{"id":1449,"date":"2007-05-20T09:19:59","date_gmt":"2007-05-20T16:19:59","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1449"},"modified":"2007-05-20T09:22:13","modified_gmt":"2007-05-20T16:22:13","slug":"spellcheck-20-bringing-the-benefits-of-web-20-back-to-the-desktop-2","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1449\/spellcheck-20-bringing-the-benefits-of-web-20-back-to-the-desktop-2\/","title":{"rendered":"SpellCheck 2.0: Bringing the benefits of Web 2.0 back to the desktop"},"content":{"rendered":"<p>I wrote this when BloodhoundBlog was very young, and I don&#8217;t think anyone got the joke at the time. There have been plenty of amazingly stoopid Web 2.0 product launches since then, but that doesn&#8217;t mean this is <i>not<\/i> still humor-for-one.<\/p>\n<p>I was writing today, and I realized that spell checking, for all its added efficiencies, isn&#8217;t terribly smarter than it was on the dedicated text-processing systems of the 1980s. It made the jump to desktop machines, of course, a trusty sidekick of word-processing, the first true &#8220;killer app&#8221; of micro-computing. But both were quickly eclipsed by spreadsheet software, and text management tools have been a red-headed step-child on desktop systems ever since. Everyone needs them, and everyone hates them when they don&#8217;t work properly, but no one lays awake at night wondering what new computing paradigms might be expressed in future versions of their favorite word processor.<\/p>\n<p>And spell checking has had it even worse. It&#8217;s the sidekick to the step-child, after all. If it had a more tangible form, it might be stuffed into a junk drawer, handy to have around but usually just in the way. Spell checking has missed virtually all of the internet revolution, of course. Many web development tools incorporate spell checking, as do some on-line web sites. But there was no formal presence for spell checking in the Web 1.0 paradigm. No spelling look-up servers. No advertiser-supported spelling portals. No spelling IPOs. In fact, not one single wide-eyed investor pissed away his retirement savings on a Web 1.0 spelling start-up.<\/p>\n<p>Worse yet, it seems almost certain that spell checking will be passed by in the forth-coming Web 2.0 revolution. This would be unfortunate, since spell checking is in fact the perfect Web 2.0 application &#8212; er, platform. Note these criteria from <a href=\"http:\/\/www.oreillynet.com\/pub\/a\/oreilly\/tim\/news\/2005\/09\/30\/what-is-web-20.html\" target=\"_blank\">Tim O&#8217;Reilly&#8217;s seminal paper on the characteristics of a Web 2.0 platform<\/a>:<\/p>\n<ul>\n<li>The Long Tail<\/li>\n<li>Data is the Next Intel Inside<\/li>\n<li>Users Add Value<\/li>\n<li>Network Effects by Default<\/li>\n<li>Some Rights Reserved<\/li>\n<li>The Perpetual Beta<\/li>\n<li>Cooperate, Don&#8217;t Control<\/li>\n<li>Software Above the Level of a Single Device<\/li>\n<\/ul>\n<p>If we envision a product &#8212; er, application &#8212; er, platform called SpellCheck 2.0, we can incorporate all that <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1449\/spellcheck-20-bringing-the-benefits-of-web-20-back-to-the-desktop-2\/#more-1449\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I wrote this when BloodhoundBlog was very young, and I don&#8217;t think anyone got the joke at the time. There have been plenty of amazingly stoopid Web 2.0 product launches since then, but that doesn&#8217;t mean this is not still humor-for-one. I was writing today, and I realized that spell checking, for all its added [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-1449","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","8":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":89,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/89\/spellcheck-20-bringing-the-benefits-of-web-20-back-to-the-desktop\/","url_meta":{"origin":1449,"position":0},"title":"SpellCheck 2.0: Bringing the benefits of Web 2.0 back to the desktop&#8230;","author":"Greg Swann","date":"July 15, 2006","format":false,"excerpt":"I was writing today, and I realized that spell checking, for all its added efficiencies, isn't terribly smarter than it was on the dedicated text-processing systems of the 1980s. It made the jump to desktop machines, of course, a trusty sidekick of word-processing, the first true \"killer app\" of micro-computing.\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2764,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2764\/if-you-thought-the-iphone-rocked-just-wait-for-the-iphone-20\/","url_meta":{"origin":1449,"position":1},"title":"If you thought the iPhone rocked, just wait for the iPhone 2.0","author":"Greg Swann","date":"March 14, 2008","format":false,"excerpt":"David Pogue in the New York Times:Before you start reading this, a word of warning: this column is about the iPhone. If you\u2019re one of those people who are sick and tired of hearing about the iPhone, then scroll on while you still can. Then again, if you\u2019re one of\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1378,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1378\/got-back-up-entire-issue-of-business-20-lost-two-weeks-before-press-time\/","url_meta":{"origin":1449,"position":2},"title":"Got back-up? Entire issue of Business 2.0 lost two weeks before press time","author":"Greg Swann","date":"May 2, 2007","format":false,"excerpt":"From TechCrunch:The June issue of Business 2.0 magazine was inadvertently deleted from the editorial server on April 23, according to a number of sources. And the backup server wasn\u2019t working properly. The result? An entire issue down the drain just two weeks before press time. [....] A 2003 article in\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1269,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1269\/why-doesnt-zillowcom-act-like-truliacom-because-life-is-short-but-art-is-long\/","url_meta":{"origin":1449,"position":3},"title":"Why doesn&#8217;t Zillow.com act like Trulia.com? Because life is short but art is long . . .","author":"Greg Swann","date":"April 5, 2007","format":false,"excerpt":"Cathy had lunch today with a friend and ex-colleague. Cathy was talking about Zillow.com as a Web 2.0 phenomenon, and her friend was having trouble wrapping her mind around the idea of Web 2.0. I sent her mail when I heard about this, summarizing and quoting from the seminal Tim\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2108,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2108\/the-disintermediation-of-torquemada-the-inquisitor-do-we-dare-interrogate-ourselves-about-the-future-of-real-estate-representation-and-what-fate-awaits-all-dinosaurs\/","url_meta":{"origin":1449,"position":4},"title":"The disintermediation of Torquemada the Inquisitor: Do we dare interrogate ourselves about the future of real estate representation? And: What fate awaits all dinosaurs?","author":"Greg Swann","date":"October 27, 2007","format":false,"excerpt":"In 1991, I was approached by Garry Fairbairn (he must have been a beautiful baby) of the Western Producer in Saskatoon (or maybe it was Regina), Saskatchewan, Canada to write a simple batch global search and replace utility that the paper could use to translate American wire service copy to\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2393,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2393\/web-20-fasion-fad-or-what\/","url_meta":{"origin":1449,"position":5},"title":"Web 2.0 &#8212; Fashion, Fad or What?","author":"Jay Thompson","date":"December 19, 2007","format":false,"excerpt":"Last week Marcie Geffner, a real estate reporter in Los Angeles, penned an article for Inman News titled, \"Web2.0: Where's the beef?\" (unfortunately, now behind Inman's subscriber wall). In her article, Geffner points out that, \"an overly heavy reliance on blogs, social networking and video as a business strategy is\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1449","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1449"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1449\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1449"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1449"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1449"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}