{"id":2270,"date":"2007-11-27T01:13:49","date_gmt":"2007-11-27T08:13:49","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2270"},"modified":"2007-11-27T01:13:49","modified_gmt":"2007-11-27T08:13:49","slug":"the-long-tail-of-a-big-dog-the-group-blog-a-year-later","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2270\/the-long-tail-of-a-big-dog-the-group-blog-a-year-later\/","title":{"rendered":"The long tail of a big dog: The group blog a year later"},"content":{"rendered":"

It’s a year to the day since BloodhoundBlog became a group blog<\/a>.<\/p>\n

Coincidentally, I was talking to Brian Brady today about our long tail, why the accumulated effort of a weblog is a leveraged asset: The most recent content will be the most popular today, but older content will attract greater and lesser attention in perpetuity.<\/p>\n

To illustrate the idea, I ran the last year in MyBlogLog. We served nearly 600,000 pages of content in that time. The report is limited to the 2,000 most popular pages, with who knows how many more stretching out in the long tail.<\/p>\n

It’s more a curiosity than anything, but, if you like, you an see it by clicking here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

It’s a year to the day since BloodhoundBlog became a group blog. Coincidentally, I was talking to Brian Brady today about our long tail, why the accumulated effort of a weblog is a leveraged asset: The most recent content will be the most popular today, but older content will attract greater and lesser attention in […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6,5],"tags":[],"class_list":{"0":"post-2270","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-marketing","8":"category-real-estate","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":109,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/109\/how-much-does-the-long-tail-weigh-heres-a-better-question-in-the-long-tail-how-long-does-it-take-to-google-from-last-to-first\/","url_meta":{"origin":2270,"position":0},"title":"How much does The Long Tail weigh? Here’s a better question: In The Long Tail, how long does it take to Google from last to first?","author":"Greg Swann","date":"July 20, 2006","format":false,"excerpt":"Joseph Ferrara at sellsius&176; blog asks once and then again and then a third time here: How much does The Long Tailweigh? Chris Anderson, the author of the book, has some answers, but they vary from industry to industry. But from my own point of view in real estate, The\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"http:\/\/www.assoc-amazon.com\/e\/ir?t=gregswann-20&l=as2&o=1&a=1401302378","width":350,"height":200},"classes":[]},{"id":2982,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2982\/is-managing-your-url-structure-enough-to-achieve-truliamazing-long-tail-search-results-in-your-target-market\/","url_meta":{"origin":2270,"position":1},"title":"Is managing your URL structure enough to achieve Truliamazing long tail search results in your target market?","author":"Greg Swann","date":"April 17, 2008","format":false,"excerpt":"Here's a true fact of BloodhoundBlog life: Trulia.com can be a redheaded stepchild around here. We're always happy to pounce on Redfin.com or to pontificate about Zillow.com, but Trulia most often gets short shrift. It mainly comes across like Realtor.com's younger, smarter, cheaper brother -- and no one with a\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2803,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2803\/looking-for-long-tail-search-results-from-your-on-line-real-estate-marketing-efforts-dont-clean-up-your-breadcrumbs\/","url_meta":{"origin":2270,"position":2},"title":"Looking for long tail search results from your on-line real estate marketing efforts? Don’t clean up your breadcrumbs","author":"Greg Swann","date":"March 19, 2008","format":false,"excerpt":"Comes tonight an email -- over the transom, out of the blue -- from a family relocating to Phoenix. Here's a piece of it:Somehow, I stumbled on to your website (looking at an old commentary on 1415 E Flower) and googling deeply. I am grateful that I did, because it\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2786,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2786\/how-to-use-engenu-to-support-your-blog-posts-about-homes-you-would-like-to-sell-to-build-single-property-web-sites-and-to-achieve-total-global-hyper-local-long-tail-search-domination\/","url_meta":{"origin":2270,"position":3},"title":"How to use engenu to reinforce your blog posts about listed homes you would like to sell, to build single-property web sites, and to achieve total global hyper-local long-tail search domination","author":"Greg Swann","date":"March 17, 2008","format":false,"excerpt":"This is my response to a comment that Jennifer Castillo left on my post about the benefits of blogging about real estate listings you would like to sell. Jennifer said:My questions to you arise from this quote of yours, \u201cFor each house you preview, build an engenu page. That way\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":98,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/98\/on-the-trail-of-the-long-tail-in-real-estate\/","url_meta":{"origin":2270,"position":4},"title":"On the trail of The Long Tail in real estate…","author":"Greg Swann","date":"July 18, 2006","format":false,"excerpt":"The soul of wit, Seth Godin cites The Long Tailtoday. We've mentioned this book a time or two, and, of course, it's featured (along with Seth's latest)in our reading list. I have plans to say more about it, but I haven't gotten to it yet. Suffice it to say, this\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"http:\/\/www.assoc-amazon.com\/e\/ir?t=gregswann-20&l=as2&o=1&a=1401302378","width":350,"height":200},"classes":[]},{"id":164,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/164\/the-long-tail-in-real-estate-photography\/","url_meta":{"origin":2270,"position":5},"title":"The Long Tail in real estate photography . . .","author":"Greg Swann","date":"August 2, 2006","format":false,"excerpt":"Chris Anderson at the Long Tail weblog on how switching from film to digital media changes movie acting and directing:\"I think shooting in digital changes acting as much as film changed stage acting, or as sound changed film,\" said Bill. Why? Because film costs a lot and must be used\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=2270"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2270\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=2270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=2270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=2270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}