{"id":2059,"date":"2007-10-17T13:29:41","date_gmt":"2007-10-17T20:29:41","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2059"},"modified":"2007-10-17T13:29:41","modified_gmt":"2007-10-17T20:29:41","slug":"face-time-or-facebook","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2059\/face-time-or-facebook\/","title":{"rendered":"Face Time or Facebook?"},"content":{"rendered":"

\"text.jpg\"\u00a0<\/p>\n

You hear it here, you hear it there (there being here), and you know it in your heart. Real estate is so darn personal.<\/p>\n

Ah, the personal touch! That is why I blog, and why I am very responsive to my emails and voicemail. That is why I love, and my clients love, the ability to electronically sign contracts and to view all contracts online from any Wi-Fi hotspot in the Delta Quadrant. Heck, what’s more personal than that daily auto-generated online update of home sales activity in your neighborhood… with\u00a0MY PICTURE at bottom and YOUR NAME at the top?<\/p>\n

I know what you are thinking – All that stuff is impersonal, but we are in a “people” business. Well, it depends on which “people” we are talking about. It’s a matter of communication, which we all know requires a sender and a receiver. When wearing the sender hat, I need to know in what form my client prefers to receive, which means I need to listen carefully to what my clients are telling me.<\/p>\n

Times, they are a-changin’. That doesn’t mean that our business is becoming, can become, fully automated and physically detached. It simply means that our world is different now, and we are redefining “personal”. The ways in which we interact today are dramatically different than yesterday’s methods (smoke signals and dot-dot-dash). My children phone me from their bedrooms asking for the ETA of dinner, and\u00a0they IM me from 100 feet removed to tell me that the Jonas Brothers are coming to town (to marry THEM!).\u00a0I suspect they visit\u00a0my home blog<\/a>\u00a0periodically to take a peak at the Trulia side bar widget of our active listings just to gauge the likelihood that I will be available to drive carpool to the movies on Friday.<\/p>\n

As agents, we work with a wide cross-section of people and personalities. The key is to understand their definition of “personal”. My grandmother does not have a Meebo account, and you won’t find her on Facebook; she is the type of person who would prefer a phone call, a personal visit, and contracts in triplicate. My typical Qualcomm client, Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u00a0 You hear it here, you hear it there (there being here), and you know it in your heart. Real estate is so darn personal. Ah, the personal touch! That is why I blog, and why I am very responsive to my emails and voicemail. That is why I love, and my clients love, the […]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5,19],"tags":[],"class_list":{"0":"post-2059","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","7":"category-technology","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":390,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/390\/blogoff-post-13-little-white-signs-are-tin-eared-real-estate-marketing\/","url_meta":{"origin":2059,"position":0},"title":"Blogoff Post #13: Little white signs are tin-eared real estate marketing . . .","author":"Greg Swann","date":"September 26, 2006","format":false,"excerpt":"This is one of my favorites from my Arizona Republic column:You're driving through a neighborhood, and there it is. Not the \"For Sale\" sign, the rider - the little white plastic sign slung beneath. There, for all the world to see, is the ultimate testament to tin-eared real-estate marketing: A\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1931,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1931\/i-invented-a-brand-new-social-networking-technology-today-so-once-somebody-implements-it-i-want-my-iradio-for-free\/","url_meta":{"origin":2059,"position":1},"title":"I invented a brand new social networking technology today, so, once somebody implements it, I want my iRadio for free","author":"Greg Swann","date":"September 15, 2007","format":false,"excerpt":"Ideas are easy. Implementation is hard. Even so, here's a cool idea I had today. First, art is selection. You have to stand back, because I can define art seven different ways in seven seconds. But one thing that art is is the selection of seemingly disparate elements into a\u2026","rel":"","context":"In "Casual Friday"","block_context":{"text":"Casual Friday","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/casual-friday\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2325,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2325\/transparency-ethics-agent-review-sites-and-how-not-to-act\/","url_meta":{"origin":2059,"position":2},"title":"Transparency, Ethics, Agent Review Sites and How Not to Act","author":"Jay Thompson","date":"December 5, 2007","format":false,"excerpt":"\"Agent review sites\" have been out there for awhile. You know the type -- a directory \/ database of real estate agents where in theory clients of these agents submit \"reviews\" of their agent and experiences. Amazon does it with books. IMDB does it with movies. Sites like IncredibleAgents and\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3326,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3326\/friday-is-iphone-day-do-you-know-of-anyone-who-is-building-a-paperless-real-estate-contracts-processing-application-for-the-iphone\/","url_meta":{"origin":2059,"position":3},"title":"Friday is iPhone day: Do you know of anyone who is building a paperless real estate contracts-processing application for the iPhone?","author":"Greg Swann","date":"July 6, 2008","format":false,"excerpt":"The headline asks the question. In Arizona, forms software is a monopoly controlled by the Arizona Association of Realtors, which simply means that the solution available to us is satisfactory to no one. That much is very sad, since filling in the blanks on PDF files is about as easy\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4785,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4785\/making-the-riccelli-bet-to-take-away-the-fear-of-trying-something-new\/","url_meta":{"origin":2059,"position":4},"title":"Making the Riccelli bet to take away the fear of trying something new","author":"Greg Swann","date":"October 2, 2008","format":false,"excerpt":"Richard Riccelli doesn't write here very much, but, when he does, it's pure gold. I've been writing in BloodhoundBlog about Richard since the blog was young, as have others, and Richard has been writing with us for as long as we've been a group blog. 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