{"id":1366,"date":"2007-04-30T09:17:46","date_gmt":"2007-04-30T16:17:46","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1366"},"modified":"2007-04-30T09:17:46","modified_gmt":"2007-04-30T16:17:46","slug":"for-monday-an-eclectic-reading-list","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1366\/for-monday-an-eclectic-reading-list\/","title":{"rendered":"For Monday — An Eclectic Reading List"},"content":{"rendered":"

Andy Sernovitz knows how to generate word of mouth marketing<\/a>. He’ll be speaking May 12th in Chicago at SOBCon 07.<\/a><\/p>\n

His book is not only a must read, it may have the most impressive duo ever writing the foreword and afterword. Seth Godin<\/strong> wrote the foreword, with<\/strong> Guy Kawasaki writing the afterword.<\/strong><\/p>\n

He’ll be speaking at SOBCon 07. And if he’s good enough for Seth and Guy, he’s certainly good enough for me. \ud83d\ude42 Of course another speaker, Liz Strauss<\/strong> is one of the highest ranked bloggers in the world. Both of her blogs Liz Strauss dot Com<\/a> and Successful Blog<\/a>, each have huge followings. Though there are several other very impressive speakers, the trip is worth it just to hear those two speak. I urge you to at least take a look at the book, and the Strauss blogs to get a feel for how much you could learn through your attendance. Look for the BawldGuy, ’cause he’ll be there.<\/p>\n

Jonathan Dalton<\/a> <\/strong>wrote about an example of agents who don’t have a clue. His post offers empirical evidence of what pros like Jon must face on a regular basis. It’s maddening. I know because on my side of the street, investment property, we must deal with agents who read a couple chapters of some guru’s real estate investment book, then commence to bury their unsuspecting clients in criminally stupid deals. I bet after you read his post you could name several of your own examples.<\/p>\n

For a neck wrenching change of pace, and a reminder your job as a real estate agent just isn’t all that difficult, go here<\/a> and read what real day to day hard work is all about. The next time you’re out there plantin’ signs you’ll be whistling. Why? Because you wo’t be loading pigs on a truck using ‘Redneck engineering’ to get it done. It’ll give you some perspective for sure.<\/p>\n

Athol Kay’s wife, Jen<\/strong>, is interviewed on Real Estate Wives (<\/a>and husbands). She sets the record straight on the life of a dedicated blogger. After reading the interview it seems to me Athol made a very wise decision Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Andy Sernovitz knows how to generate word of mouth marketing. He’ll be speaking May 12th in Chicago at SOBCon 07. His book is not only a must read, it may have the most impressive duo ever writing the foreword and afterword. Seth Godin wrote the foreword, with Guy Kawasaki writing the afterword. He’ll be speaking […]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2,5],"tags":[],"class_list":{"0":"post-1366","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-general","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1262,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1262\/andy-sernovitz-has-signed-on-to-speak-at-sobcon07\/","url_meta":{"origin":1366,"position":0},"title":"Andy Sernovitz Has Signed On To Speak at SOBCon07!","author":"Jeff Brown","date":"April 4, 2007","format":false,"excerpt":"This blogger conference was already going to be one of the killer opportunities of the year, but adding Andy Sernovitz seals the deal. His landmark book, Word of Mouth Marketing: How Smart Companies Get People Talking, a nuts and bolts guide so effective, Seth Godin and Guy Kawasaki wrote the\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2557,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2557\/up-your-marketing-game\/","url_meta":{"origin":1366,"position":1},"title":"Up Your Marketing Game","author":"Lani Anglin","date":"February 1, 2008","format":false,"excerpt":"Watch a video on how to improve your video skills with 5 quick tips (on the cheap!). Watch the \"You Suck at Photoshop\" series, even if it's just for the insanely hilarious narrator. I feel for this guy, I really do. These are best watched back to back and are\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7200,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7200\/biz-model-schmiz-model-its-about-quality-the-rest-is-happy-noise\/","url_meta":{"origin":1366,"position":2},"title":"Biz Model Schmiz Model — It’s About Quality — The Rest Is Happy Noise","author":"Jeff Brown","date":"March 4, 2009","format":false,"excerpt":"NASA hasn't invented the device sensitive enough to measure the apathy I harbor for what business model other real estate firms use. In fact, taking it a step farther, I'd probably have to climb up several rungs on the 'I care' ladder to reach apathy on that subject. Fair enough?\u2026","rel":"","context":"In "Realty Reality"","block_context":{"text":"Realty Reality","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/realty-reality\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2635,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2635\/seth-godin-to-realtors-get-great-or-get-out-of-the-game\/","url_meta":{"origin":1366,"position":3},"title":"Seth Godin to Realtors: Get great or get out of the game","author":"Greg Swann","date":"February 21, 2008","format":false,"excerpt":"Excellent advice, start to finish. He's not a Realtor, but he's actually sold things other than jawbone in his life. Technorati Tags: blogging, disintermediation, real estate, real estate marketing, real estate training, technology","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1322,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1322\/seth-godins-promotional-tour-for-the-dip-to-include-phoenix\/","url_meta":{"origin":1366,"position":4},"title":"Seth Godin’s promotional tour for The Dip to include Phoenix","author":"Greg Swann","date":"April 19, 2007","format":false,"excerpt":"Seth Godin definitely is coming to Phoenix. I had email about it yesterday:Thanks for signing the pledge and telling your friends. Seth Godin saw how quickly this grew and called me to confirm he's coming to Phoenix. [....] More details to come in the next few days regarding the date,\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":12855,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12855\/if-you-were-this-guy-what-would-you-do\/","url_meta":{"origin":1366,"position":5},"title":"If You Were This Guy, What Would You Do?","author":"Jeff Brown","date":"August 12, 2010","format":false,"excerpt":"Had a nice conversation with an agent on the east coast recently who's a world class buyer's agent. He has his own site that sending roughly 7-8,000 leads his way each year. From those he picks the cherriest of the cherry, giving the rest to his assistant. He sells anything\u2026","rel":"","context":"In "Flourishing"","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1366"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1366\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1366"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1366"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}