{"id":12343,"date":"2010-06-22T19:51:53","date_gmt":"2010-06-23T02:51:53","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=12343"},"modified":"2010-06-22T19:51:53","modified_gmt":"2010-06-23T02:51:53","slug":"the-spartan-approach-to-real-estate-brokerage","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12343\/the-spartan-approach-to-real-estate-brokerage\/","title":{"rendered":"The Spartan Approach to Real Estate Brokerage"},"content":{"rendered":"

As I was admitting to Sean Purcell this morning, a few times a year I get the idea to duplicate the brokerage model Dad used so effectively in the 1960’s to early 1970’s. When this happens, I quickly grab a couch and nap ’till the idea dies a solitary, friendless death. Although surely enough of his AH genes found their way through to his first born, puttin’ up with the day to day management of a firm doing that much business with that many meat eaters would be a challenge of the first degree.<\/p>\n

His model was built on bedrock. Know in your heart of hearts the odds are better I’ll be the Padres’ opening day pitcher next year than they are for me starting a house brokerage — but if I ever succumbed to the periodic urge, this is how I’d do it — which is the same way he did it. <\/p>\n

1. He didn’t hire pantywaists.<\/strong> Put another way, he hired carnivores. Frankly, I always thought if you emerged, cajones intact, after a job interview with him, you were easily tough enough for the business itself.<\/p>\n

2. He hired adults.<\/strong> Don’t just slide by that statement. Take a mental inventory of the agents you’ve known awhile and the percentage who’re adolescents at best when it comes to their job and actually, you know, working. I rest my case.<\/p>\n

3. He filtered for strong character and profound integrity.<\/strong> A hint of a whiff of anything less and you were shown the door. He could smell a guy’s fear in the parking lot as he drove up.<\/p>\n

4. All agents had three options when it came to generating\/conducting business — A) His way B) His way C) All the above.<\/p>\n

5. Non-producers were not coddled.<\/strong> It meant you weren’t working — period. There’s the door. <\/p>\n

To be fair, 1 & 2 really go together, don’t they? Those afraid of their own shadows should never be real estate agents, yet they comprise a huge minority, if not the majority of the agent population, always have. Being on the front lines in real estate is somewhat analogous to Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

As I was admitting to Sean Purcell this morning, a few times a year I get the idea to duplicate the brokerage model Dad used so effectively in the 1960’s to early 1970’s. When this happens, I quickly grab a couch and nap ’till the idea dies a solitary, friendless death. Although surely enough of […]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[212,5,10],"tags":[484],"class_list":{"0":"post-12343","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-flourishing","7":"category-real-estate","8":"category-realty-reality","9":"tag-real-estate-brokerage-model","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1019,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1019\/is-your-broker-profitable-traditional-brokerage\/","url_meta":{"origin":12343,"position":0},"title":"Is Your Broker Profitable?- Traditional Brokerage","author":"Brian Brady","date":"February 8, 2007","format":false,"excerpt":"Have you ever analyzed the business model your broker has? Try to run the numbers sometime and see just how much profit the owners(s) of your real estate brokerage really earn. I learned a lot about running a mortgage brokerage and real estate brokerage from 1999-2002. I've owned both and\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15573,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15573\/real-estate-brokerage-models-jeff-browns-dad-and-dead-cats\/","url_meta":{"origin":12343,"position":1},"title":"Real Estate Brokerage models, Jeff Brown’s Dad, and Dead cats.","author":"Eric Blackwell","date":"January 23, 2012","format":false,"excerpt":"If you have never read what Jeff Brown writes, STOP. Go read it. Seriously. Go to the right sidebar, scroll down to the Bawld Guy and click the archive link. Ok. ;-) Jeff's recent post brought up some good conversations that I want to shed some light on from my\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":613,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/613\/a-horrifying-thought-experiment-elaborating-on-a-brokerage-business-model-that-could-completely-disintermediate-buyers-agents\/","url_meta":{"origin":12343,"position":2},"title":"A horrifying thought experiment: Elaborating on a brokerage business model that could completely disintermediate buyer’s agents . . .","author":"Greg Swann","date":"November 7, 2006","format":false,"excerpt":"I wrote this this morning, and it's been bugging me all day:Here's a thought: The $99 divorce. It only works where the split is unclouded by children or property. But imagine a $999 FSBO package: The usual MLS-only marketing package with a buy-back guarantee for the buyer. Quoting me: \"From\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":13731,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/13731\/violent-change-in-store-for-real-estate-agents\/","url_meta":{"origin":12343,"position":3},"title":"Violent Change in Store for Real Estate Agents","author":"Chuck Marunde","date":"December 1, 2010","format":false,"excerpt":"The real estate business is obviously in the midst of dramatic changes, and that is certainly an understatement.\u00a0 I just published a new book entitled The New World of Marketing for Real Estate Agents (Early Adopters:\u00a0 The New Millionaires).\u00a0 The book will be available on Amazon for $14.95, but what\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3752,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3752\/another-real-estate-model-a-less-radical-variation-on-a-current-theme-that-can-work-within-the-present-regulatory-context-a-national-franchise-of-real-estate-franchisors-each-of-whom-is-committed-t\/","url_meta":{"origin":12343,"position":4},"title":"Another real estate model, a less-radical variation on a current theme that can work within the present regulatory context: A national franchise of real estate franchisors, each of whom is committed to sustaining the value of the brand","author":"Greg Swann","date":"August 4, 2008","format":false,"excerpt":"I read Rob Hahn's ideas about brokerage-as-law-firm last week. I thought that much was kind of naive -- a reflection of a lack of understanding the legal realities of real estate brokerage -- but I didn't jump in because I thought some of his other ideas were interesting. Here's the\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1041,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1041\/is-your-broker-profitable-rent-a-broker-shops\/","url_meta":{"origin":12343,"position":5},"title":"Is Your Broker Profitable? – “Rent-A-Broker” Shops","author":"Brian Brady","date":"February 13, 2007","format":false,"excerpt":"The 100%, desk fee model was made popular some 25 years ago by one HUGE national franchisor. There have been several companies that have adopted that model and had equal success. Essentially, the business model is along the lines of \"rent-a-broker\" for a flat fee per month. The term \"rent-a-broker\",\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/12343","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=12343"}],"version-history":[{"count":4,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/12343\/revisions"}],"predecessor-version":[{"id":12349,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/12343\/revisions\/12349"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=12343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=12343"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=12343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}