{"id":18226,"date":"2021-06-12T06:16:36","date_gmt":"2021-06-12T13:16:36","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=18226"},"modified":"2021-06-12T06:16:36","modified_gmt":"2021-06-12T13:16:36","slug":"overnight-news-if-youre-searching-bloodhoundblog-for-pacaso-im-your-huckleberry","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18226\/overnight-news-if-youre-searching-bloodhoundblog-for-pacaso-im-your-huckleberry\/","title":{"rendered":"Overnight News: If you\u2019re searching BloodhoundBlog for Pacaso \u2013 I\u2019m your\u00a0huckleberry."},"content":{"rendered":"

\"Ya

\u201cIf \u2018spiders are our friends\u2019 \u2013 how come they don’t have\u00a0tails?\u201d<\/p><\/div>I told my wife that Pacaso is bragging about having a million visitors to their web site since they launched last October.<\/a> She is web- but not dev-savvy. Even so, her instant retort: “What’s the bounce rate?”<\/p>\n

You lead with your best card. Pacaso isn’t bragging about sales, nor even about significant web-engagement with one-percenters, its sole client base. Instead, it’s touting a meaningless gawker stat \u2013 in a press release about a change to the iBuyer’s pay-plan.<\/p>\n

That last bit matters: Pay-plans change when business models underperform, with the goal being either to squeeze out more juice per deal or simply to juice more deals \u2013 ideally at no cost. Pacaso’s bold new incentive is the latter kind: They will gladly pay you someday in stock that may or may not have any value for a \u2013 closed \u2013 lead today.<\/p>\n

This is me noodging founder Spencer Rascoff on LinkedIn<\/a> \u2013 a place where anyone can ask hard questions and no one does:<\/p>\n

I figured out where the web traffic is coming from. Your enemies seem likely to proliferate.<\/p>\n

Are the homes on the web site all of those you have purchased, so far? I count twenty available properties. Are there more?<\/p>\n

How many closed end-user sales have you made to date? Fewer than a hundred? Fewer than twenty?<\/p>\n

Every good salesman knows to sniff around when the pay-plan changes. I thought you were wrong \u2013 about the fundamental nature of all known organisms \u2013 on day zero. Has the marketplace proved me a fool? Or are you trading promises of future equity for leads?<\/p><\/blockquote>\n

Capitalized to $90 million, claims to be be worth a billion, claims to be profitable<\/a> \u2013 but again Pacaso only brags about web site visitors.<\/p>\n

None of this has ever smelled right to me: Organisms-as-such \u2013 not just people, not just mammals \u2013 share happily only within their own storgic groups: Pack, clan, kin-group. Storge<\/em> is Greek; it denotes the enduring love of families, among the distinguishable types of love. Absent storgic love, the shared use and enjoyment of anything<\/em> will Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cIf \u2018spiders are our friends\u2019 \u2013 how come they don’t have\u00a0tails?\u201dI told my wife that Pacaso is bragging about having a million visitors to their web site since they launched last October. She is web- but not dev-savvy. Even so, her instant retort: “What’s the bounce rate?” You lead with your best card. Pacaso isn’t […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29,26,6,5],"tags":[],"class_list":{"0":"post-18226","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-group-therapy","7":"category-lending","8":"category-marketing","9":"category-real-estate","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":18247,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18247\/overnight-news-when-is-ninety-dollars-worth-a-thousand-bucks-when-pacaso-says-so\/","url_meta":{"origin":18226,"position":0},"title":"Overnight News: When is ninety dollars worth a thousand bucks? When Pacaso says\u00a0so.","author":"Greg Swann","date":"June 21, 2021","format":false,"excerpt":"Time-sharing real estate brokerage Pacaso made The Daily Mail, America's last reliable news source. They're also in The Wall Street Journal, but that link is paywalled. Both stories are about efforts in Napa Valley to keep the carpet-bagging time-sharing interlopers out, but my own interest today is broader: Why is\u2026","rel":"","context":"In "Group Therapy"","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":18322,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18322\/overnight-news-bad-news-pacaso-buyers-the-real-estate-market-turns-first-and-worst-on-marginal-products\/","url_meta":{"origin":18226,"position":1},"title":"Overnight News: Bad news, Pacaso buyers: The real estate market turns first and worst on marginal\u00a0products.","author":"Greg Swann","date":"July 17, 2021","format":false,"excerpt":"There's Pacaso news linked below, but it's just a regurgitated press release. I've written a ton about them, but that makes one of me. But if the real estate market is turning, it will turn first and worst on marginal products \u2013 those easiest to do without. That means all\u2026","rel":"","context":"In "Group Therapy"","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":17219,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/17219\/dear-spencer-rascoff-how-many-rich-people-do-you-know-who-like-sharing-things\/","url_meta":{"origin":18226,"position":2},"title":"Dear Spencer Rascoff: How many rich people do you know who like sharing things?","author":"Greg Swann","date":"October 1, 2020","format":false,"excerpt":"Looking for a real estate startup that is having its very best day? Launching today, Pacaso \u2013 how many great names were passed over for this? \u2013 wants rich people to buy expensive second homes \u2013 and then share them with other owners. VRBO meets time-shares, except that nobody actually\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/10\/artem-beliaikin-ze_IO-_tcjw-unsplash-480x320.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":17316,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/17316\/overnight-news-paperboys-dictate-terms-to-newspaper-founded-by-alexander-hamilton-let-the-okeefing-begin\/","url_meta":{"origin":18226,"position":3},"title":"Overnight News: Paperboys dictate terms to newspaper founded by Alexander Hamilton. Let the O\u2019Keefing\u00a0begin!","author":"Greg Swann","date":"October 15, 2020","format":false,"excerpt":"Reality is whole and uncontradicted, but a lie is a discrete contrary. Liars don't think to misrepresent the whole, typically, but they can't, anyway: There's too much of it. Accordingly, if you want to suss out a lie, look for the tells that the liar would not or could not\u2026","rel":"","context":"In "Group Therapy"","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":17995,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/17995\/overnight-news-unless-your-objective-is-killing-people-government-is-not-the-answer\/","url_meta":{"origin":18226,"position":4},"title":"Overnight News: Unless your objective is killing people, government is not the\u00a0answer.","author":"Greg Swann","date":"March 24, 2021","format":false,"excerpt":"If you sniff at a glass of tap-water, chances are you'll nose out the scent of chlorine. Your local municipality chlorinates your water supply because they know it's not safe. They're hoping that introducing toxins into the water supply will kill all the stuff still there that might otherwise kill\u2026","rel":"","context":"In "Group Therapy"","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":18586,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18586\/overnight-news-whats-the-future-of-ibuying-ask-any-flipper-who-cant-do-the-math\/","url_meta":{"origin":18226,"position":5},"title":"Overnight News: What\u2019s the future of iBuying? Ask any flipper who can\u2019t do the\u00a0math.","author":"Greg Swann","date":"November 8, 2021","format":false,"excerpt":"What will remain of the iBuyers, once the market turns? As noted long ago, iBuying as such is a very stupid idea. A flipper came up with it, and it may be that he didn't really even get the math of flipping, he just started at the perfect time \u2013\u2026","rel":"","context":"In "Group Therapy"","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/18226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=18226"}],"version-history":[{"count":3,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/18226\/revisions"}],"predecessor-version":[{"id":18229,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/18226\/revisions\/18229"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=18226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=18226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=18226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}