{"id":18706,"date":"2022-05-06T14:01:46","date_gmt":"2022-05-06T21:01:46","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=18706"},"modified":"2022-05-06T14:01:46","modified_gmt":"2022-05-06T21:01:46","slug":"dont-drop-that-listing-price-just-yet","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18706\/dont-drop-that-listing-price-just-yet\/","title":{"rendered":"Don&#8217;t drop that listing price just yet!"},"content":{"rendered":"<p>Southern California, agents are telling me that homebuyer enthusiasm has dropped quickly.\u00a0 More homes are on caravan and some are starting to reduce listing prices to get the home sold.\u00a0 Tampa Bay area agents are whispering the same.\u00a0 And while the US Home Price Index rose 2%, year over year, <a href=\"https:\/\/www.ocregister.com\/2022\/05\/04\/house-prices-drop-in-one-third-of-u-s-and-la-county-realtor-stats-say\/\">we see price reductions in over 30% of the cities across the country<\/a>.<\/p>\n<p>This is no surprise to me.\u00a0 Mortgage rates doubled in the past 6 months with a big move upwards in the past 60 days.\u00a0 That, combined with the rapid increase in home prices since the pandemic started has severely impacted <a href=\"https:\/\/www.nar.realtor\/blogs\/economists-outlook\/housing-affordability-conditions-take-a-hit-in-march\">housing affordability<\/a>.\u00a0 With less buyers buying, and sellers looking for unrealistic prices, agents are pleading with sellers to drop their listing price.\u00a0 You can offer your seller a couple of options BEFORE you drop that price:<\/p>\n<p>1- If the home is secured with a low-interest VA or FHA mortgage, you can highlight that those <a href=\"https:\/\/va.org\/va-loan-assumption\/\">loans are assumable<\/a> in the marketing remarks.\u00a0 <a href=\"https:\/\/www.zillow.com\/homedetails\/214-Nestlebranch-Dr-Safety-Harbor-FL-34695\/47136142_zpid\/\">This Safety Harbor listing offers an assumable loan, at 2.25%<\/a>&#8211;half of what most lenders are offer today.<br \/>\n2- Offering a seller-buydown of the mortgage rate could save the seller some money.\u00a0 <a href=\"https:\/\/youtu.be\/uN7khY20KvM\">I run through the numbers of a seller-buydown in this video<\/a>.\u00a0 This is a great response to a low offer.<\/p>\n<p>I will be hosting a <a href=\"https:\/\/www.eventbrite.com\/e\/real-estate-industry-happy-hour-tickets-335312026297\">Realtor Happy Hour<\/a>, in St Pete Beach, FL, on Thursday May 12, 2022.<br \/>\nI am hosting an <a href=\"https:\/\/www.eventbrite.com\/e\/agents-helping-agents-from-solo-agent-to-ceo-tickets-331971855757\">Agents Helping Agents<\/a> event, in Tampa, FL, on Wednesday, May 18, 2022.<br \/>\nStay tuned if you are in San Diego.\u00a0 I will be hosting an Agents Helping Agents event in mid June.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Southern California, agents are telling me that homebuyer enthusiasm has dropped quickly.\u00a0 More homes are on caravan and some are starting to reduce listing prices to get the home sold.\u00a0 Tampa Bay area agents are whispering the same.\u00a0 And while the US Home Price Index rose 2%, year over year, we see price reductions in [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-18706","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":541,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/541\/why-the-traditional-real-estate-commission-model-is-broken-and-needs-to-be-replaced\/","url_meta":{"origin":18706,"position":0},"title":"Why the traditional real estate commission model is broken and needs to be replaced . . .","author":"Greg Swann","date":"October 15, 2006","format":false,"excerpt":"These are the concluding paragraphs of Mark Nadel's white paper on real estate commissions. The executive summary has been quoted all over, but I think this text is more compelling. For what it's worth, I think Nadel has hit a home run. There are things he doesn't know about, which\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1706,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1706\/by-owner-home-seller-is-no-match-for-a-skilled-listing-agent\/","url_meta":{"origin":18706,"position":1},"title":"By-owner home seller is no match for a skilled listing agent","author":"Greg Swann","date":"July 29, 2007","format":false,"excerpt":"This is me in Friday's Arizona Republic (permanent link): \u00a0By-owner home seller is no match for a skilled listing agent We're about to list a home for sale in a fairly pricey neighborhood, so we are very aware of our competition. We knew a similar home was ready to go\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":13008,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/13008\/batting-averages-for-listing-agents\/","url_meta":{"origin":18706,"position":2},"title":"Batting Averages for Listing Agents","author":"Glenn Kelman","date":"August 16, 2010","format":false,"excerpt":"Redfin just published MLS data from seven counties across the U.S. on the likelihood that a listing activated in 2009 sold by August of 2010. It turns out that the listing agent got a sale 47% of the time, a number that seemed surprisingly low to us, particularly since staging,\u2026","rel":"","context":"In &quot;Redfin.com&quot;","block_context":{"text":"Redfin.com","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/redfincom\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1656,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1656\/fear-factor-who-makes-a-real-estate-market\/","url_meta":{"origin":18706,"position":3},"title":"Fear Factor &#8211; Who Makes a Real Estate Market?","author":"Kris Berg","date":"July 14, 2007","format":false,"excerpt":"What factors contribute to price declines in a downward trending market? Interest rates, affordability, demand, and consumer confidence to name a few. Today, I have a new one: Crappy agents. My beef of the week is the confidence crisis I see among agents, at least in my local market, and\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":14236,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/14236\/shouldnt-sellers-invoice-listing-agents\/","url_meta":{"origin":18706,"position":4},"title":"Shouldn&#8217;t Sellers Invoice Listing Agents?","author":"Sean Purcell","date":"March 1, 2011","format":false,"excerpt":"Based on what I see, the vast majority of listing agents should be billed by the seller, same as they would be by any other third party vendor. The fact that it doesn\u2019t happen simply means most sellers don\u2019t understand what is really going on during the course of a\u2026","rel":"","context":"In &quot;Dirty Laundry&quot;","block_context":{"text":"Dirty Laundry","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/dirty-laundry\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2517,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2517\/the-upside-of-exclusives\/","url_meta":{"origin":18706,"position":5},"title":"The upside of exclusives","author":"Galen Ward","date":"February 1, 2008","format":false,"excerpt":"What if sellers could list with anyone and everyone and what if only the party that brought the buyer got paid?\u00a0Online listing search paralysis: no agent will disclose the address to a buyer unless they can show it. \u00a0\u00a0Sounds like the ideal place to go direct-to-sellers to list their house\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/18706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=18706"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/18706\/revisions"}],"predecessor-version":[{"id":18707,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/18706\/revisions\/18707"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=18706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=18706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=18706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}