{"id":1917,"date":"2007-09-11T19:14:43","date_gmt":"2007-09-12T02:14:43","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1917"},"modified":"2009-03-03T20:46:02","modified_gmt":"2009-03-04T03:46:02","slug":"how-do-you-get-a-san-diego-beach-house-to-give-a-positively-glowing-review-of-itself","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1917\/how-do-you-get-a-san-diego-beach-house-to-give-a-positively-glowing-review-of-itself\/","title":{"rendered":"How do you get a San Diego beach house to give a positively glowing review of itself?"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/SDBeachHouse.jpg\"\/><\/p>\n<p>Wait for the light. <a href=\"http:\/\/sandiegohomeblog.com\/2007\/09\/10\/some-homes-just-scream-shoot-me-at-night\/\" target=\"_blank\">Kris Berg shows you how it&#8217;s done<\/a>. Do not fail to <a href=\"http:\/\/www.previewfirst.com\/ViewVirtualTourThumbnailDetail.do?id=14474&#38;currentIndex=0\" target=\"_blank\">look at all of the photos<\/a>.<\/p>\n<p>I&#8217;m sure we would all love to have bazillion-dollar beach houses to sell, but, whatever your market, <i>this<\/i> is the kind of above-and-beyond marketing that gets houses sold.<br \/>\n<!-- technorati tags start --><\/p>\n<p style=\"text-align:right;font-size:10px;\">Technorati Tags: <a href=\"http:\/\/www.technorati.com\/tag\/real estate\" rel=\"tag\">real estate<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/real estate marketing\" rel=\"tag\">real estate marketing<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/real estate photography\" rel=\"tag\">real estate photography<\/a><\/p>\n<p><!-- technorati tags end --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wait for the light. Kris Berg shows you how it&#8217;s done. Do not fail to look at all of the photos. I&#8217;m sure we would all love to have bazillion-dollar beach houses to sell, but, whatever your market, this is the kind of above-and-beyond marketing that gets houses sold. Technorati Tags: real estate, real estate [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,9,5],"tags":[],"class_list":{"0":"post-1917","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-photography","8":"category-real-estate","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2881,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2881\/blogging-other-realtors-listings-selling-houses-by-selling-history-details-ideas-lifestyle-selling-the-story-of-the-home\/","url_meta":{"origin":1917,"position":0},"title":"Blogging other Realtor&#8217;s listings: Selling houses by selling history, details, ideas, lifestyle &#8212; selling the story of the home","author":"Greg Swann","date":"April 2, 2008","format":false,"excerpt":"I was in an historic home on Monday that made me think it had been built by an important home-builder in the very early days of the suburbanization of Phoenix. With the permission of the lister, I went back yesterday and took dozens of photos of the property. I built\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6189,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6189\/mariana-wagners-custom-real-estate-signs-are-slicker-than-a-colorado-springs-sidewalk-in-december\/","url_meta":{"origin":1917,"position":1},"title":"Mariana Wagner&#8217;s custom real estate signs are slicker than a Colorado Springs sidewalk in December","author":"Greg Swann","date":"December 20, 2008","format":false,"excerpt":"Look at these custom yard signs from Mariana Wagner's iTeam real estate brokerage in Colorado Springs, Colorado: Mariana reflects: \"Not exactly how yours is set up, as our wind and freezing temps make the hanging sign a disaster, but these rock. (We have installed a 1-800# on the bottom of\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2810,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2810\/destination-vertical-zillow-houses-hot-or-not-for-homes\/","url_meta":{"origin":1917,"position":2},"title":"Destination: Vertical. Zillow houses &#8220;hot or not&#8221; for homes","author":"Greg Swann","date":"March 20, 2008","format":false,"excerpt":"Dig this. Dumb but fun. A sticky way to see a lot of ads -- but fun anyway. Serious reflection #1: Another way for Zillow to be a sticky, top-of-mind vertical search portal. Get 'em there. Keep 'em there. Satisfy all of their real estate needs. Serious reflection #2: The\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":173,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/173\/real-estate-photography-snapshot-composition-is-salesmanship\/","url_meta":{"origin":1917,"position":3},"title":"Real estate photography snapshot: Composition is salesmanship . . .","author":"Greg Swann","date":"August 4, 2006","format":false,"excerpt":"Coming back to this, I wanted to spend a few minutes on photo composition techniques. That's almost absurd: Who doesn't know how to take a picture? Almost everybody, it turns out. We're not talking about Ansel Adams levels of perfection, we're talking about taking real estate photos that sell the\u2026","rel":"","context":"In &quot;Enduring Interest&quot;","block_context":{"text":"Enduring Interest","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/enduring-interest\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3133,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3133\/the-flip-digital-video-camera-makes-illustrating-real-estate-ideas-fast-convenient-and-fun\/","url_meta":{"origin":1917,"position":4},"title":"The Flip digital video camera makes illustrating real estate ideas fast, convenient and fun","author":"Greg Swann","date":"May 17, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link). Watch this space. There should be a lot of Flip video coming out of Unchained. \u00a0The Flip digital video camera makes illustrating real estate ideas fast, convenient and fun I'm becoming a fan of digital video for\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2069,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2069\/cathys-drama-photos-from-the-whatever-it-takes-school-of-listing\/","url_meta":{"origin":1917,"position":5},"title":"Cathy&#8217;s drama: Photos from the whatever-it-takes school of listing","author":"Greg Swann","date":"October 19, 2007","format":false,"excerpt":"These are photos from the listing I was working on last night. Cathleen took all the photos for this house. I can do a house a lot faster than she can, but she comes home with photos that are just stunning. Can poetic copy sell houses? Maybe not. Custom signs?\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=1917"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1917\/revisions"}],"predecessor-version":[{"id":7299,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/1917\/revisions\/7299"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=1917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=1917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=1917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}