{"id":1848,"date":"2007-08-24T00:16:22","date_gmt":"2007-08-24T07:16:22","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1848"},"modified":"2007-08-24T00:18:05","modified_gmt":"2007-08-24T07:18:05","slug":"oh-good-grief-not-another-one-stealth-real-estate-start-up-is-long-on-promises-short-on-details","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1848\/oh-good-grief-not-another-one-stealth-real-estate-start-up-is-long-on-promises-short-on-details\/","title":{"rendered":"Oh, good grief, not another one! &#8220;Stealth&#8221; real estate start-up is long on promises, short on details"},"content":{"rendered":"<p>If Groucho Marx were to come back to us as a hen, aghast but still sardonic, what would he (she?) do? Peck around in the dirt, no doubt.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/roost-logo.png\"\/><\/p>\n<p><a href=\"http:\/\/www.thealarmclock.com\/mt\/archives\/2007\/08\/stealth_mode_ro.html\" target=\"_blank\">Comes next<\/a> a &#8220;stealth&#8221; start-up called <a href=\"http:\/\/www.roost.com\/\" target=\"_blank\">roost.com<\/a>, which promises &#8220;<a href=\"http:\/\/www.linkedin.com\/jobs?viewJob=&#38;jobId=349489&#38;fromSearch=0&#38;sik=1187912549890\" target=\"_blank\">to fundamentally change how customers find &#38; move into their next home<\/a>.&#8221;<\/p>\n<p>When words mean almost anything they mean almost nothing, but &#8220;fundamentally&#8221; ought to mean a lot. For this promise to come true, I&#8217;m thinking people will need to find their homes by divination and move into them by teleportation. Realty may yet disappoint.<\/p>\n<p>But: Mortgage woes be damned, the world does seem to be crawling with doofuses with dough. If you&#8217;re facing foreclosure, come up with a scam by which millions of insomniacs will search for homes they can&#8217;t afford in towns they don&#8217;t live in while exposing themselves &#8212; no, not to children &#8212; nor even to aghast, sardonic hens &#8212; but to thousands of pay-per-impression ads. Where before you were a deadbeat, 90+ days late, now you can be a Web 2.0 real estate entrepreneur, a stylish flash in an already over-crowded pan.<\/p>\n<p>Goofy logo? Check. Jaw-dropping offices? Check. Radical chic media cachet? Check. The only thing missing from the &#8220;real estate space&#8221; is practical experience selling houses&#8230;<br \/>\n<!-- technorati tags start --><\/p>\n<p style=\"text-align:right;font-size:10px;\">Technorati Tags: <a href=\"http:\/\/www.technorati.com\/tag\/disintermediation\" rel=\"tag\">disintermediation<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/real estate\" rel=\"tag\">real estate<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/real estate marketing\" rel=\"tag\">real estate marketing<\/a><\/p>\n<p><!-- technorati tags end --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If Groucho Marx were to come back to us as a hen, aghast but still sardonic, what would he (she?) do? Peck around in the dirt, no doubt. Comes next a &#8220;stealth&#8221; start-up called roost.com, which promises &#8220;to fundamentally change how customers find &#38; move into their next home.&#8221; When words mean almost anything they [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,6,5,19],"tags":[],"class_list":{"0":"post-1848","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-disintermediation","7":"category-marketing","8":"category-real-estate","9":"category-technology","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1701,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1701\/when-youre-not-busy-searching-for-maricopa-county-real-estate-you-can-have-yourself-a-great-maricopa-county-picnic-just-whip-up-some-tasty-maricopa-county-sandwiches-and-pack-some-frosty-maricopa-coun\/","url_meta":{"origin":1848,"position":0},"title":"When you&#8217;re not busy searching for Maricopa County real estate, you can have yourself a great Maricopa County picnic: Just whip up some tasty Maricopa County sandwiches and pack some frosty Maricopa County beverages, but remember to keep an eye out for those nasty Maricopa County scorpions","author":"Greg Swann","date":"July 26, 2007","format":false,"excerpt":"Comes news today that a keyword-packed fake weblog is every bit as attractive and satisfying as an inflatable spouse. I don't doubt it for a minute, but if the objective is to snare random morons by deception, I think a \"stealth\" web site is a better-yielding joy-doll. I swear to\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":17451,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/17451\/overnight-news-since-mostly-peaceful-means-violent-does-fundamentally-fair-mean-george-bush-and-the-deep-state-agree-the-election-was-rigged\/","url_meta":{"origin":1848,"position":1},"title":"Overnight News: Since \u201cmostly peaceful\u201d means violent, does \u201cfundamentally fair\u201d mean George Bush and the Deep State agree the election was\u00a0rigged?","author":"Greg Swann","date":"November 9, 2020","format":false,"excerpt":"This is the week we find out if we are a nation of laws and not of thugs. The mainstream media, social media and the Deep State have made it plain that we are a culture of lies, for now. Take heart: Just as Trump changed America's attitude from despair\u2026","rel":"","context":"In &quot;Group Therapy&quot;","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1699,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1699\/testing-the-starpower-premise-is-success-contagious\/","url_meta":{"origin":1848,"position":2},"title":"Testing the StarPower premise: Is success contagious?","author":"Greg Swann","date":"July 25, 2007","format":false,"excerpt":"A tuxedoed Russell Shaw holds forth at the newcomer's reception at tonight's opening session of the StarPower Conference. An important principle of the StarPower method is the idea that success is contagious, that highly-motivated Realtors can hoist themselves to the next level not just by learning new skills and techniques,\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7058,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7058\/taking-little-teeny-steps-toward-single-property-web-sites-on-little-teeny-mobile-web-browsers-on-little-teeny-mobile-phones\/","url_meta":{"origin":1848,"position":3},"title":"Taking little teeny steps toward single-property web sites on little teeny mobile web browsers on little teeny mobile phones","author":"Greg Swann","date":"February 23, 2009","format":false,"excerpt":"Little Teeny Eyes by Tom Digby Oh we got a new computer but it's quite a disappointment 'Cause it always gave this same insane advice: \"OH YOU NEED LITTLE TEENY EYES FOR READING LITTLE TEENY PRINT LIKE YOU NEED LITTLE TEENY HANDS FOR MILKING MICE.\" So we re-read the instruction\u2026","rel":"","context":"In &quot;Flourishing&quot;","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":463,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/463\/blogoff-post-86-ask-the-broker-what-does-pre-qualification-mean\/","url_meta":{"origin":1848,"position":4},"title":"Blogoff Post #86: Ask the Broker: What does pre-qualification mean&#8230;?","author":"Greg Swann","date":"September 26, 2006","format":false,"excerpt":"This is a question I'm hearing every day right now:What does pre-qualification mean?Why am I hearing that question? Because I'm representing the seller in a house that is not closing, day after day. So what does pre-qualification mean? Nothing. What does loan qualification mean? It means the buyer has paid\u2026","rel":"","context":"In &quot;Ask the Broker&quot;","block_context":{"text":"Ask the Broker","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/ask-the-broker\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11502,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/11502\/socialist-need-not-read-like-big-oil-big-expired-program-windfall-profits\/","url_meta":{"origin":1848,"position":5},"title":"Socialist need not read &#8211;&gt; Like Big Oil &#8211;&gt; Big Expired Program; windfall profits","author":"Robert Worthington","date":"March 8, 2010","format":false,"excerpt":"I'm greedy!\u00a0 I'm an extremist!\u00a0 I am conservative!\u00a0 I am a capitalist!\u00a0 Haha.\u00a0 I love money!\u00a0 2010 marks the years (not Karl Marx silly)\u00a0 I mean marks the calendar for the 2010 to become the listing king.\u00a0 Between website registrations, referrals, & and windfall expired letters I set out to\u2026","rel":"","context":"In &quot;General&quot;","block_context":{"text":"General","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1848"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1848\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}