{"id":10658,"date":"2009-12-21T13:32:19","date_gmt":"2009-12-21T20:32:19","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=10658"},"modified":"2009-12-21T13:32:19","modified_gmt":"2009-12-21T20:32:19","slug":"whos-afraid-of-redfincom","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10658\/whos-afraid-of-redfincom\/","title":{"rendered":"Who&#8217;s Afraid of Redfin.com?"},"content":{"rendered":"<p>Bob Haywood, an <a title=\"Owasso, OK real estate agent\" href=\"http:\/\/www.bobhaywood.com\/\">Owasso, OK real estate agent<\/a> makes a case for why you should be aware of Redfin.com.\u00a0 Bob articulates, from behind the cloaked wall on Active Rain, why Redfin.com is the REAL agent of change in the real estate industry.\u00a0<a title=\"redfin\" href=\"http:\/\/activerain.com\/blogsview\/1392692\/why-you-should-keep-an-eye-on-redfin-and-not-give-too-much-of-a-rip-about-zillow-com\"> <\/a><a title=\"redfin\" href=\"http:\/\/activerain.com\/blogsview\/1392692\/why-you-should-keep-an-eye-on-redfin-and-not-give-too-much-of-a-rip-about-zillow-com\">Read what Bob has to say<\/a>:<\/p>\n<blockquote><p><strong>You should pay as much or more attention to Redfin and what they are doing than you do to Zillow.<\/strong> Am I saying we should ignore Zillow?\u00a0 No!\u00a0 But the group who has the potential to really change real estate is Redfin, not Zillow.\u00a0 And here&#8217;s why&#8230;Zillow is just an information source.\u00a0 So they give lots of information.\u00a0 Yippee.\u00a0 The information real estate vault is now open to the public.\u00a0 Zillow is just one of many players in the information delivery game.\u00a0 And guess what?\u00a0 Zillow exists at the 20,000 foot level.\u00a0 Their information is not very accurate.\u00a0 You and I exist on the ground level.\u00a0 We know our local real estate market in ways that Zillow will never know.\u00a0 We know what actually sold.\u00a0 What it sold for.\u00a0 What it is actually worth and often, what is about to come onto the market.<\/p><\/blockquote>\n<p>Fear Zillow.com?\u00a0 &#8220;Not so much&#8221;, says Bob and I agree with him.\u00a0 Zillow introduced the\u00a0 Zillow Mortgage Marketplace and it has had no impact on my business these past 18 months.\u00a0 Only one consumer has referenced Zillow&#8217;s mortgage rate quotes in their negotiation with me.\u00a0\u00a0 That consumer did speak a lot about the Zestimate and its inaccuracy; that inaccuracy actually helped me in the negotiation with the consumer because it threw a shadow of doubt upon the accuracy of the mortgage quotes they offer.<\/p>\n<blockquote><p><strong>And that is why you should watch Redfin.<\/strong> Redfin is a ground level company.\u00a0 They are attempting to take the information and link it to agents on the ground.\u00a0 That&#8217;s what makes them dangerous.\u00a0 If they ever get their feet under them and decide that they actually want to be a player nationwide, they could just change the way real estate is bought and sold.\u00a0 And if they do, they could end up owning (many of) us.\u00a0 Already, <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10658\/whos-afraid-of-redfincom\/#more-10658\" class=\"more-link\">Read more<\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Bob Haywood, an Owasso, OK real estate agent makes a case for why you should be aware of Redfin.com.\u00a0 Bob articulates, from behind the cloaked wall on Active Rain, why Redfin.com is the REAL agent of change in the real estate industry.\u00a0 Read what Bob has to say: You should pay as much or more [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,5,27,25],"tags":[],"class_list":{"0":"post-10658","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-disintermediation","7":"category-real-estate","8":"category-redfincom","9":"category-zillowcom","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":298,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/298\/shadowing-zillow-filleting-redfin-and-a-just-plane-smart-approach-to-change-in-the-real-estate-business\/","url_meta":{"origin":10658,"position":0},"title":"Shadowing Zillow, filleting Redfin, and a &#8220;Just Plane Smart&#8221; approach to change in the real estate business . . .","author":"Greg Swann","date":"September 7, 2006","format":false,"excerpt":"Dustin at Rain City Guide is giving stat-dancing lessons today. I am neither as talented nor as interested as he is, but I do have an interesting statistic to reveal: Debunking Zillow.com is averaging well over 100 unique hits a day. All of my extended Zillow rants do very well,\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1574,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1574\/seven-days-of-the-dog-bloodhoundblog-is-the-real-estate-weblog-to-turn-to-for-hard-charging-hard-news-reporting\/","url_meta":{"origin":10658,"position":1},"title":"Seven Days of the Dog: BloodhoundBlog is the real estate weblog to turn to for hard-charging hard news reporting","author":"Greg Swann","date":"June 23, 2007","format":false,"excerpt":"BloodhoundBlog is celebrating its first birthday this coming Friday, so I wanted to take a little time to highlight some of the best work we've done over the last twelve months. There is a limit to how much primary reporting a real estate weblog can do. The webloggers are each\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6885,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6885\/how-can-you-benefit-from-the-sexiest-search-site-in-the-real-estate-20-world-without-becoming-an-employee-redfincom-is-going-into-the-referrals-business\/","url_meta":{"origin":10658,"position":2},"title":"How can you benefit from the sexiest search site in the Real Estate 2.0 world without becoming an employee? Redfin.com is going into the referrals business","author":"Greg Swann","date":"February 11, 2009","format":false,"excerpt":"I had this news last night, under embargo, but I was tied up with geek stuff. The Cliff's Notes: In areas where Redfin.com has MLS reach but does not have its own agents on the ground, starting today it will begin offering client referrals to agents it has screened and\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":284,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/284\/labor-day-linkathon-catching-up-with-real-estate-topics-raised-here-and-elsewhere\/","url_meta":{"origin":10658,"position":3},"title":"Labor Day Linkathon: Catching up with real estate topics raised here and elsewhere . . .","author":"Greg Swann","date":"September 4, 2006","format":false,"excerpt":"From a comment here, here is the full context of Marlow Harris's remarks to the New York Times:\"The only complaints I hear about are those noted on the official Redfin blog or talked about by their CEO in newspapers. As I mentioned in my previous email, they have such a\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3226,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3226\/how-are-you-gonna-keep-em-up-in-your-vertical-real-estate-search-portal-when-the-future-of-home-search-is-horizontal-and-belongs-to-google\/","url_meta":{"origin":10658,"position":4},"title":"How are you gonna keep &#8217;em up in your vertical real estate search portal when the future of home search is horizontal &#8212; and Google&#8217;s?","author":"Greg Swann","date":"June 10, 2008","format":false,"excerpt":"Do this: Go to Google and search for Phoenix, AZ real estate. We don't compete for that term -- we're coming in like 34th place -- but a lot of people do -- like 3.5 million hits for the keyword without quotes. Here's what's interesting: Out of those 3.5 million\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":69,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/69\/lets-go-get-sued\/","url_meta":{"origin":10658,"position":5},"title":"Let&#8217;s go get sued . . .","author":"Greg Swann","date":"June 30, 2006","format":false,"excerpt":"In a comment below, Jon offers this:What are you talking about? Lawsuits against emongoo, zillow and refin? None of them are doing anything wrong...sorry to say. I looked at emongoo, zillow and redfins sites and I don't see anywhere where they say they give legal advice.First, I only cited legal\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/10658","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=10658"}],"version-history":[{"count":15,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/10658\/revisions"}],"predecessor-version":[{"id":10673,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/10658\/revisions\/10673"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=10658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=10658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=10658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}