as it prepares to release its long anticipated replacement for Windows XP, the new Vista operating system. In a scathing assessment in Technology Review, long-time Windows champion Erika Jonietz reluctantly ends up here:

Ironically, playing around with Vista for more than a month has done what years of experience and exhortations from Mac-loving friends could not: it has converted me into a Mac fan.

Here is an extended rendering of her findings:

My efforts to get Media Center working highlighted two big problems with Vista. First, it’s a memory hog. The hundreds of new features jammed into it have made it a prime example of software bloat, perhaps the quintessence of programmer Niklaus Wirth’s law that software gets slower faster than hardware gets faster (for more on the problems with software design that lead to bloat, see “Anything You Can Do, I Can Do Meta”). Although my computer meets the minimum requirements of a “Vista Premium Ready PC,” with one gigabyte of RAM, I could run only a few ?simple programs, such as a Web browser and word processor, without running out of memory. I couldn’t even watch a movie: Windows Media Player could read the contents of the DVD, but there wasn’t enough memory to actually play it. In short, you need a hell of a computer just to run this OS.

Second, users choosing to install the 64-bit version of Vista on computers they already own will have a hard time finding drivers, the software needed to control hardware sub?systems and peripherals such as video cards, modems, or printers. Microsoft’s Windows Vista Upgrade Advisor program, which I ran before installing Vista, assured me that my laptop was fully compatible with the 64-bit version. But once I installed it, my speakers would not work. It seems that none of the companies concerned had written a driver for my sound card; it took more than 10 hours of effort to find a workaround. Nor do drivers exist for my modem, printer, or several other things I rely on. For some of the newer components, Read more

Digital real estate photography: Which photographer? Which camera?

The current issue of The Specialist, the official magazine of The Council of Residential Specialists, insists that “99 percent of home buyers say that photos are the most helpful feature on a Realtor’s web site.” I’m pretty much convinced that 47% of all statistics are made up on the spot, but I suppose that recalcitrant one percent is visually impaired or something.

In any case, I have two things to say about photography:

First, Karl Hoelscher is starting a real estate photography business in North Phoenix, and he would love to have some help honing his marketing message. Give him a look at HomeSnapz.com. Even if you use your own photos for your web pages, super-hi-resolution professional photography can work wonders for your printed pieces and MLS listings.

Second, the article I mentioned in The Specialist is a wonderful example of really bad advice. As we talked about in BloodhoundBlog months ago, the two most important features in a camera to be used for everyday real estate work are a wide-angle lens and a fairly small image size:

Except for print reproduction, the best size for a real estate photo is 640 x 480 pixels — which is 0.3 megapixels. Ideally, your everyday camera should be able to produce that size image without post-processing. The photos on your web pages can be bigger than this, but not by much. If you try to load 20 images on a page, with each image weighing in at one megabyte or more, you’ll overtax most web browsers — well after you’ve overtaxed the patience of your audience.

What you want from a lens is not a long zoom but the widest possible angle. Most digital cameras have their widest angle setting at 45 – 55mm, if the lens were on a 35mm film-camera equivalent. A few cameras get down to 38mm. This is inadequate. What you want is 28mm or less — with reservations.

The features camera-makers advertise, megapixels and zoom lenses, are mostly useless for taking photos of homes.

So what does The Specialist suggest you buy? Cameras with long zoom lenses and massively megapixelated images — just exactly the Read more

ShackPrices.com: Anything but ORdinary . . .

Responding to my kvetching last night, ShackPrices.com today launched itself into a new ORbit among map-based real estate search pORtals — with OR without MLS access. Not satisfied with ORdinary searching, the Seattle-based company yesterday added a loosely-structure keywORd search. The search suppORted the AND and NOT logical operatORs, but the OR operatOR was left on the cutting room floOR.

Until today, that is. This is email from ShackPrices.com co-founder Doug Cole:

Doug here (the other half of ShackPrices), thanks for the kind words, just thought I’d let you know we just added the OR operator to ShackPrices, so now something like “fixer or tlc” works. Also to clarify we don’t have a way to group words together yet, so the example in your post the search “waterfront, -shake roof” actually goes through more like “waterfront and roof, not shake”. It’s something I’d really like to fix soon, but we have to pick our battles since there are only two of us, and that one missed the first round.

So: I immediately put the booger to the test. This is from my FindTenants bot, which runs on the Arizona Regional Multiple Listings Service. The actual bot is much more stringent than this, but what is shown here is a search that is run into the Realtor’s Remarks section of the listing to determine if a potential investment property is in fact tenant-occupied:

rented OR leased OR renter OR long term renter OR long-term renter OR tenant OR lease ends OR lease agreement OR tenants in place OR rented OR leased OR lease until OR lease til

What did ShackPrices.com turn up? Rain, snow — and tenants…

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Mapping, schmapping — ShackPrices.com is keyword searchable . . .

ShackPrices.com has added keyword searching to its map-based real estate searching tool. In addition to searching by location, amenities or price, home shoppers can search for any text that might appear in the MLS listing made available to ShackPrices.com: Subdivision or neighborhood names, types of architecture, roofing materials or anything that appears in the remarks section of the listing.

Vide licet:

  • Any words in the agent description
  • Project name (Emerald Court Townhomes, Madrona Annex, etc.)
  • Status (subject to inspection, active, etc.)
  • Waterfront (lake, ocean, creek, etc.)
  • Parking (carport, garage, etc.)
  • Architecture (colonial, craftsman, etc.)
  • Site features (hot tub, cabana, disabled access, Fenced fully, etc.)
  • Terms (variable price, lease/purchase, owner financing, etc.)
  • View (sound, golf course, mountain, etc.)
  • Exterior (brick, stucco, wood, etc.)
  • Interior (2nd kitchen, sauna, high tech cabling, etc.)
  • Style (split entry, townhouse, etc.)
  • Pool (above ground, indoor, etc.)
  • Flooring (slate, carpet, etc.)
  • Roof (cedar shake, composition, metal, etc.)
  • Appliances (double oven, dishwasher, etc.)
  • Energy Source (electric, natural gas, etc.)
  • Heating/Cooling: (heat pump, radiator, forced air, etc.)

So far, there are two logical operators in the text search function, AND and NOT. So “waterfront, shake roof” (omitting the quotes) would find listings which had the word waterfront AND the phrase shake roof in the listing. But “waterfront, -shake roof” would find listing that had waterfront but did NOT have shake roof in the text of the listings. (I believe I am misrepresenting this; your mileage may vary.) I have already started the wheedling campaign for an OR operator, because many true MLS searches are highly OR-dependent.

Here’s my take: ShackPrices.com started good and is getting better at a nice clip. I want them in Phoenix…

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Not an iHouse but, rather, “I, House”: Tradesmen to Asimove over for robotic home construction . . .

Engadget:

“Your shoes, clothes and car are already made automatically, but your house is built by hand and it doesn’t make sense.” That’s word from Dr. Behrokh Khoshnevis, whose team at USC is getting ready to debut a $1.5 million robot designed to build homes with zero help from puny humans. The bot should have its first test run in California this April, where it will build the shell of a two-story house in 24 hours. The operation is akin to a 3D inkjet printer, with the robot moving about in three dimensional space, spraying out the home layer by layer. Part of the simplicity of the process comes from the simplicity of the materials: nearly the whole house is built with concrete and gypsum, obviously leaving a bit of work for the decorators, but allowing for complicated shapes and cheap construction — about a fifth of current costs.

Don’t know about the architecture, but I love the idea of a home that won’t burn, won’t rot, won’t warp and won’t look like Thanksgiving Dinner for insects…

Much more: Flash demo.

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Apple iPhone round-up . . .

This is nothing like everything, just a summary of news — and comic relief — of interest to the real estate community.

Dave Winer, among others, objects to the idea of the iPhone being a closed box. Okayfine. But it’s important for end-users to understand that the iPhone will run any server-side application that can run on the Safari web browser. Smart-phone apps are notoriously lame because of the memory restrictions of the device. We’re already using lots of server-based applications — our MLS system, plus all of the Realty.bots — and the immediate challenge is to get mission-critical web vendors to support Safari.

David Pogue at The New York Times weighs in with The Ultimate iPhone FAQ.

The Phoenix Real Estate Guy has a link to a fawning video from CBS News.

PressReal.com has heard the iPhone calling.

iFun: The Late Late Show, Late Night with Conan O’Brien, Saturday Night Live.

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