{"id":1435,"date":"2007-05-15T18:29:03","date_gmt":"2007-05-16T01:29:03","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1435"},"modified":"2007-05-15T18:35:15","modified_gmt":"2007-05-16T01:35:15","slug":"ftc-to-ncrc-regarding-zillowcom-what-price-justice","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1435\/ftc-to-ncrc-regarding-zillowcom-what-price-justice\/","title":{"rendered":"FTC to NCRC regarding Zillow.com: What price justice?"},"content":{"rendered":"<p>The attempted shakedown of Zillow.com that began last October &#8212; when <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=574\" target=\"_blank\">The National Community Reinvestment Coalition (NCRC)<\/a> sent a letter to the Federal Trade Commission (FTC) complaining that the nascent Seattle-based Automated Valuation Model (AVM) was misleading minority homeowners about the value of their homes &#8212; has come to stunningly banal conclusion.<\/p>\n<p>In a letter dated May 4, 2007, the FTC elects to take &#8220;no further Commission action,&#8221; citing Zillow.com&#8217;s fortified disclaimers about the accuracy of AVM results and the need for site visitors to investiagte other sources of real estate evaluation.<\/p>\n<p>The NCRC has since discovered the sub-prime mortgage melt-down as a more profitable mine to be quarried, since lenders can be faulted simultaneously for the foolish loans they made to minority borrowers in the past <i>and<\/i> for forbearing to be equally foolish in the present.<\/p>\n<p>You can read the FTC&#8217;s letter <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/FTC_NCRC_Zillow.pdf\" target=\"_blank\">here<\/a>.<\/p>\n<p>I wrote a great deal about this issue last fall, all of which is linked below. As with <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1302\" target=\"_blank\">the State of Arizona&#8217;s persecution of Zillow.com<\/a>, I see the NCRC shake-down as <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1365\" target=\"_blank\">old-school criminality attempting to impose itself on the internet<\/a> &#8212; trying to leverage off of Zillow&#8217;s fame or perhaps viewing AVMs as the weakest member of the new-economy herd in PR terms. In any case, this moral victory with the FTC will rob innuendo-wending reporters of a minor weapon to inveigh against the web start-up in stories about the on-going Arizona controversy.<\/p>\n<p>These are my posts about the attempted NCRC shake-down of Zillow.com:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=574\" target=\"_blank\">Welcome to Race Piracy 2.0: Zillow.com is targetted for the crime of having deep pockets&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=575\" target=\"_blank\">Zillow.com shake-down: This is the first shoe dropping&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=580\" target=\"_blank\">Zillow.com shake-down: Creeping disclaimerism as a subject-changing gambit&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=581\" target=\"_blank\">The Zillow.com shake-down: How the other shoe will drop&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=585\" target=\"_blank\">The Zillow.com shake-down: BloodhoundBlog&#8217;s take so far &#8212; and a chance to win a BloodhoundRealty.com Tee Shirt&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=589\" target=\"_blank\">The Zillow.com shake-down: Preparing for the denouement&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=591\" target=\"_blank\">The Zillow.com shake-down: The piling on begins &#8212; and Spencer Tracy is nowhere to be found&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=592\" target=\"_blank\">Defending Zillow.com&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=597\" target=\"_blank\">The Zillow.com shake-down: At last a discouraging word about NCRC&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=635\" target=\"_blank\">Avid AVM aversion extends only to Zillow.com: NCRC off-shoot starts competing on-line valuation service&#8230;<\/a><\/li>\n<li><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=669\" target=\"_blank\">The Zillow.com shake-down: Deconstructing the NCRC complaint&#8230;<\/a><\/li>\n<\/ul>\n<p>More <a href=\"http:\/\/blog.seattlepi.nwsource.com\/venture\/archives\/115400.asp\" target=\"_blank\">at John&#8217;s Cook&#8217;s Venture Blog at <\/a><a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1435\/ftc-to-ncrc-regarding-zillowcom-what-price-justice\/#more-1435\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The attempted shakedown of Zillow.com that began last October &#8212; when The National Community Reinvestment Coalition (NCRC) sent a letter to the Federal Trade Commission (FTC) complaining that the nascent Seattle-based Automated Valuation Model (AVM) was misleading minority homeowners about the value of their homes &#8212; has come to stunningly banal conclusion. In a letter [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,6,5,19,25],"tags":[],"class_list":{"0":"post-1435","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-disintermediation","7":"category-marketing","8":"category-real-estate","9":"category-technology","10":"category-zillowcom","12":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":635,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/635\/avid-avm-aversion-extends-only-to-zillowcom-ncrc-off-shoot-starts-competing-on-line-valuation-service\/","url_meta":{"origin":1435,"position":0},"title":"Avid AVM aversion extends only to Zillow.com: NCRC off-shoot starts competing on-line valuation service . . .","author":"Greg Swann","date":"November 13, 2006","format":false,"excerpt":"Curiouser and curiouser. Could it be that NCRC's motive is not to shake-down Zillow.com but to sully its reputation, in advance of going into competition against it? From InmanNews (fingered by Jim Duncan of Real Central VA):Zillow officials say their valuations should also be seen as a starting point for\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":591,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/591\/the-zillowcom-shake-down-the-piling-on-begins-and-spencer-tracy-is-nowhere-to-be-found\/","url_meta":{"origin":1435,"position":1},"title":"The Zillow.com shake-down: The piling on begins &#8212; and Spencer Tracy is nowhere to be found . . .","author":"Greg Swann","date":"November 1, 2006","format":false,"excerpt":"Zillow news since the New York Times story broke: Zillow.com accused of helping predatory lenders Zillow.com: So bad it ought to be banned? Zillow Faces Minority Complaint: Rights watchdog group prepares charge that real estate site undervalues homes of non-whites Zillow.com accused of discrimination in home valuations FTC complaint filed\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":597,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/597\/the-zillowcom-shake-down-at-last-a-discouraging-word-about-ncrc\/","url_meta":{"origin":1435,"position":2},"title":"The Zillow.com shake-down: At last a discouraging word about NCRC . . .","author":"Greg Swann","date":"November 3, 2006","format":false,"excerpt":"All right, it might be a little naive, but it's something. From the Square Feet Blog at the San Jose Mercury News:So why has the NCRC decided to announce that Zillow is putting the American Dream in peril? What do you think? Genuine concern for consumers, or or just pining\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":592,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/592\/defending-zillowcom\/","url_meta":{"origin":1435,"position":3},"title":"Defending Zillow.com . . .","author":"Greg Swann","date":"November 2, 2006","format":false,"excerpt":"Picture yourself living in Boston, Massachusetts, where the climate is six months of drizzle and mud followed by six months of deep snow and permafrost. Let's say it comes to your mind to bid a final farewell to all things wintery and shuffle off to the endless, boundless, soul-enriching sunny\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":575,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/575\/zillowcom-shake-down-this-is-the-first-shoe-dropping\/","url_meta":{"origin":1435,"position":4},"title":"Zillow.com shake-down: This is the first shoe dropping . . .","author":"Greg Swann","date":"October 26, 2006","format":false,"excerpt":"John Cook, Seattle Post-Intelligencer:Zillow has contacted the NCRC, and the two plan to meet soon, Berenbaum said. He expressed confidence that they can resolve the issues in a way that benefits the entire home valuation industry.Actually, the complaint made me think that Yahoo.com is going to have to cough up\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":580,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/580\/zillowcom-shade-down-creeping-disclaimerism-as-a-subject-changing-gambit\/","url_meta":{"origin":1435,"position":5},"title":"Zillow.com shake-down: Creeping disclaimerism as a subject-changing gambit  .  .  .","author":"Greg Swann","date":"October 27, 2006","format":false,"excerpt":"Whatever. Just don't pay them off. The issue is a lot bigger than Zillow.com, and Net Exceptionalism is too important an idea to be squandered. Even if you don't know who your friends are, I will hang with you if you will hang tough... Our story so far:Welcome to Race\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1435"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1435\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}