{"id":2240,"date":"2007-11-20T04:27:56","date_gmt":"2007-11-20T11:27:56","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2240"},"modified":"2007-11-20T19:19:30","modified_gmt":"2007-11-21T02:19:30","slug":"want-to-stay-ahead-of-the-pack-in-your-marketing-come-to-phoenix-next-may-and-master-the-art-of-the-bloodhound","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2240\/want-to-stay-ahead-of-the-pack-in-your-marketing-come-to-phoenix-next-may-and-master-the-art-of-the-bloodhound\/","title":{"rendered":"Want to stay ahead of the pack in your marketing? Come to Phoenix next May and master The Art of the Bloodhound"},"content":{"rendered":"

There are five current and former Bloodhounds — so far — on the faculty of Inman’s imminent Blogger’s Connect<\/a>. That’s about fifteen Bloodhounds too few, but that’s not the only flaw I can think of. I told Joel Burslem when he was in Phoenix that the keynote address should be mine, but of course it won’t be. That would make entirely too much sense. Beyond that, the critical defect of the event is that the curriculum is established by people who aren’t doing this stuff. That’s why it’s a Blogger’s<\/i> Connect, because it’s all about last year’s war.<\/p>\n

Brian Brady had a better idea, a BloodhoundBlog Conference about truly contemporary guerrilla real estate marketing, the tactics real grunts on the ground are using right now in the jungles we find ourselves in. Two days in Phoenix, for a start, with intensive classes on how to make the stuff that really works really work for you right now.<\/p>\n

David Gibbons, bless his eager mind, came up with this in a comment last week:<\/p>\n

My primary takeaway from NAR was that the social media marketing opportunity in RE is misunderstood and largely ignored. Yet, I\u2019m more convinced than ever that SMM can revolutionize real estate. I actually had a fleeting thought yesterday as I walked the expo floor that it would have been cool to have a booth dedicated to Real Estate Weblogging 101 and that \u201cBloodhound\u201d might well become a premier REALTOR (or agent?) designation\/qualification.<\/p><\/blockquote>\n

I don’t like it as a designation. Our world moves too fast. To say, “I have arrived,” is to announce that you have volunteered to be left behind. But an annual Bloodhound badge to put on your web site would be a potent testament to your valor as a guerrilla marketer.<\/p>\n

We’re thinking Sunday, May 18, and Monday, May 19, 2008. After that, things get nebulous. But: All work and no play makes for a boring Bloodhound, so we’ll do something fun Saturday night, May 17, if you fly in early. Then maybe a networking\/cocktail party Sunday night. There will be time for a round of golf on Monday morning. We might Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

There are five current and former Bloodhounds — so far — on the faculty of Inman’s imminent Blogger’s Connect. That’s about fifteen Bloodhounds too few, but that’s not the only flaw I can think of. I told Joel Burslem when he was in Phoenix that the keynote address should be mine, but of course it […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6,5,19],"tags":[],"class_list":{"0":"post-2240","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-marketing","8":"category-real-estate","9":"category-technology","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2320,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2320\/inman-bloggers-disconnect-absorbing-the-priceless-wisdom-of-brilliant-speakers-who-are-not-doing-what-youre-trying-to-do\/","url_meta":{"origin":2240,"position":0},"title":"Inman Bloggers’ Disconnect: Absorbing the priceless wisdom of brilliant speakers who are not doing what you’re trying to do…","author":"Greg Swann","date":"December 4, 2007","format":false,"excerpt":"Here are a couple of salient facts, evidently unknown behind the Rust Curtain of the Inman Empire:To the extent that Glenn Kelman is a weblogger at all, he is a corporate weblogger. He doesn't know anything about real estate weblogging, as he made plain in his sweet, charming, engaging keynote\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2252,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2252\/a-proud-day-for-proud-bloodhounds-jay-thompson-joins-the-pack\/","url_meta":{"origin":2240,"position":1},"title":"A proud day for proud Bloodhounds: Jay Thompson joins the pack","author":"Greg Swann","date":"November 23, 2007","format":false,"excerpt":"Everything's all right until something goes wrong. You child takes a bad fall and broken bone tears through the flesh and skin. A jet engine on your vacation flight flames out. You took the wrong road in a driving rain and now you're up to your hubcaps in mud. Jay\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1586,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1586\/seven-days-of-the-dog-carnival-of-the-bloodhounds\/","url_meta":{"origin":2240,"position":2},"title":"Seven Days of the Dog: Carnival of the Bloodhounds","author":"Greg Swann","date":"June 26, 2007","format":false,"excerpt":"My father manufactures mens' outerwear -- overcoats, raincoats, jackets. He was with Windbreaker and London Fog for many years, but for the last couple of decades he's been a private-label vendor: He supplies the goods, the designer or department store supplies its label. One year Consumer Reports reviewed mens' raincoats\u2026","rel":"","context":"In "Blog Carnivals"","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6137,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6137\/the-deathless-prose-of-the-bloodhounds-against-advice-of-broker\/","url_meta":{"origin":2240,"position":3},"title":"The deathless prose of the Bloodhounds: Against advice of broker","author":"Greg Swann","date":"December 15, 2008","format":false,"excerpt":"This is a form I wrote for a house that Cathleen may or may not have in play. The details have been fictionalized, but the underlying situation -- a house trashed so badly that it becomes a menace to safety -- will probably only become more common. Caveat lector: I\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1417,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1417\/caesars-wife-in-the-agora-why-i-am-disconnecting-from-bloggers-connect\/","url_meta":{"origin":2240,"position":4},"title":"Caesar’s Wife in the Agora: Why I am disconnecting from Blogger’s Connect","author":"Greg Swann","date":"May 11, 2007","format":false,"excerpt":"Through the good offices of Jimmy Tomatoes, I found out today that I am cashing in on BloodhoundBlog. How? By means of my membership in the Amazon Affiliates program, which pumps something less than twenty cents a day into our coffers. I've talked about this before, but clearly mere talk\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6856,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6856\/how-bad-can-the-weather-in-seattle-suck-come-see-the-bloodhounds-this-week-and-find-out\/","url_meta":{"origin":2240,"position":5},"title":"How bad can the weather in Seattle suck? Come see the Bloodhounds this week and find out","author":"Greg Swann","date":"February 9, 2009","format":false,"excerpt":"I have been in Seattle in the late Summer, an idyllic time of year when it barely rains twenty inches a day and when the Banana Slugs start to think about snuggling up with you for warmth. I have been on Mount Rainier on Labor Day -- playing in the\u2026","rel":"","context":"In "Flourishing"","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=2240"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2240\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=2240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=2240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=2240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}