{"id":1664,"date":"2007-07-16T13:38:45","date_gmt":"2007-07-16T20:38:45","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1664"},"modified":"2007-07-16T13:40:16","modified_gmt":"2007-07-16T20:40:16","slug":"what-would-seth-godin-do-probably-not-one-size-fits-all","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1664\/what-would-seth-godin-do-probably-not-one-size-fits-all\/","title":{"rendered":"What would Seth Godin do? Probably not one-size-fits-all . . ."},"content":{"rendered":"<p>(I&#8217;m waiting for a phone call, which is how Realtors address that awful burden of time that befalls them between birth and death.)<\/p>\n<p><a href=\"http:\/\/www.futureofrealestatemarketing.com\/tipping-point-for-trulia\" target=\"_blank\">Joel Burslem<\/a> mentioned <a href=\"http:\/\/www.richardkmiller.com\/blog\/wordpress-plugin-what-would-seth-godin-do\/\" target=\"_blank\">the What Would Seth Godin Do plug-in<\/a> today, and <a href=\"http:\/\/www.realcentralva.com\/2007\/07\/03\/new-subscription-plugin\/\" target=\"_blank\">Jim Duncan<\/a> has also written about it recently.<\/p>\n<p>I like the idea, I just don&#8217;t like the execution. Too much one-size-fits-all for my tastes, where CSS and a WordPress theme can make everything unique and perfect.<\/p>\n<p>I have code that will make the &#8220;intro.php&#8221; behavior introduced in WordPress 2.0 cookie-dependent. In other words, if the cookie is not set, visitors will see intro.php (or any other &#8220;sticky&#8221; pseudo-post you prepare under any arbitrary filename). If it is, they won&#8217;t.<\/p>\n<p>I have it set with the cookie expiring in 60 days, so if someone has been away for a while, I can remind him of what&#8217;s what. People who forbid cookies will get the introductory post every time, but this is the default behavior for intro.php anyway. And if I change the name of the stored variable, I can cause everyone to see my presumably-substantially-revised introduction the next time they visit the site.<\/p>\n<p>(There is a lot more you could do with something like this: Show it the first three visits, for example, or show a special message to very-frequent visitors.)<\/p>\n<p>I don&#8217;t use this in BloodhoundBlog, although I could easily enough; it doesn&#8217;t require WP 2+. It&#8217;s really nothing but bread and butter PHP, as is WordPress itself.<\/p>\n<p>If you want the code, it&#8217;s yours, but you have to hold your own hand. You don&#8217;t need to know PHP, but you do need to know how to edit and FTP your WordPress theme files. Email me if you want the files.<br \/>\n<!-- technorati tags start --><\/p>\n<p style=\"text-align:right;font-size:10px;\">Technorati Tags: <a href=\"http:\/\/www.technorati.com\/tag\/blogging\" rel=\"tag\">blogging<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/real estate\" rel=\"tag\">real estate<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/real estate marketing\" rel=\"tag\">real estate marketing<\/a><\/p>\n<p><!-- technorati tags end --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(I&#8217;m waiting for a phone call, which is how Realtors address that awful burden of time that befalls them between birth and death.) Joel Burslem mentioned the What Would Seth Godin Do plug-in today, and Jim Duncan has also written about it recently. I like the idea, I just don&#8217;t like the execution. Too much [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6,5,19],"tags":[],"class_list":{"0":"post-1664","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-marketing","8":"category-real-estate","9":"category-technology","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":414,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/414\/blogoff-post-37-weblog-review-seths-blog\/","url_meta":{"origin":1664,"position":0},"title":"Blogoff Post #37: Weblog Review: Seth&#8217;s Blog . . .","author":"Greg Swann","date":"September 26, 2006","format":false,"excerpt":"Since I mentioned Seth's Blog, why don't we review it? I think Seth Godin has very interesting, very useful ideas on marketing. But I think his weblog can be too much a Delphic Oracle at times. Visually, it's very clean. Even though he easily could, he doesn't clutter up his\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1468,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1468\/seth-godin-in-phoenix-is-it-a-dip-or-a-dead-end\/","url_meta":{"origin":1664,"position":1},"title":"Seth Godin in Phoenix: Is it a dip or a dead end?","author":"Greg Swann","date":"May 24, 2007","format":false,"excerpt":"About 350 people came out this morning to see Seth Godin discussing his new book, The Dip, at the Tempe Improv in suburban Phoenix. Jay Thompson promises to have coverage of the talk. For my own part, I was amazed that, other than Jay, we saw no one else we\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1294,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1294\/want-to-see-seth-godin-in-phoenix-assert-yourself\/","url_meta":{"origin":1664,"position":2},"title":"Want to see Seth Godin in Phoenix? Assert yourself . . .","author":"Greg Swann","date":"April 12, 2007","format":false,"excerpt":"Tom Royce of The Real Estate Bloggers pointed me to The Dip, Seth Godin's forthcoming book about the barriers that arise between the euphoria of a great idea and its realization -- and why it's sometimes wise to quit when you're behind. Here's the part that is of immediate, local\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1322,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1322\/seth-godins-promotional-tour-for-the-dip-to-include-phoenix\/","url_meta":{"origin":1664,"position":3},"title":"Seth Godin&#8217;s promotional tour for The Dip to include Phoenix","author":"Greg Swann","date":"April 19, 2007","format":false,"excerpt":"Seth Godin definitely is coming to Phoenix. I had email about it yesterday:Thanks for signing the pledge and telling your friends. Seth Godin saw how quickly this grew and called me to confirm he's coming to Phoenix. [....] More details to come in the next few days regarding the date,\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2635,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2635\/seth-godin-to-realtors-get-great-or-get-out-of-the-game\/","url_meta":{"origin":1664,"position":4},"title":"Seth Godin to Realtors: Get great or get out of the game","author":"Greg Swann","date":"February 21, 2008","format":false,"excerpt":"Excellent advice, start to finish. He's not a Realtor, but he's actually sold things other than jawbone in his life. Technorati Tags: blogging, disintermediation, real estate, real estate marketing, real estate training, technology","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1361,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1361\/seth-godin-book-tour-dates-announced-philadelphia-chicago-new-york-santa-clara-ann-arbor-and-phoenix\/","url_meta":{"origin":1664,"position":5},"title":"Seth Godin book-tour dates announced: Philadelphia, Chicago, New York, Santa Clara, Ann Arbor and Phoenix","author":"Greg Swann","date":"April 27, 2007","format":false,"excerpt":"The big picture. The tour. The Phoenix event. Technorati Tags: real estate, real estate marketing","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1664"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1664\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}