{"id":12136,"date":"2010-06-04T11:56:32","date_gmt":"2010-06-04T18:56:32","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=12136"},"modified":"2010-06-04T11:56:32","modified_gmt":"2010-06-04T18:56:32","slug":"took-a-poll-what-do-clients-prefer-10-0-over-world-class-service","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12136\/took-a-poll-what-do-clients-prefer-10-0-over-world-class-service\/","title":{"rendered":"Took a Poll &#8211; What Do Clients Prefer 10-0 Over &#8216;World Class&#8217; Service?"},"content":{"rendered":"<p>The oft used phrase, World Class Service, has become as meaningful as the word &#8216;great&#8217; used in virtually any sports context. As in, <em>&#8220;Yeah Jerry, that was a great catch by a great center fielder.&#8221;<\/em> How worthless is the awarding of greatness upon sports figures nowadays? The same &#8216;experts&#8217; who rightly called Mohammed Ali one of the greatest fighters, if not THE greatest of all time, called Mike Tyson &#8216;great&#8217;. How can the steaks at both Ruth&#8217;s Chris Steak House and Denny&#8217;s be great?<\/p>\n<p>The point is that words mean things, or we&#8217;re all screwed. The concept of &#8216;winning in real estate brokerage through world class service&#8217; has a fatally flawed premise. Do you know what it is? Your client sure does, which is why he&#8217;s with someone else now, regardless of your superior service. <\/p>\n<p>Fact is, he didn&#8217;t come to you for service, though many consumers out there make that mistake, falling on the petard created by the same false premise. Ironically, the #1 criterion used in choosing their agent\/broker was definitely not service. I know, cuz new clients tell me this all the time. One newish client put it the best way I&#8217;ve heard in quite awhile:<\/p>\n<blockquote><p>&#8220;I learned the hard way that much of the time, getting the best service possible meant I got everything I wanted from the relationship, except for the achievement of my primary reason for hiring the agent in the first place.&#8221;<\/p><\/blockquote>\n<p><strong>BawldGuy Axiom:<\/strong> Surveys show conclusively that my stellar results trump your &#8216;vastly superior&#8217; service every time.  <\/p>\n<p><strong>The false premise assumed by both agents\/brokers and consumers is that superb service automatically means equally superb results.<\/strong><\/p>\n<p>Let&#8217;s don&#8217;t just do a drive-by with that statement. Let&#8217;s look at an example, someone we all know. Let&#8217;s pick Greg Swann.<\/p>\n<p>There is much on which Greg and I don&#8217;t agree. He insists on doing everything himself. I prefer to &#8216;call the guy&#8217;. He&#8217;s crazy knowledgeable AND effective when it comes to applying technology to his real estate practice. I&#8217;m a TechTard. He works (though he&#8217;d surely say &#8216;plays&#8217;) 5,000 hours yearly. Though I rarely log less than 2,000 myself, it&#8217;s <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12136\/took-a-poll-what-do-clients-prefer-10-0-over-world-class-service\/#more-12136\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The oft used phrase, World Class Service, has become as meaningful as the word &#8216;great&#8217; used in virtually any sports context. As in, &#8220;Yeah Jerry, that was a great catch by a great center fielder.&#8221; How worthless is the awarding of greatness upon sports figures nowadays? The same &#8216;experts&#8217; who rightly called Mohammed Ali one [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[62,5,10],"tags":[481],"class_list":{"0":"post-12136","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-dirty-laundry","7":"category-real-estate","8":"category-realty-reality","9":"tag-great-service","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":11865,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/11865\/pimping-tomato-real-estate-video-class\/","url_meta":{"origin":12136,"position":0},"title":"Pimping Tomato Real Estate Video Class&#8230;","author":"Ryan Hartman","date":"April 28, 2010","format":false,"excerpt":"Hi All, I just got an email from Jim Cronin, (Tomato Head) asking me if I've pimped the class I'm doing at 2PM East today over at Tomato University. Well Jim, I guess here's your answer: I'm a total procrastinating slacker.... this blog post is part of my last ditch\u2026","rel":"","context":"In &quot;Video Mamma&quot;","block_context":{"text":"Video Mamma","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/video-mamma\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3194,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3194\/imagineering-orlando-the-bloodhoundblog-unchained-all-you-can-eat-buffet\/","url_meta":{"origin":12136,"position":1},"title":"Imagineering Unchained Orlando: The All-You-Can-Eat Buffet","author":"Greg Swann","date":"May 31, 2008","format":false,"excerpt":"Everything about taking BloodhoundBlog Unchained to Orlando is in flux until we find out what we can do about meeting rooms. Even so, I'm swimming in ideas for how I want it to work. As before, as always, I want for there to be a ton of hard-headed content. We\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1654,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1654\/teri-lussier-blogging-star\/","url_meta":{"origin":12136,"position":2},"title":"Teri Lussier, blogging star","author":"Greg Swann","date":"July 13, 2007","format":false,"excerpt":"From email from Teri Lussier:By the way, I've changed brokerages. Another agent and I have teamed up -- he found me through TBR. He asked me yesterday if I subscribed to a blogging service for content feeds. \"No, I write it myself.\" I'm adding content he never considered. He's a\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1699,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1699\/testing-the-starpower-premise-is-success-contagious\/","url_meta":{"origin":12136,"position":3},"title":"Testing the StarPower premise: Is success contagious?","author":"Greg Swann","date":"July 25, 2007","format":false,"excerpt":"A tuxedoed Russell Shaw holds forth at the newcomer's reception at tonight's opening session of the StarPower Conference. An important principle of the StarPower method is the idea that success is contagious, that highly-motivated Realtors can hoist themselves to the next level not just by learning new skills and techniques,\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":17060,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/17060\/overnight-news-mocking-redfin-about-the-dystemperors-new-unriots-is-funny-until-you-think-about-what-our-studied-negligence-is-doing-to-the-black-middle-class\/","url_meta":{"origin":12136,"position":4},"title":"Overnight News: Mocking Redfin about The Dystemperor\u2019s New Unriots is funny \u2013 until you think about what our studied negligence is doing to the black middle\u00a0class.","author":"Greg Swann","date":"September 19, 2020","format":false,"excerpt":"As I noted yesterday, these are not just riots we are seeing across the country, they are carefully-mismanaged riots. Where the police department is allowed to function according to well-understood crowd-control theory, there are no riots. Cf., e.g., Detroit. As with acknowledging the riots themselves, taking note of this deliberate\u2026","rel":"","context":"In &quot;Group Therapy&quot;","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":3503,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3503\/the-youth-myth-why-its-hip-to-be-square-in-real-estate-brokerage\/","url_meta":{"origin":12136,"position":5},"title":"The Youth Myth: Why It&#8217;s Hip To Be Square in Real Estate Brokerage","author":"Brian Brady","date":"July 26, 2008","format":false,"excerpt":"You're just back from Inman Connect?\u00a0 Forget everything you heard there.\u00a0 Chasing the hip, young 18-34 market is great if you're selling sneakers but could be detrimental to the health of YOUR business for the next 7 years.\u00a0 Here's why: Five reasons why you should avoid the 18-34 year old\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/12136","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=12136"}],"version-history":[{"count":6,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/12136\/revisions"}],"predecessor-version":[{"id":12149,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/12136\/revisions\/12149"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=12136"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=12136"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=12136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}