{"id":1833,"date":"2007-08-21T18:23:24","date_gmt":"2007-08-22T01:23:24","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1833"},"modified":"2007-08-21T18:23:24","modified_gmt":"2007-08-22T01:23:24","slug":"seth-and-teri-on-business-cards","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1833\/seth-and-teri-on-business-cards\/","title":{"rendered":"Seth (and Teri) on business cards"},"content":{"rendered":"

Sometimes when I write a post, it is\u00a0done\u00a0in little bits at a time- a few minutes here and a few minutes there.\u00a0Then news or shift happens and oh bloody hell, it changes my post, or horrors-I just trash the whole thing. Take this post for example: It sat in draft mode growing old and stale for about two weeks. This morning I\u00a0took it out, shook the dust\u00a0off, spruced it up,\u00a0and was going\u00a0to give it one final proof read this evening before posting. Now thanks to Seth<\/a>, it’s a few hours worth of old news and I’ve rewritten\u00a0some of it. I hate it when that happens, but for better or worse it’s going to print.<\/p>\n

I recently switched brokerages and have been up to my eyeballs in changing my marketing materials, creating new information, ordering new business cards. Yes, I ordered business cards last week, and after\u00a0some discussion with my husband and\u00a0much research, I took the\u00a0big leap of faith and listened to my market. I now have business cards without my photo on them. And now I see that Seth approves-\u00a0if only I had\u00a0posted this morning.<\/p>\n

No picture on my business card. This\u00a0goes\u00a0against everything I’ve been told to do by Realtors and “experts” but in addition to Seth questioning this, both my market and my husband have asked me “Why do Realtors put their photos on their cards?” My husband, Jamie, who\u00a0kinda sorta\u00a0likes the way I look, was thrilled that my photo isn’t on my cards, “It’s more professional” says he. While I don’t market directly to my husband, I do market to people like my husband, so it’s probably safe to say that if he likes it without the photo then\u00a0people\u00a0who think like\u00a0Jamie will\u00a0prefer the photoless cards as well.\u00a0 Even my teenagers prefer them- “Yeah, it’s different”. High praise, indeed. In truth\u00a0there are other things about my cards that Seth would probably hate but what do I care, I’m not marketing to him.<\/p>\n

Recently I received an\u00a0email telling me that I am missing opportunities\u00a0by not\u00a0being more aggressive about promoting myself. The email was referring to my blog and it\u00a0came from another Realtor. I have Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Sometimes when I write a post, it is\u00a0done\u00a0in little bits at a time- a few minutes here and a few minutes there.\u00a0Then news or shift happens and oh bloody hell, it changes my post, or horrors-I just trash the whole thing. Take this post for example: It sat in draft mode growing old and stale […]<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6,5],"tags":[],"class_list":{"0":"post-1833","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-marketing","8":"category-real-estate","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1831,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1831\/seth-on-business-cards-of-particular-interest-to-realtors-and-lenders\/","url_meta":{"origin":1833,"position":0},"title":"Seth on business cards — of particular interest to Realtors and lenders","author":"Greg Swann","date":"August 21, 2007","format":false,"excerpt":"Seth Godin on business card mistakes:Don't print your own cards. Just because Avery and others make those little perforated sheets of paper doesn't mean you should use them. Don't use big type for the address and contact info. The #1 way we can tell if a business card is cheesy\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1294,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1294\/want-to-see-seth-godin-in-phoenix-assert-yourself\/","url_meta":{"origin":1833,"position":1},"title":"Want to see Seth Godin in Phoenix? Assert yourself . . .","author":"Greg Swann","date":"April 12, 2007","format":false,"excerpt":"Tom Royce of The Real Estate Bloggers pointed me to The Dip, Seth Godin's forthcoming book about the barriers that arise between the euphoria of a great idea and its realization -- and why it's sometimes wise to quit when you're behind. Here's the part that is of immediate, local\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1322,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1322\/seth-godins-promotional-tour-for-the-dip-to-include-phoenix\/","url_meta":{"origin":1833,"position":2},"title":"Seth Godin’s promotional tour for The Dip to include Phoenix","author":"Greg Swann","date":"April 19, 2007","format":false,"excerpt":"Seth Godin definitely is coming to Phoenix. I had email about it yesterday:Thanks for signing the pledge and telling your friends. Seth Godin saw how quickly this grew and called me to confirm he's coming to Phoenix. [....] More details to come in the next few days regarding the date,\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1468,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1468\/seth-godin-in-phoenix-is-it-a-dip-or-a-dead-end\/","url_meta":{"origin":1833,"position":3},"title":"Seth Godin in Phoenix: Is it a dip or a dead end?","author":"Greg Swann","date":"May 24, 2007","format":false,"excerpt":"About 350 people came out this morning to see Seth Godin discussing his new book, The Dip, at the Tempe Improv in suburban Phoenix. Jay Thompson promises to have coverage of the talk. For my own part, I was amazed that, other than Jay, we saw no one else we\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2635,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2635\/seth-godin-to-realtors-get-great-or-get-out-of-the-game\/","url_meta":{"origin":1833,"position":4},"title":"Seth Godin to Realtors: Get great or get out of the game","author":"Greg Swann","date":"February 21, 2008","format":false,"excerpt":"Excellent advice, start to finish. He's not a Realtor, but he's actually sold things other than jawbone in his life. 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