{"id":2271,"date":"2007-11-27T06:34:17","date_gmt":"2007-11-27T13:34:17","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2271"},"modified":"2007-11-27T06:52:51","modified_gmt":"2007-11-27T13:52:51","slug":"my-real-estate-marketing-disease","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2271\/my-real-estate-marketing-disease\/","title":{"rendered":"My Real Estate Marketing Disease&#8211;"},"content":{"rendered":"<p>One of the great things about my day occupation is that I get to associate with 120 of the finest REALTORS that are in Louisville. It is my job to help them advance their business plans using technology, and I love doing it. 120 business plans provides me with more than a few opportunities to laugh at myself and enjoy humor with others as we experience this wacky world of real estate.<\/p>\n<p>So without further ado, I have compiled a few of my favorite personal Real Estate diseases (yes&#8211;I am building it over time) to help those who may be new to the industry understand the REAL disorders that come from a life of real estate sales.<\/p>\n<p><strong>Silver Bullet Syndrome-<\/strong>The innate feeling that if you can just copy what someone else does by getting someone else to replicate their work, then you can enjoy their success without putting the creativity into it. This disease originally stemmed from advertising and people copying other agents&#8217; ad copy. The internet does not work that way. There IS NO silver bullet and many agents die in the desert looking for that mirage.<br \/>\n<strong>Familius Interuptus-<\/strong> That simultaneous feeling of joy and and dread that usually comes in the springtime with the success of your marketing campaigns with its corresponding increase in business, children&#8217;s end of school year activities, and the spouse (parenthetical note&#8211;yes the one who was upset because you DIDN&#8217;T have business a month ago) who does not understand why you cannot get to everything AND have &#8220;quality time&#8221; with them.<br \/>\n<strong>OMG Syndrome-<\/strong>The annual feeling of dread in the fall that the buyers have gone forever and will never return. This condition is made worse by the worrying spouse and national press announcing the official end of real estate industry as we know it. Symptoms range from mild irritability to outright paranoia and fits of rage.  Somewhere in these fits you will utter (or think) the words &#8220;OMG&#8211;Why exactly did I get into this business in the first place???&#8221; Increased use of expletives is another sure sign.<br \/>\n<strong>Multiple Stream Dysfunction<\/strong> Symptoms include a gnawing empty feeling in the pit <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2271\/my-real-estate-marketing-disease\/#more-2271\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>One of the great things about my day occupation is that I get to associate with 120 of the finest REALTORS that are in Louisville. It is my job to help them advance their business plans using technology, and I love doing it. 120 business plans provides me with more than a few opportunities to [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-2271","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","8":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2166,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2166\/greetings-and-my-unique-point-of-view\/","url_meta":{"origin":2271,"position":0},"title":"Greetings! and my unique point of view&#8230;","author":"Eric Blackwell","date":"November 5, 2007","format":false,"excerpt":"First of all..let me say upfront that I am humbled and honored to even be writing on this blog. It is daunting indeed to match wits with Kris, or write anecdotes like Geno, or make a picture clarify a position like Russell...not to mention to try to add to Greg's\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6299,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6299\/us-adults-may-not-want-foreclosed-homes-but-homebuyers-sure-do\/","url_meta":{"origin":2271,"position":1},"title":"&#8220;U.S adults&#8221; may not want foreclosed homes, but homebuyers sure do","author":"Greg Swann","date":"December 28, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link). \u00a0\"U.S adults\" may not want foreclosed homes, but homebuyers sure do Did you see in the news where only 47% of U.S. adults would consider buying a foreclosed home? An amazing number, isn't it? What does it\u2026","rel":"","context":"In &quot;Lending&quot;","block_context":{"text":"Lending","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/lending\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3077,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3077\/brian-brady-at-todays-unchained-preview-show-if-your-clients-are-already-on-linkedin-someone-else-will-introduce-me-to-them\/","url_meta":{"origin":2271,"position":2},"title":"Brian Brady at today&#8217;s Unchained preview show: &#8220;If your clients are already on LinkedIn, someone else will introduce me to them&#8221;","author":"Greg Swann","date":"May 9, 2008","format":false,"excerpt":"As I had mentioned, we did a couple of BloodhoundBlog Unchained preview shows today in Phoenix, one for Realtors and one for lenders. Tempe Realtor and real estate weblogger Nick Bastian wins the endurance award for attending both sessions. Nick surprised Brian Brady by Twittering about Brian's discussion of LinkedIn,\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2159,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2159\/the-odysseus-medal-competition-doesnt-change-its-clocks-but-virtually-everyone-else-does-nomination-deadline-is-12-noon-mst\/","url_meta":{"origin":2271,"position":3},"title":"The Odysseus Medal competition doesn&#8217;t change its clocks, but virtually everyone else does: Nomination deadline is 12 Noon MST","author":"Greg Swann","date":"November 4, 2007","format":false,"excerpt":"Cut-off is today at 12 Noon MST, which means that folks on the left coast, particularly, need to adjust their thinking. In any case, if you know of something that reeks of pith (does that sound right?), your own work or someone else's, nominate it now before you have to\u2026","rel":"","context":"In &quot;Blog Carnivals&quot;","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3339,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3339\/bloodhoundblog-unchained-dvds-shipping-watch-your-mailbox\/","url_meta":{"origin":2271,"position":4},"title":"BloodhoundBlog Unchained DVDs shipping; watch your mailbox","author":"Greg Swann","date":"July 8, 2008","format":false,"excerpt":"The DVDs for BloodhoundBlog Unchained will ship tomorrow, at long last. I guess that's only six weeks, but it seems much longer. If you live in Phoenix, you should have a package by Friday. Further out, you could be looking at next Monday or Tuesday. If you haven't received yours\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":13443,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/13443\/real-estate-agent-drives-around-so-cal-with-corpse-for-10-months\/","url_meta":{"origin":2271,"position":5},"title":"Real Estate Agent Drives around So Cal with Corpse for 10 months","author":"John Rowles","date":"November 1, 2010","format":false,"excerpt":"From the Daily Beast: For 10 months, (a real estate agent) drove around with a corpse in her car. She never contacted police or tried to find the dead person\u2019s relatives. Instead, as the body began to decompose, she spread baking soda on the floorboards to mask the smell. Leaving\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=2271"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2271\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=2271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=2271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=2271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}