{"id":14300,"date":"2011-03-08T20:01:16","date_gmt":"2011-03-09T03:01:16","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=14300"},"modified":"2011-03-08T20:01:24","modified_gmt":"2011-03-09T03:01:24","slug":"heresies-for-the-sects-of-prospecting-i-do-not-believe-my-clients-need-me-to-be-their-buddy-and-i-never-get-hung-up-on","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/14300\/heresies-for-the-sects-of-prospecting-i-do-not-believe-my-clients-need-me-to-be-their-buddy-and-i-never-get-hung-up-on\/","title":{"rendered":"Heresies for the Sects of Prospecting: I do not believe my clients need me to be their buddy and I never get hung up on."},"content":{"rendered":"<p>This is a response to a comment from Robert Worthington. I&#8217;ve turned it into a post because I talk too much.<\/p>\n<p>> On average how many visitors are you getting monthly to your site?<\/p>\n<p>I have no idea. I&#8217;ve never been fastidious about analytics, and by now I&#8217;m useless. I have no idea which pages are tickling Google (known to my stupid soul as Urchin &#8212; that&#8217;s how long it&#8217;s been since I bothered with any of this) and which are not. Most everything is new, so most pages, presumably, are not even hitting my Analytics account, which I have not visited in years, in any case. I suck at SEO, too. And my CRM-life is CRM-free, still, after years of kvetching about it.<\/p>\n<p>I need a high-C to bring order to my life, clearly, but there&#8217;s more:<\/p>\n<p>I don&#8217;t do Twitter or Facebook. I don&#8217;t write much on <a href=\"http:\/\/www.bloodhoundrealty.com\/\" target=\"_blank\">my real estate weblog<\/a> and I never go off topic. I don&#8217;t get many comments from normal people, I don&#8217;t unmoderate comments from real estate professionals, and I don&#8217;t encourage comments in any case. The calls to action are email or phone. I write here and there and nowhere else.<\/p>\n<p>I do not believe my clients need me to be their buddy.<\/p>\n<p>I do believe they need me to be an expert on residential real estate and how to go about buying, selling, renting, leasing, improving and profiting from it.<\/p>\n<p>So: I have written tons of content over the years, and I deliver it all on my real estate blogsite. I have no idea how many people see it, nor how many dig in and read it. But I know that the people I hear from are almost always pre-sold on working with us, and most of those contacts turn into closed transactions &#8212; many of them multiple transactions, some with multiple-transaction referral trees.<\/p>\n<p>On top of that, we deliver tons of dynamic content, mostly in the form of MLS listings. Every dipwad in town has search, but we have <a href=\"http:\/\/freephoenixmlssearch.com\/\" target=\"_blank\">the best MLS search available from any Phoenix real estate brokerage<\/a>, and we&#8217;ve optimized it in ways that other brokerages <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/14300\/heresies-for-the-sects-of-prospecting-i-do-not-believe-my-clients-need-me-to-be-their-buddy-and-i-never-get-hung-up-on\/#more-14300\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is a response to a comment from Robert Worthington. I&#8217;ve turned it into a post because I talk too much. > On average how many visitors are you getting monthly to your site? I have no idea. I&#8217;ve never been fastidious about analytics, and by now I&#8217;m useless. I have no idea which pages [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,29,379,6,5],"tags":[],"class_list":{"0":"post-14300","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-group-therapy","8":"category-innovation","9":"category-marketing","10":"category-real-estate","12":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":11376,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/11376\/cforms-heap-aweber-finally-the-perfect-real-estate-crm-smashup\/","url_meta":{"origin":14300,"position":0},"title":"CFORMS->Heap + Aweber = Finally, The Perfect Real Estate CRM Smashup?","author":"Ryan Hartman","date":"February 23, 2010","format":false,"excerpt":"Heap CRM's recent announcement that you can now fire off Event templates from an email got me jizzing a little. Here's why: I've played a lot with the CForms wordpress plugin and knew that it allowed for 2 interesting things to happen after a form submission. 1. Cforms will show\u2026","rel":"","context":"In &quot;CRM&quot;","block_context":{"text":"CRM","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/crm\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2010\/02\/Picture-298.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9110,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/9110\/whats-the-end-goal-to-be\/","url_meta":{"origin":14300,"position":1},"title":"What&#8217;s the End Goal To be?","author":"Chris Johnson","date":"July 8, 2009","format":false,"excerpt":"I've been migrating all of my data to Infusionsoft\u00a0 lately.\u00a0\u00a0 A little at a time.\u00a0 Easy does it.\u00a0 One list, suck it in, de dupe it, and on with the next.\u00a0 Tag it.\u00a0\u00a0 Infusionsoft is powerful stuff.\u00a0 A good tool.\u00a0 I hate the counterintuitive interface.\u00a0 I hate the fact that\u2026","rel":"","context":"In &quot;CRM&quot;","block_context":{"text":"CRM","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/crm\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7963,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7963\/finally-a-heap-of-daylite-at-the-end-of-the-tunnel-finding-a-crm-that-doesnt-blow\/","url_meta":{"origin":14300,"position":2},"title":"Finally: A Heap of Daylite at the end of the tunnel (Finding a CRM that doesn&#8217;t blow)","author":"Chris Johnson","date":"April 18, 2009","format":false,"excerpt":"Let me be honest.\u00a0 I've been using Google Docs as my CRM for a while.\u00a0 It's been fast--I've got it mapped to a hotkey, and also on my Mac's dashboard.\u00a0 I can collect info on clients, contacts fast.\u00a0 And I can highlight the ones I follow up with, owe something\u2026","rel":"","context":"In &quot;CRM&quot;","block_context":{"text":"CRM","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/crm\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11777,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/11777\/the-threshold-of-accountability-is-accounting-for-things-is-this-finally-the-crm-ill-use\/","url_meta":{"origin":14300,"position":3},"title":"The threshold of accountability is accounting for things: Is this, finally, the CRM I&#8217;ll use?","author":"Greg Swann","date":"April 18, 2010","format":false,"excerpt":"The iPhone screen shot is from a piece of software I've been playing with since Thursday. We got the gross idea from Redfin's agent-monitoring software. Their stuff is simpler and prettier, but ours is robust and mission-critical. What is it? Basically an automated tickler, the relationship-management part of Customer Relationship\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":9768,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/9768\/boodhoundblogtv-channeling-a-video-model-for-large-brokers\/","url_meta":{"origin":14300,"position":4},"title":"BoodhoundBlog.TV &#8211; Channeling a Video Model For Large Brokers","author":"Ryan Hartman","date":"September 14, 2009","format":false,"excerpt":"Using the Tubepress plugin's shortcode paremeters it's easy to create a bunch of different video galleries within one wordpress install. I've been calling these different pages \"galleries\" because it sounds fancy, but maybe for BloodhoundBlog.TV we can call them Channels? In order to have any of your videos show up\u2026","rel":"","context":"In &quot;BloodhoundBlog.TV&quot;","block_context":{"text":"BloodhoundBlog.TV","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/bloodhoundblogtv\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15529,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15529\/product-idea-sarah-heidis-helper-in-the-real-world\/","url_meta":{"origin":14300,"position":5},"title":"Product idea: Sarah, Heidi&#8217;s helper in the real world.","author":"Greg Swann","date":"January 3, 2012","format":false,"excerpt":"The big buzz in the mobile computing biz is augmented reality, your phone or tablet takes in a scene and then echoes back to you what it can infer from an image and its GPS coordinates, compass direction, etc. This may be cool, or it may be cool like a\u2026","rel":"","context":"In &quot;CRM&quot;","block_context":{"text":"CRM","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/crm\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/14300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=14300"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/14300\/revisions"}],"predecessor-version":[{"id":14301,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/14300\/revisions\/14301"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=14300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=14300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=14300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}