{"id":15304,"date":"2011-11-12T10:40:59","date_gmt":"2011-11-12T17:40:59","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=15304"},"modified":"2011-11-12T10:41:35","modified_gmt":"2011-11-12T17:41:35","slug":"heres-what-you-missed-at-bloodhoundblog-unchained-in-anaheim","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15304\/heres-what-you-missed-at-bloodhoundblog-unchained-in-anaheim\/","title":{"rendered":"Here’s what you missed at BloodhoundBlog Unchained in Anaheim."},"content":{"rendered":"

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How much attention have you devoted, over the past few years, to so-called on-line real estate marketing experts? How stupid do you feel now that those unwitting judas goats have sold out your IDX feed to Zillow?<\/p>\n

Nobody likes to be mocked for being a dupe — the prospect of which, I freely admit, can make BloodhoundBlog a daunting place. But: Which is worse — being called a doofus or being<\/em> a doofus?<\/p>\n

BloodhoundBlog Unchained is a completely different way of learning net.wise real estate marketing. No dupes. No doofuses. No hype. No cant. No vendorsluts. We work as hard as we can for as long as we can, and we send our students home poor in sleep but rich in ideas.<\/p>\n

Here’s what you missed yesterday at BloodhoundBlog Unchained in Anaheim:<\/p>\n

I demoed half a dozen ways of creating web pages and web sites automatically from raw content.<\/p>\n

Scott Schang showed us how he has used WordPress and select plug-ins to create a lead-conversion machine.<\/p>\n

Mark Madsen and Tony Sena illustrated the web marketing ideas that have launched their property management business into orbital velocity in just a few months.<\/p>\n

And Eric Blackwell was the show-stopper as always, taking us through all the latest twists and turns emerge from from the Googleplex — and documenting a killer strategy for attracting sellers on-line, the holy grail of Internet real estate marketing.<\/p>\n

We had other speakers as well, and Brian Brady regaled us with email marketing strategies until almost 10 pm.<\/p>\n

But the highlight of our day was Realtor<\/em> magazine’s on-line editor, Brian Summerfield, pictured above, who bearded the Bloodhounds in their own den. Brian very graciously and calmly defended the NAR’s more controversial stands, and the dawgs acquitted themselves admirably, engaging Summerfield with insight and without rancor. More that one person compared the talk to Nixon’s visit to China, but I’m not sure who was whom. \ud83d\ude09<\/p>\n

Everywhere you turn there are so-called experts peddling so-called solutions — but the problems being solved are not your problems generating leads and closing sales. Instead, almost always, you are being sold, the the problem to be solved is the speaker’s carefully-concealed poverty. But Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

How much attention have you devoted, over the past few years, to so-called on-line real estate marketing experts? How stupid do you feel now that those unwitting judas goats have sold out your IDX feed to Zillow? Nobody likes to be mocked for being a dupe — the prospect of which, I freely admit, can […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[212,29,379,6,5],"tags":[],"class_list":{"0":"post-15304","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-flourishing","7":"category-group-therapy","8":"category-innovation","9":"category-marketing","10":"category-real-estate","12":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":15288,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15288\/whats-your-marketing-plan-for-2012-set-a-bloodhounds-pace-this-friday-at-bloodhoundblog-unchained-in-anaheim\/","url_meta":{"origin":15304,"position":0},"title":"What’s your marketing plan for 2012? Set a Bloodhound’s pace this Friday at BloodhoundBlog Unchained in Anaheim.","author":"Greg Swann","date":"November 7, 2011","format":false,"excerpt":"We're having a Scenius this Friday in Anaheim, a BloodhoundBlog Unchained event that we're running, subversively, during the NAR Convention. We've done this before, but the NAR was a lot more powerful the last time. By now it just seems pathetic -- but we don't much care either way. We\u2026","rel":"","context":"In "Flourishing"","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.paypal.com\/en_US\/i\/scr\/pixel.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":5480,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5480\/the-scenius-on-swallow-hill-road-a-brief-gloss-on-bloodhoundblog-unchained-in-orlando-november-7th-2008\/","url_meta":{"origin":15304,"position":1},"title":"The scenius on Swallow Hill Road: A brief gloss on BloodhoundBlog Unchained in Orlando, November 7th, 2008","author":"Greg Swann","date":"November 9, 2008","format":false,"excerpt":"When we put together BloodhoundBlog Unchained In Phoenix, last Spring, we were gifted with the magnificent beneficence of Zillow.com. In consequence, we spent money like a college freshman with a Visa card. We knew Unchained in Orlando was going to have to be a leaner affair -- and after this\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15195,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15195\/brian-brady-makes-it-happen-bloodhoundblog-unchained-is-on-for-anaheim-friday-november-11-2011\/","url_meta":{"origin":15304,"position":2},"title":"Brian Brady makes it happen: BloodhoundBlog Unchained is on for Anaheim, Friday, November 11, 2011.","author":"Greg Swann","date":"October 6, 2011","format":false,"excerpt":"Brian Brady got us a room, may the gods whisper his name in awe. We're working on sponsorship, and I'll have speaker announcements in the coming days. Here's the big picture: BloodhoundBlog Unchained in Anaheim Friday, November 11, 2011 12 Noon to 10 pm Cortona Inn & Suites Anaheim Resort\u2026","rel":"","context":"In "Flourishing"","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.paypal.com\/en_US\/i\/scr\/pixel.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":3173,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3173\/brian-brady-does-a-bloodhoundblog-unchained-post-mortem-on-real-estate-radio-usa\/","url_meta":{"origin":15304,"position":3},"title":"Brian Brady does a BloodhoundBlog Unchained post-mortem on Real Estate Radio USA","author":"Greg Swann","date":"May 24, 2008","format":false,"excerpt":"I missed this when it happened: Brian Brady did a great post-mortem rundown on BloodhoundBlog Unchained on RealEstateRadioUSA.com. Brian talks about key moments at the conference and about some of the Web 2.0 ideas that we had built into the event to emphasize the points we were trying to make.\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3136,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3136\/more-bloodhoundblog-unchained-video-the-antediluvian-trickle\/","url_meta":{"origin":15304,"position":4},"title":"More BloodhoundBlog Unchained video: The antediluvian trickle","author":"Greg Swann","date":"May 18, 2008","format":false,"excerpt":"There's a ton more in Unchained clips to come, but here's a quick taste from the work done today by BrokerIPTV.com. To start with, Brian Brady interviews my best-beloved, Cathleen Collins: Russell Shaw put in an appearance and spoke for about 45 minutes. We'll have clips of that later tonight.\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15233,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15233\/bhb-unchained-five-smooth-stones\/","url_meta":{"origin":15304,"position":5},"title":"BHB Unchained – Five smooth stones.","author":"Eric Blackwell","date":"October 20, 2011","format":false,"excerpt":"I for one, am looking forward to getting together with Greg and Brian and the rest of the gang in Anaheim. It has been too long. But BHB wouldn't be Unchained if I did not contribute some of the stuff I have been working on in the last couple of\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/15304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=15304"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/15304\/revisions"}],"predecessor-version":[{"id":15305,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/15304\/revisions\/15305"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=15304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=15304"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=15304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}