{"id":12102,"date":"2010-05-28T06:52:00","date_gmt":"2010-05-28T13:52:00","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=12102"},"modified":"2010-05-28T06:54:54","modified_gmt":"2010-05-28T13:54:54","slug":"carolyn-capalbo-a-realtor-needs-our-help","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12102\/carolyn-capalbo-a-realtor-needs-our-help\/","title":{"rendered":"Carolyn Capalbo &#8211; a REALTOR needs our help"},"content":{"rendered":"<p>I have been buried in 18 hour days lately. My frist inclination towards anything that comes my way has been. &#8220;I&#8217;m buried. Leave me alone.&#8221; or &#8220;I will get back to you on it.&#8221; But this story tugged at me a little. Enough for me to take action.<\/p>\n<p>See, back in the day here on BHB, Brian Brady put up a post about Ashley Dupree, the person who made headlines with Elliot Spitzer, the then governor of New York. It was more of a lark than anything, seeing how much irrelevant traffic could be generated from a post and from Greg&#8217;s being in good graces with Google. Brian&#8217;s post proved the power of serch marketing pretty handily.<\/p>\n<p>It is wild to see how this story would affect the life of a fellow REALTOR.<\/p>\n<p>Carolyn Capalbo is a fellow REALTOR in Northern Virginia who shares her name with Ashley Dupree&#8217;s mom. Can you see where this is going? Online Reputation Management Trainwreck. <a href=\"http:\/\/www.just4real.com\/blog\/how-many-carolyn-capalbos-are-there-anyway.html\">Let me have her tell it to you in her own words<\/a>. You can see at the bottom of the post that she is asking for anyone to help her regain her credibility in Google. Every time someone Google&#8217;s her name right now in relation to a real estate deal, they get stories about Ashley Dupree&#8230;and pictures. Nice.<\/p>\n<p>RealEsetateWebmasters started an <a href=\"http:\/\/www.realestatewebmasters.com\/blogs\/morgan-carey\/9948\/show\/\">Online Reputation Management contest<\/a> to draw awareness to the issue. I have had my head down working on code and did not see it until an email crossed my desk. I am far more interested in simply doing a good deed for this fellow traveler than worrying about the contest. (Morgan did throw in some huge prizes to get it going &#8211; nice work!). I decided to throw in a prize or two of my own for anyone showing up on the top three pages of Google.<\/p>\n<p>so the goal is REALTORS UP &#8211; SMUT DOWN. Pretty straighfordward (grin).<\/p>\n<p>I did put together a <a href=\"http:\/\/www.ericonsearch.com\/carolyn-capalbo\/\">Carolyn Capalbo<\/a> post on EricOnSearch. It is sitting right now at #11&#8230;I will be working on that. \ud83d\ude09<\/p>\n<p>So now I am seeing more than a few bloggers start to post entries <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12102\/carolyn-capalbo-a-realtor-needs-our-help\/#more-12102\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I have been buried in 18 hour days lately. My frist inclination towards anything that comes my way has been. &#8220;I&#8217;m buried. Leave me alone.&#8221; or &#8220;I will get back to you on it.&#8221; But this story tugged at me a little. Enough for me to take action. See, back in the day here on [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-12102","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","8":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":8579,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8579\/can-a-realtor-truly-be-a-consumer-advocate\/","url_meta":{"origin":12102,"position":0},"title":"Can a REALTOR Truly be a Consumer Advocate?","author":"Thomas Hall","date":"June 1, 2009","format":false,"excerpt":"My query is sincere.\u00a0 But first, I want to make a distinction between a REALTOR and a licensed real estate agent.\u00a0 NAR tells consumers to seek the counsel of REALTOR - in fact, make sure they are working with a REALTOR, leading consumers to believe that a licensed real estate\u2026","rel":"","context":"In &quot;Dirty Laundry&quot;","block_context":{"text":"Dirty Laundry","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/dirty-laundry\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2644,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2644\/living-up-to-the-bloodhoundblog-mission-statement-were-everything-you-wish-were-in-realtor-magazine\/","url_meta":{"origin":12102,"position":1},"title":"Living up to the BloodhoundBlog mission statement: We&#8217;re everything you wish were in Realtor magazine","author":"Greg Swann","date":"February 23, 2008","format":false,"excerpt":"This is our mission statement:BloodhoundBlog is everything you wish were in Realtor magazine \u2014 but isn\u2019t.Damned if it ain't the gospel truth! Realtor Magazine does a cover story on real estate weblogging -- and none of the Bloodhounds are there. Not sour grapes. We're the big dogs in this menagerie\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":660,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/660\/dual-agency-smack-down-real-estate-in-real-life\/","url_meta":{"origin":12102,"position":2},"title":"Dual Agency Smack-Down: Real estate in real life . . .","author":"Greg Swann","date":"February 18, 2010","format":false,"excerpt":"Kicking this back up to the top. I wrote this on November 19th, 2006, but nothing has changed since then. But, as it happens, our friends at Agent Shortbus have taken up the topic of dual agency, albeit without reference to anything rigorous or dispositive. We have a whole category\u2026","rel":"","context":"In &quot;Dual Agency&quot;","block_context":{"text":"Dual Agency","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/dual-agency\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":880,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/880\/community-choice-in-real-estate\/","url_meta":{"origin":12102,"position":3},"title":"Community Choice in Real Estate","author":"Russell Shaw","date":"January 10, 2007","format":false,"excerpt":"\"Interested\" wrote: What would be the disadvantage of listing a home with a Realtor who charges a flat fee based on services provided? Brian Brady responded: I'd like to take stab at this question: It's economics. There is a school of thought that suggests that Realtors are clerks; some are.\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":13529,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/13529\/its-415-pm-do-you-know-where-your-realtor-is-a-consumers-guide-to-using-social-media-the-supervise-your-goof-off-employee\/","url_meta":{"origin":12102,"position":4},"title":"It&#8217;s 4:15 pm. Do you know where your Realtor is? A consumer&#8217;s guide to using social media to supervise your goof-off employee.","author":"Greg Swann","date":"November 6, 2010","format":false,"excerpt":"Your mortgage lender just called. The appraiser is standing outside the home you're hoping to buy, but there is no key in the lockbox. The lender called you so that you could call your Realtor. Your Realtor in turn can call the listing agent, and then someone can get over\u2026","rel":"","context":"In &quot;Abusing Twitter&quot;","block_context":{"text":"Abusing Twitter","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/abusing-twitter\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3016,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3016\/the-national-association-of-realtors-announces-that-the-typewriter-is-state-of-the-art-technology\/","url_meta":{"origin":12102,"position":5},"title":"The National Association Of Realtors Announces That The Typewriter Is State Of The Art Technology","author":"Barry Cunningham","date":"April 25, 2008","format":false,"excerpt":"\u00a0 The NAR has launched a new website called Realtor Confidential. This site is \"designed to educate our membership about technology-related topics and investigate how NAR can best use Web-based technology to communicate with members\". In this, the first season of the Realtor Confidential series, the camera crew and production\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"Real Estate Radio USA | National Association of Realtors Pat V. 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