{"id":1596,"date":"2007-06-29T08:15:11","date_gmt":"2007-06-29T15:15:11","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1596"},"modified":"2007-06-29T08:16:48","modified_gmt":"2007-06-29T15:16:48","slug":"googles-reciprocal-link-penalty-for-real-estate-sites-explained","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1596\/googles-reciprocal-link-penalty-for-real-estate-sites-explained\/","title":{"rendered":"Google’s reciprocal link penalty for real estate sites explained"},"content":{"rendered":"

Who will be affected by Google’s real estate reciprocal link penalty? The answer in words<\/a> and in pictures<\/a>.<\/p>\n

Cliff’s Notes: If you aren’t part of one of those goofy link exchanges to your static web site (we get spam for these every frolicking day), you’re not the target. Likewise your weblog. If you’re linking out like a normal web site, within and without the real estate industry, you don’t have a problem.<\/p>\n

On the other hand, if you’re linking to hundreds of other Realtors’ static web sites, which are also linking to hundreds of Realtors’ static web sites, you could be screwed for a good long time.<\/p>\n

Here’s a general principle: When you’re confronted with an idea that will “fool” Google — don’t do it.<\/p>\n

Here’s an even better general principle: SEO is Plan B at best. The kind of community building we’ve been talking about here and at Real Estate Weblogging 101<\/a> is the way to grow your business on-line.
\n<\/p>\n

Technorati Tags: blogging<\/a>, real estate<\/a>, real estate marketing<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Who will be affected by Google’s real estate reciprocal link penalty? The answer in words and in pictures. Cliff’s Notes: If you aren’t part of one of those goofy link exchanges to your static web site (we get spam for these every frolicking day), you’re not the target. Likewise your weblog. If you’re linking out […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6,5],"tags":[],"class_list":{"0":"post-1596","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-marketing","8":"category-real-estate","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":6826,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6826\/things-not-to-do\/","url_meta":{"origin":1596,"position":0},"title":"Things not to do…","author":"Eric Blackwell","date":"February 5, 2009","format":false,"excerpt":"At Unchained this spring, we are going to cover a lot of what TO DO when it comes to making your web presence as a REALTOR search engine friendly. That is going to be fun and I am looking forward to it. But lately I am seeing more and more\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1495,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1495\/the-potentially-canonical-list-of-real-estate-weblogs-has-grown-but-not-as-fast-as-the-renet\/","url_meta":{"origin":1596,"position":1},"title":"The potentially-canonical list of real estate weblogs has grown, but not as fast as the RE.net","author":"Greg Swann","date":"June 2, 2007","format":false,"excerpt":"The potentially-canonical list of real estate weblogs has been updated, the first time I've gotten to it in about two months. I'm sure it's not growing as fast as the RE.net, so I need to come up with a more streamlined way of maintaining it. Robert Melton at Pittsburgh Home\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1174,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1174\/can-yet-another-easy-blogging-local-content-solution-beat-community-building-local-real-estate-weblogs\/","url_meta":{"origin":1596,"position":2},"title":"Can yet another easy-blogging local-content solution beat community-building local real estate weblogs?","author":"Greg Swann","date":"March 19, 2007","format":false,"excerpt":"Jim Kimmons at RealEstateBusinessSuccess.com Blog has come up with yet another simple solution to the issue of using local real estate weblogging content as bait for leads. That makes four of these, by now, I think. Okayfine. Jim may have the better mousetrap for two reasons: He's linking directly to\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2651,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2651\/the-odysseus-medal-competition-voting-for-the-peoples-choice-award-is-open-21\/","url_meta":{"origin":1596,"position":3},"title":"The Odysseus Medal competition — Voting for the People’s Choice Award is open","author":"Greg Swann","date":"February 24, 2008","format":false,"excerpt":"We have 16 entries on the short list this week, out of an astoundingly long long list of 104 posts. I've already decided on the winner of the Odysseus Medal, so I'm not linking that way. Instead, this week I'm showing nothing but Black Pearls, practical hard-headed ideas for working\u2026","rel":"","context":"In "Blog Carnivals"","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":892,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/892\/blogs-can-help-realtors-connect-with-communities\/","url_meta":{"origin":1596,"position":4},"title":"Blogs can help Realtors connect with communities","author":"Greg Swann","date":"January 12, 2007","format":false,"excerpt":"This is me from this morning's Arizona Republic (permanent link). Sadly for the weblogs mentioned here, I did a much better job of linking than the newspaper did -- even on-line. \u00a0Blogs can help Realtors connect with communities The year just past may have been the Year of the Real\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":652,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/652\/saturday-morning-links\/","url_meta":{"origin":1596,"position":5},"title":"Saturday morning links . . .","author":"Greg Swann","date":"November 18, 2006","format":false,"excerpt":"Todd Tarson goes flat fee for buyers. I'll be interested to hear how this flies in the high desert. Inlookers, Mohave County, where Todd works, is boom country. The new bridge over the Colorado is expected to turn the SR-93 corridor from Kingman to the river into bedroom communities for\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1596"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1596\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}