{"id":1864,"date":"2007-08-28T18:06:24","date_gmt":"2007-08-29T01:06:24","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1864"},"modified":"2007-08-28T18:06:24","modified_gmt":"2007-08-29T01:06:24","slug":"would-you-be-willing-to-change-your-legal-name-to-bloodhound-realty","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1864\/would-you-be-willing-to-change-your-legal-name-to-bloodhound-realty\/","title":{"rendered":"Would you be willing to change your legal name to Bloodhound Realty?"},"content":{"rendered":"

Your first question is probably “what will you pay me” followed by “wait, what?”\u00a0 According to Mashable.com<\/a>, a web developer short on cash has decided to auction off the rights to have his name legally changed to the name of\u00a0the highest bidding\u00a0company (most people sweat over providing a product or\u00a0a service, but this guy is genius<\/em>).\u00a0 This process will land him in the Guinness Book of World Records along with the highest bidder- talk about exposure!\u00a0 Leave it to a dude in cargo shorts and a wrinkled screen T<\/a> to create a brilliant marketing plan- he’s pimpin’ out his own name!\u00a0<\/p>\n

This leads me to\u00a0ask three things: <\/strong>
\n(1) Do you have a way<\/strong> to market yourself, your product\u00a0or your services that is more unique than your competitors (or more unique than ANYONE for that matter)?\u00a0 Cargo shorts dude certainly did and his ingenuity will likely pay his bills while he’s chillin’ in the blogiverse (you know he’s got to be a blogger) in his La-Z-Boy!<\/p>\n

(2) Here in Austin several Realtors have actually changed their names- not after their brokerages, but perhaps to look cute on a business card.\u00a0 There are several ladies who have changed their names to the likes of Sunny Happy Day (who is really named this, is a friend of my mother’s, but not a Realtor).\u00a0 Too cheap for lipo or implants?\u00a0 Change your name!\u00a0 Would YOU do this for business<\/strong>?\u00a0 I’m thinking of changing\u00a0mine to Snarky Chick Anglin…<\/p>\n

(3) What’s your guess for his highest<\/strong> bidder<\/strong>?\u00a0 Can you imagine meeting a guy at a party and him saying “Hi, my name is Cola.\u00a0 Coca Cola.”\u00a0\u00a0Or, “what’s up, I’m Banana Republic!”\u00a0 “Thank you for calling, this is Kraft Macaroni & Cheese, how may I direct your call?”\u00a0\u00a0Share your ideas for funny brand names that could end up simultaneously making this dude rich while scarring him.\u00a0<\/p>\n

————
\nComments are encouraged!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Your first question is probably “what will you pay me” followed by “wait, what?”\u00a0 According to Mashable.com, a web developer short on cash has decided to auction off the rights to have his name legally changed to the name of\u00a0the highest bidding\u00a0company (most people sweat over providing a product or\u00a0a service, but this guy is […]<\/p>\n","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-1864","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","8":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2549,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2549\/want-to-learn-how-to-sniff-out-bias-in-the-mainstream-media-follow-your-nose-all-the-way-to-yosemite\/","url_meta":{"origin":1864,"position":0},"title":"Want to learn how to sniff out bias in the mainstream media? Follow your nose — all the way to Yosemite","author":"Greg Swann","date":"January 29, 2008","format":false,"excerpt":"John Cook fingered this mash note to Redfin.com in Forbes Magazine. More of the same four-legs-good, two-legs-bad crap we expect from the mainstream media, but it's short enough that the bias is almost too obvious. Consider the attributions for quotes:\"says Kelman, 37\" \"Kelman says.\" \"one Redfin representative wrote recently\" \"read\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":18175,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18175\/overnight-news-why-cant-you-fake-it-til-you-make-it-if-you-got-no-theory-you-got-no-praxis\/","url_meta":{"origin":1864,"position":1},"title":"Overnight News: Why can\u2019t you \u201cfake it \u2019til you make it\u201d? If you got no theory, you got no\u00a0praxis.","author":"Greg Swann","date":"May 27, 2021","format":false,"excerpt":"I think I must have promised to write about the Empathy for the Transaction somewhere along the line. My apologies. I have houses to manage, and it's been a houseful year. 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Glossing over the whole thing, the listing agent could have avoided the entire problem with this language in a counter-offer:Buyer is aware that seller reserves the right to cancel this contract unilaterally and without recourse within\u2026","rel":"","context":"In "Ask the Broker"","block_context":{"text":"Ask the Broker","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/ask-the-broker\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8066,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8066\/unchained-melodies-heres-what-our-world-sounds-like-to-me-tonight\/","url_meta":{"origin":1864,"position":3},"title":"Unchained Melodies: Here’s what our world sounds like to me tonight…","author":"Greg Swann","date":"April 24, 2009","format":false,"excerpt":"Everything I see lately of what was once so decisively \"our world\" just looks to me like intramural patty-cake. That's as may be, by now. It is what it is. I am not in it. I am not of it. And I am quite a bit less interested in it\u2026","rel":"","context":"In "Casual Friday"","block_context":{"text":"Casual Friday","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/casual-friday\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":18426,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18426\/overnight-news-narrative-is-just-another-word-for-a-cargo-cult-and-sadly-for-fiasco-joe-crowns-do-not-make-kings\/","url_meta":{"origin":1864,"position":4},"title":"Overnight News: \u2018Narrative\u2019 is just another word for a cargo cult, and, sadly for Fiasco Joe, crowns do not make\u00a0kings.","author":"Greg Swann","date":"August 28, 2021","format":false,"excerpt":"In the years immediately after World War II, the United States imported scads of German intellectuals. Nazi envy? The fear that we'd vanquished the lesser enemy? Or just plain old 'aw shucks!' American suicidalism? Yes, we scooped up Werner von Braun and all his little Braunies \u2013 putting the U.S.\u2026","rel":"","context":"In "Group Therapy"","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":16541,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/16541\/whos-afraid-of-the-big-bad-bot-real-estate-ai-is-a-cargo-cult-of-trivia\/","url_meta":{"origin":1864,"position":5},"title":"Who\u2019s afraid of the big, bad bot? Real estate \u201cAI\u201d is a cargo cult \u2013 of trivia.","author":"Greg Swann","date":"September 30, 2017","format":false,"excerpt":"I'll talk more about this as we go forward: I am listing almost never, but I am listing as close to perfectly as I can. 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