{"id":1892,"date":"2007-09-05T08:29:04","date_gmt":"2007-09-05T15:29:04","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1892"},"modified":"2007-09-10T12:24:10","modified_gmt":"2007-09-10T19:24:10","slug":"news-you-can-use-real-estate-is-a-business","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1892\/news-you-can-use-real-estate-is-a-business\/","title":{"rendered":"News You Can Use &#8211; Real Estate is a Business"},"content":{"rendered":"<p><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?page_id=1755\" target=\"_blank\"><img decoding=\"async\" src=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/WinnerTheOdysseusMedal.jpg\" align=\"right\"\/><\/a>When I want the news I can use, I head straight for the San Diego Union Tribune. From\u00a0yesterday&#8217;s Currents section, in an article addressing the health benefits of swimming as exercise, they gave us this bit of sage advice:<\/p>\n<blockquote><p><strong>Who is swimming not good for?<\/strong><\/p>\n<p>Swimming is not a good activity for someone who doesn&#8217;t know how to swim.<\/p><\/blockquote>\n<p>I think this should be an ongoing feature series. &#8220;Piloting a jetliner is not a good activity for someone who doesn&#8217;t know how to fly&#8221;, &#8220;Skydiving is not a good activity for someone who doesn&#8217;t have access to a parachute&#8221;, and &#8220;Attending a Barry Manilow concert is not a good activity for someone who&#8230;&#8221; &#8211; Well, that last one is just plain wrong.<\/p>\n<p>Do you know what else is just plain wrong? Attempting to grow a successful business is not a good activity for someone who lacks the ability or willingness to think like an entrepreneur, to constantly evolve, to continually strive for excellence and to establish their brand as superior to that of the competition.<\/p>\n<p>I suggest that rather than the Broker&#8217;s new-hire training beginning and ending with lessons in the fine art of bulk-mailing, working your sphere, passing out pumpkins on Halloween and flags on the 4th of July, and sitting open houses, the first lesson should be a boot camp on business basics.<\/p>\n<p>New agents, and even the veteran hangers-on who are feeling stalled and challenged, would do well to start thinking like the self-employed business owner they are. Once licensed, it is not your divine right to make a living in real estate. It is not preordained that, once assigned a cubicle and a business card, you\u00a0will\u00a0enjoy untold riches or even eat. There are tens of thousands just like you. Only when you reach the point where they are NOT just like you and your customer knows it will you realize any consistent success.<\/p>\n<p><strong>Keep Inventing<\/strong><\/p>\n<p>The minute your product is finished, so are you.<\/p>\n<p>Years ago, I had one of the first &#8220;car phones&#8221;. In those days, it was cutting edge, truly a thing of envy. It was hard-mounted to my dash, had the little curly <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1892\/news-you-can-use-real-estate-is-a-business\/#more-1892\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When I want the news I can use, I head straight for the San Diego Union Tribune. From\u00a0yesterday&#8217;s Currents section, in an article addressing the health benefits of swimming as exercise, they gave us this bit of sage advice: Who is swimming not good for? Swimming is not a good activity for someone who doesn&#8217;t [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5,10],"tags":[],"class_list":{"0":"post-1892","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","7":"category-realty-reality","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":5690,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5690\/unchained-notes-smm-is-a-process-not-a-fetish\/","url_meta":{"origin":1892,"position":0},"title":"Unchained Notes: SMM is a Process, Not a Fetish","author":"Sean Purcell","date":"November 19, 2008","format":false,"excerpt":"This is the third in an ongoing series of posts sharing some of the gold I found at the Unchained Orlando Conference on Social Media Marketing for Real Estate.\u00a0 The first post was on theme, the second was philosophy and now it's time to talk nuts and bolts. You hear\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1477,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1477\/tennessee-oregon-and-the-state-of-real-estate\/","url_meta":{"origin":1892,"position":1},"title":"Tennessee, Oregon, and the State of Real Estate","author":"Jeff Kempe","date":"May 27, 2007","format":false,"excerpt":"This started as a reply to Greg's post on the Tennessee legislature, which apparently insists going backward is the new going forward. But then I had The Conversation, and it's developed into a post of its own. Involved is someone I respect, a friend, a mentor, perhaps the one person\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2676,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2676\/pictures-are-worth-a-thousand-words-but-what-are-your-pictures-actually-saying\/","url_meta":{"origin":1892,"position":2},"title":"Pictures are Worth a Thousand Words, but what are your pictures actually saying?","author":"James Hsu","date":"February 28, 2008","format":false,"excerpt":"Pictures are worth a thousand words. Wouldn't it be nice if all thousand of those words were actually in praise for the subject of the picture? Time and time again I see photos of homes in the MLS that make me NOT want to look at the house, it's either\u2026","rel":"","context":"In &quot;Photography&quot;","block_context":{"text":"Photography","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/photography\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1972,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1972\/looking-for-a-bargain-priced-home-if-you-dont-flinch-the-seller-will\/","url_meta":{"origin":1892,"position":3},"title":"Looking for a bargain-priced home? If you don&#8217;t Flinch!, the seller will","author":"Greg Swann","date":"September 28, 2007","format":false,"excerpt":"This is my column this week from the Arizona Republic (permanent link): \u00a0Looking for a bargain-priced home? If you don't Flinch!, the seller will Let's talk a little bit about buying strategies. Last week's rate adjustments by the Federal Reserve Bank may have scared up a few buyers. I'm taking\u2026","rel":"","context":"In &quot;Investment&quot;","block_context":{"text":"Investment","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/investment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1594,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1594\/the-big-idea-iphone-could-spawn-a-host-of-new-products\/","url_meta":{"origin":1892,"position":4},"title":"The big iDea: iPhone could spawn a host of new products","author":"Greg Swann","date":"June 28, 2007","format":false,"excerpt":"This was written by my friend Mike Arst, a very clever man whom I've entreated for years to start a weblog. iStatements In honor of the release of Apple's new iPhone, which I just can't seem to want (even though I know I should want it), today several new product\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":14584,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/14584\/how-does-the-national-association-of-realtors-love-me-they-sent-me-an-evaluation-so-i-could-count-the-ways\/","url_meta":{"origin":1892,"position":5},"title":"How does the National Association of Realtors love me? They sent me an evaluation so I could count the ways.","author":"Greg Swann","date":"May 10, 2011","format":false,"excerpt":"I appeared by videoconference at the National Association of Realtors Association Executives convention in March. At the time, I made note of my remarks in a comment to Teri Lussier's first post on the NAR's latest anti-consumer money-grab:I spoke by videoconference to the NAR Association Executives conclave on Monday. I\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1892","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1892"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1892\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1892"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1892"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}