It would be not-quite-correct to say that I don’t drink. I don’t object to casual drinking intellectually or philosophically, but it has never appealed to me. I will toast with Irish whiskey when appropriate, and I will sometimes have a beer with pizza-and-wings or Mexican food, but my absolute favorite beverage is dihydromonoxide, and alcoholic […]
Search Results: “the long tail” (page 2 of 31)
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You’ve been told your whole life that all the troubles of the world owe to selfishness, and that the only true path to happiness is to renounce the self and to damn the only life you have ever known. Who told you this? Amazingly enough, it was thugs, priests and politicians — and their many, […]
Skinning elephants: The lifelong salutary benefits of negotiating your compensation with your buyers
Here’s how Mike Elsberry, my home inspector, charges for an inspection for one of my clients: A sliding-scale price based on square footage A sliding scale price based on the age of the home Bigger homes take somewhat longer and entail somewhat more work to inspect than smaller homes. Older homes may have more wear […]
This is my column for this week from the Arizona Republic (permanent link). Since I wrote this on Tuesday, events have overtaken some details, but it remains that few if any borrowers in the Phoenix area will be able to renegotiate or modify their loans under the Obama plan. Everyone who used to have home […]
We talked quite a bit at Unchained about profiles on Social Media Marketing sites. Once you’ve made a commitment to a site, you’ll be adding a significant amount of content to that platform. When someone comes across something you’ve done, their natural impulse is to click through to your profile. If they do, what will […]
Seattle-based real estate start-up Zillow.com tonight releases its long-anticipated mortgage lending product. We’ve known for nearly a month that Zillow’s offering would include working loan originators in some fashion. What becomes clear tonight is that Zillow will basically be acting as a hands-off intermediary between mortgage-seeking clients and loan originators. Consumers using Zillow’s new Mortgage […]
by Brian Brady
Commercial Real Estate Finance Expert
Structured Debt and Equity
Licensed Real Estate Broker in AL, CA, and FL
I’m ecstatic about our latest addition to the UNCHAINED faculty. Laurie Manny, host of Long Beach Real Estate Home, has signed on to discuss how to build a locally-focused real estate weblog. In one short year, Laurie has enjoyed a meteoric rise in the search engines for the competitive keyword phrase “Long Beach Real Estate“. […]
I’m a busy boy. We’re busy with money work, but Cathleen has been sick, sicker, pneumoniated. The good news is, you don’t have to cut off your ear to take great pictures, you just have to hack like Selma on the Simpsons. I’m picking up the slack, plus I have a great new idea for […]
Cathy had lunch today with a friend and ex-colleague. Cathy was talking about Zillow.com as a Web 2.0 phenomenon, and her friend was having trouble wrapping her mind around the idea of Web 2.0. I sent her mail when I heard about this, summarizing and quoting from the seminal Tim O’Reilly article: In an elevator […]
This question came at an appropriate time. My column in tomorrow’s Arizona Republic deals with this topic: Last year it was so hard to buy a new home. We would have had to camp out in some builders’ parking lots just to have a chance to be in a lottery to see if we could […]
There is a nice feature in today’s Arizona Republic about John F. Long’s plans for the SR-101 corridor: More than a half century ago, John F. Long began building the first of tens of thousands of ranch-style homes that would become west Phoenix’s Maryvale community. Later, he would shift his focus to developing retail centers, […]
Seth Godin on Long Tail search term analytics. Identifying strong Long Tail keywords much minimizes your competition per prospect. I think buying the Pay Per Click terms on the keywords you identify would increase your click rate: The organic hit says that you have valid content, while the Pay Per Click hit says that you […]
“Home is where the dogs are!”Cleo is with us, and she and I will be working at the new place today. I installed a TV over there yesterday, so we can have college football on while we work. She likes the colors, I like the cheerleaders. The stands will be filled with white people, of course, […]
I’m having an exceptional week. On top of money work, I got the Universal Contact Form to the point where I can deploy new variations in seconds. I’ve been playing Gooder games for fun — except the fun keeps turning into profit. I worked out an algorithm for round-tripping data out of and back into […]
We’re Unchained, but we’re still wired to the net — wirelessly. These posts are set up so that folks can make notes or comments in real time. Listing strong to farm strong Building single-property web sites Using engenu to dominate the long tail Zestifarming to dominate Zillow Blogging your listings – with SEO power Belly-to-belly […]