{"id":232,"date":"2006-08-22T08:41:15","date_gmt":"2006-08-22T15:41:15","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=232"},"modified":"2006-08-22T09:00:04","modified_gmt":"2006-08-22T16:00:04","slug":"if-the-cute-little-baby-wants-to-chew-up-your-copyrights-who-are-you-to-complain","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/232\/if-the-cute-little-baby-wants-to-chew-up-your-copyrights-who-are-you-to-complain\/","title":{"rendered":"If the cute little baby wants to chew up your copyrights, who are you to complain?"},"content":{"rendered":"<p><a href=\"http:\/\/360digest.com\/2006\/08\/21\/trulia-dilemma\/\" target=\"_blank\">Marlow Harris at 360Digest has an incisive post about the incipient conflict between copyright-holding brokers and national dot.com real estate listing aggregators<\/a>:<\/p>\n<blockquote><p>But what does the agent do who has signed a TOS Agreement with their broker indicating that the Broker owns the listings and the broker does not want their listings advertised on Trulia? Z57, Advanced Access, Number 1 Agent and many more website developers have submitted their feed to Trulia, to allow them to display their listings, in violation of many of these individual agents TOS agreements. Winderemere, J.L. Scott, Coldwell Banker Bain, and many other local and national companies have NOT authorized their listings to appear on Trulia, but they do, under the auspices and with the consent of these website developers, but not the agent&#8217;s brokers.<\/p>\n<p>Trulia dilemma for everyone involved.<\/p>\n<p>It&#8217;s a plus for individual agents as all leads are sent directly to them. But it&#8217;s an unauthorized use of listings. Most of these website designers provide an opt-out box if the individual agents want to do so, but how many even know it&#8217;s there?<\/p>\n<p>As more individual brokerages realize that their listings are being shown on this (and other similar portal sites) without their permission, I wonder if they will be more persistent in enforcing their copyright.<\/p><\/blockquote>\n<p>The other end of this conflict is that the seller has the reasonable right to expect that the broker will promote the listing by all available means. And in the case of feeds generated by web-site vendors, it&#8217;s hard to complain about the onerous burdens imposed by those feeds being automatic and free.<\/p>\n<p>But Marlow&#8217;s larger point stands. An MLS is a club composed of self-selected, dues-paying members. Its lawful existence <i>should<\/i> be protected by the Free Association clause of the U.S. Constitution. But I agree that a real estate listing is the unique work product of the listing agent and should be protected by copyright laws.<\/p>\n<p>We end up with babies and bath-water, I expect. The entire Googlified model of the internet consists of stealing copyrighted material, aggregating it to draw eyes, then selling those eyes to advertisers. This is a perfect Tragedy of <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/232\/if-the-cute-little-baby-wants-to-chew-up-your-copyrights-who-are-you-to-complain\/#more-232\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marlow Harris at 360Digest has an incisive post about the incipient conflict between copyright-holding brokers and national dot.com real estate listing aggregators: But what does the agent do who has signed a TOS Agreement with their broker indicating that the Broker owns the listings and the broker does not want their listings advertised on Trulia? [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,4,6,5],"tags":[],"class_list":{"0":"post-232","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-disintermediation","8":"category-marketing","9":"category-real-estate","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":3059,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3059\/the-realtybot-shuffle-truliacoms-response-to-complaints-about-nofollow-tags-on-partner-supplied-content-seems-truly-atrocious\/","url_meta":{"origin":232,"position":0},"title":"The Realty.bot shuffle: Trulia.com&#8217;s response to complaints about nofollow tags on partner-supplied content seems truly atrocious","author":"Greg Swann","date":"May 5, 2008","format":false,"excerpt":"Galen Ward's post on Trulia.com's policy of adding \"nofollow\" tags to links back to its own listings partners has elicited quite a bit of controversy. The original post itself excited a great deal of commentary, and this is explored in encyclopedic detail in a fascinating post by Union Street Media's\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2983,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2983\/truliamazing-tricks-of-the-trade-dont-link-to-your-trusted-partners\/","url_meta":{"origin":232,"position":1},"title":"Truliamazing tricks of the trade: don&#8217;t link to your trusted partners","author":"Galen Ward","date":"April 29, 2008","format":false,"excerpt":"Greg is impressed how Trulia so dominates the search results for \"714 West Culver Street\". Heck - they got the listing from somewhere, right? Why does Trulia show up above the original sources of data? In this case, two reasons: the original source doesn't even display the address on the\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3202,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3202\/what-does-zillowcom-understand-that-truliacom-is-missing-thou-shalt-not-muzzle-the-ox-that-treadeth-out-the-corn\/","url_meta":{"origin":232,"position":2},"title":"What does Zillow.com understand that Trulia.com is missing? &#8220;Thou shalt not muzzle the ox that treadeth out the corn.&#8221;","author":"Greg Swann","date":"June 3, 2008","format":false,"excerpt":"I think that there may have been a time, in the blue-sky days of gray-skyed Seattle, when people with two-digit badge numbers at Zillow.com actually thought they might be able to disintermediate Realtors -- much as Expedia.com had disintermediated travel agents. No one at Zillow will admit to this, but\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":333,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/333\/ask-the-broker-why-would-an-mlsidx-system-forbid-commingling-with-listings-from-other-sources\/","url_meta":{"origin":232,"position":3},"title":"Ask the Broker: Why would an MLS\/IDX system forbid commingling with listings from other sources . . . ?","author":"Greg Swann","date":"September 14, 2006","format":false,"excerpt":"Giving my prominent proboscis a good hard tweak, a certain pseudonymous Scarlet Pimpernelesque semi-retired real estate weblogger asks: \"Are you trying to say that the MLS' are not fascist dictatorships???\" The question refers to a weblog entry I posted last night chastising Trulia Blog for hyperbole in its complaints about\u2026","rel":"","context":"In &quot;Ask the Broker&quot;","block_context":{"text":"Ask the Broker","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/ask-the-broker\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3187,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3187\/agent-branding-is-good-but-truliacom-is-still-deliberately-hi-jacking-street-addresses-frustrating-the-interests-of-sellers\/","url_meta":{"origin":232,"position":4},"title":"Agent branding is good, but Trulia.com is still deliberately hi-jacking street addresses, frustrating the interests of sellers","author":"Greg Swann","date":"May 29, 2008","format":false,"excerpt":"I'm still digging out from Unchained, so this is not as timely as it might have been. First, I think we might have gotten distracted by whatever cozy arrangement does or does not exist between Trulia.com and Number 1 Agent. Second, I think Trulia's recent announcement that agents can \"brand\"\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4163,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4163\/with-its-new-iphone-application-truliacom-is-taking-on-line-real-estate-search-to-the-streets\/","url_meta":{"origin":232,"position":5},"title":"With its new iPhone application, Trulia.com is taking on-line real estate search to the streets","author":"Greg Swann","date":"August 31, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link). There is a fuller review of this new technology here. \u00a0With its new iPhone application, Trulia.com is taking on-line real estate search to the streets So who is winning the Realty.bot race, Trulia.com or Zillow.com? Your guess\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/232","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=232"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/232\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}