{"id":164,"date":"2006-08-02T09:27:39","date_gmt":"2006-08-02T16:27:39","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=164"},"modified":"2006-08-10T21:44:44","modified_gmt":"2006-08-11T04:44:44","slug":"the-long-tail-in-real-estate-photography","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/164\/the-long-tail-in-real-estate-photography\/","title":{"rendered":"The Long Tail in real estate photography . . ."},"content":{"rendered":"

Chris Anderson at the Long Tail weblog<\/a> on how switching from film to digital media changes movie acting and directing:<\/p>\n

“I think shooting in digital changes acting as much as film changed stage acting, or as sound changed film,” said Bill.<\/p>\n

Why? Because film costs a lot and must be used sparingly, while digital tape is practically free. The difference between the scarcity economics of film and the abundance economics of digital is, as Bill put it, “the difference between pointing a loaded gun at someone and a toy gun. You point a loaded gun at them and they’re going to act different. A film camera is a loaded gun. Digital is not.”<\/p><\/blockquote>\n

The principle is the same for real estate photography: If you’re not paying for a photographer’s time, nor even for film and processing, you have no reason not to take a lot<\/i> of photos and simply toss the ones that don’t work out.<\/p>\n

Man! That Long Tail is everywhere!
\n<\/p>\n

Technorati Tags: blogging<\/a>, real estate<\/a>, real estate marketing<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Chris Anderson at the Long Tail weblog on how switching from film to digital media changes movie acting and directing: “I think shooting in digital changes acting as much as film changed stage acting, or as sound changed film,” said Bill. Why? Because film costs a lot and must be used sparingly, while digital tape […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6,9,5],"tags":[],"class_list":{"0":"post-164","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-marketing","8":"category-photography","9":"category-real-estate","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1611,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1611\/clip-show-talk-radio-and-pump-up-the-volume\/","url_meta":{"origin":164,"position":0},"title":"Clip show: Talk Radio and Pump up the Volume","author":"Greg Swann","date":"July 3, 2007","format":false,"excerpt":"Continuing with the idea of weblogging as talk radio, linked below are clips from my two favorite talk radio movies. I wrote about Talk Radio in a post at Thanksgiving. I featured Pump Up The volume in a post about long-tail television. Both films, incidentally, illustrate the idea of infotainment\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1602,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1602\/clip-show-pleasantville\/","url_meta":{"origin":164,"position":1},"title":"Clip Show: Pleasantville","author":"Greg Swann","date":"July 1, 2007","format":false,"excerpt":"I can't even begin to tell you how much I get out of Pleasantville. Everything about the film -- theme, plot, character development, graphic style -- is stunningly original, truly a triumph in a film that draws on so many different cultural, historical and filmic archetypes. The face acting is\u2026","rel":"","context":"In "Casual Friday"","block_context":{"text":"Casual Friday","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/casual-friday\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1501,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1501\/first-thoughts-on-real-estate-video-production-stuff-that-works\/","url_meta":{"origin":164,"position":2},"title":"First thoughts on real estate video production: Stuff that works","author":"Greg Swann","date":"June 4, 2007","format":false,"excerpt":"I took the Bert and Ernie movie to YouTube to see how it would translate. I had read that much of the YouTube quality issue, that awful blocky MPEGulation, was caused by the quality of the source video, and I wanted to put it that notion to the test. Whatever\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1388,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1388\/the-almeria-files-318-photos-in-60-seconds\/","url_meta":{"origin":164,"position":3},"title":"The Almeria Files: 318 photos in 60 seconds","author":"Greg Swann","date":"May 5, 2007","format":false,"excerpt":"I made another short movie to demonstrate that real estate videos don't have to be small and crappy and void of colorful details. Better than this, it seems to me to illustrate the real life of the wired listing agent. Believe it or not, the film features every photo we\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":161,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/161\/real-estate-photography-snapshot-choosing-a-camera\/","url_meta":{"origin":164,"position":4},"title":"Real estate photography snapshot: Choosing a camera . . .","author":"Greg Swann","date":"August 2, 2006","format":false,"excerpt":"I keep meaning to write about real estate photography, and I keep not getting it done. Let's consider this a first cut, to which I may return more than once. Mark Reibman of Rain City Guide has written two great posts on digital photography for real estate, and we can\u2026","rel":"","context":"In "Enduring Interest"","block_context":{"text":"Enduring Interest","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/enduring-interest\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1512,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1512\/third-thoughts-on-real-estate-video-production-marketing-mind-to-mind\/","url_meta":{"origin":164,"position":5},"title":"Third thoughts on real estate video production: Marketing Mind-to-Mind","author":"Greg Swann","date":"June 6, 2007","format":false,"excerpt":"Another clip from the discussions Cathy and I had Sunday at open house. This film explores ideas for the focused marketing of specific types of real estate products -- for example, how we might take different approaches with historic versus ultra-modern versus mid-century homes. Amazingly enough, there is some actual\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=164"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/164\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}