{"id":15940,"date":"2012-05-10T13:47:47","date_gmt":"2012-05-10T20:47:47","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=15940"},"modified":"2012-05-10T13:47:47","modified_gmt":"2012-05-10T20:47:47","slug":"lets-talk-listings-better-yet-lets-talk-gettin-em-sold","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15940\/lets-talk-listings-better-yet-lets-talk-gettin-em-sold\/","title":{"rendered":"Let’s Talk Listings – Better Yet? Let’s Talk Gettin’ ’em Sold"},"content":{"rendered":"

Since the beginning of last year, how long has it taken to sell your listings? I’m not talkin’ about those priced at half the median value in your market. I’m talkin’ about a traditional seller who simply wants you to sell his real estate. Why do a few listings in every market sell faster than the rest? Let’s set aside the obvious go-to answer, price. Let’s also agree that unless you’re pricing your listings below the market, there are other significant factors involved in market time.<\/p>\n

But what are they?<\/strong><\/p>\n

My firm is now on its third generation, and to gain respect at the dinner table, you must be a listing agent. Doesn’t mean you eschew buyers, not even close. It also doesn’t mean we don’t hold buyers’ agents in the highest esteem, cuz we do. In fact, we adore ’em. They’re the main reason we can leave town for extended periods, doin’ deals while applying the sunscreen. ‘Course, I gave up that luxury when I left my hometown market almost a decade ago. <\/p>\n

It’s taken about six years, but San Diego’s real estate investors, especially the regular folk, are finally realizing there’s real estate life outside of Paradise. \ud83d\ude42 If I’m correct in this supposition though, how will I sell their properties quickly and for market value? <\/p>\n

BawldJapan strikes again!<\/strong><\/p>\n

I have no false pride when it comes to doing what puts cat skins on the wall. Since I come up with precious few original ideas myself, to survive, I’ve learned to steal like a cat burglar. \ud83d\ude42 Sometimes I leave well enough alone, sometimes I tweak a little here and there. I’ve learned through experience that my clients are influenced more by one factor than all the others combined: Obtaining the results for which they hired me.<\/strong> <\/p>\n

Funny how that works. It’s why most marketing folks keep their distance from guys like me. I’m constantly measuring their efforts with the ‘R’ word — RESULTS. <\/p>\n

Serious minded sellers are obsessed with results when they choose an agent to list their property for sale. They universally like the marketing plan we employ. 98% of Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Since the beginning of last year, how long has it taken to sell your listings? I’m not talkin’ about those priced at half the median value in your market. I’m talkin’ about a traditional seller who simply wants you to sell his real estate. Why do a few listings in every market sell faster than […]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7,212,6,5],"tags":[],"class_list":{"0":"post-15940","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-enduring-interest","7":"category-flourishing","8":"category-marketing","9":"category-real-estate","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":6516,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6516\/please-no-more-listings-i-cant-afford-them\/","url_meta":{"origin":15940,"position":0},"title":"Please No More Listings! I Can’t Afford Them!","author":"Chuck Marunde","date":"January 12, 2009","format":false,"excerpt":"What should agents be doing right now: chasing buyers or sellers?","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":12732,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12732\/gettin-listings-sold-playin-hide-the-pea\/","url_meta":{"origin":15940,"position":1},"title":"Gettin’ Listings Sold – Playin’ Hide the Pea","author":"Jeff Brown","date":"July 23, 2010","format":false,"excerpt":"I've never really cared much about the infinite number of sites 'marketing' listings for real estate agents. It's always struck me as oversold at best, and a con at worst. I'll let you gentle readers gimme your experience in the comments section. I have done a kinda sorta poll in\u2026","rel":"","context":"In "Dirty Laundry"","block_context":{"text":"Dirty Laundry","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/dirty-laundry\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1139,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1139\/passive-marketing-can-swing-sale\/","url_meta":{"origin":15940,"position":2},"title":"Passive marketing can swing sale","author":"Greg Swann","date":"March 12, 2007","format":false,"excerpt":"I was too busy doing this last week to talk about it. This is me from Friday's Arizona Republic (permanent link): \u00a0Passive marketing can swing sale How much time and effort should you expend to sell your house? The answer is simple: whatever it takes. Last week, we talked about\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8259,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8259\/why-arent-there-guys-nights-at-bars-and-clubs-duh\/","url_meta":{"origin":15940,"position":3},"title":"Why Aren’t There ‘Guys Nights’ At Bars and Clubs? Duh","author":"Jeff Brown","date":"May 12, 2009","format":false,"excerpt":"The logic is so simple, and the result is usually so predictable, having a 'Ladies Night' at the local bar or club is a no-brainer. The more foxy ladies there are, the more guys there'll be to buy 'em drinks etc. Why else would a local bar be packed on\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":12829,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/12829\/the-holy-grail-of-real-estate-marketing-what-actually-works\/","url_meta":{"origin":15940,"position":4},"title":"The Holy Grail of Real Estate Marketing: What Actually Works?","author":"Jeff Brown","date":"August 1, 2010","format":false,"excerpt":"The only thing this marketing ignoramus can say with unshakeable confidence, is that marketing ain't sales. The rest I'm not all that sure about. Though to be fair, the more I read, the more I'm confused. So many of those who put bread on the table giving marketing advice, disagree\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":494,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/494\/fast-full-service-buyers-brokerage-at-a-flat-fee-that-smells-like-a-big-win-to-me\/","url_meta":{"origin":15940,"position":5},"title":"Fast full-service buyer’s brokerage at a flat fee: That smells like a big win to me . . .","author":"Greg Swann","date":"October 2, 2006","format":false,"excerpt":"This is from a comment by Jeff Brown, responding to an earlier post. I'm only showing a snippet here, but Jeff's ideas are worth apprehending in full and pondering at length.Once and for all, the money paid for representing a buyer OR a seller is based upon only one factor:\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/15940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=15940"}],"version-history":[{"count":3,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/15940\/revisions"}],"predecessor-version":[{"id":15952,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/15940\/revisions\/15952"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=15940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=15940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=15940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}