{"id":2406,"date":"2007-12-23T06:01:05","date_gmt":"2007-12-23T13:01:05","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2406"},"modified":"2007-12-22T03:06:04","modified_gmt":"2007-12-22T10:06:04","slug":"technology-is-a-tool-not-a-solution","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2406\/technology-is-a-tool-not-a-solution\/","title":{"rendered":"Technology is a TOOL Not a Solution"},"content":{"rendered":"

There is a formidable conference<\/a>, next month, that entertains the marriage of technology and real estate. I’ll be sharing the stage with one of the guys who started the whole RE.net, Dustin Luther<\/a>. Kris Berg, Jim Duncan, Dan Green, and Jay Thompson, all giants in this space, will be contributing to the collective conversation as featured speakers.<\/p>\n

Technology and real estate brokerage is an extraordinary marriage that is approaching its 10th or 15th anniversary, amid a misunderstood and sometimes tumultuous relationship. If you attended one on Dustin Luther’s “Relevance on the Interne<\/a>t” seminars, you might remember his history of the courtship. Dustin explained that the tech guys saw the large margins in our businesses as an opportunity to profit off of market inefficiencies. Of course, when they got their heads under the hood they found that the engine runs a little differently than they thought.<\/p>\n

Online mortgage lending seemed to be the easiest way to disintermediate my kind. My kind responded with an explosion of product offerings that made the consumers beg for a helping human hand. Today, as the popularity of the 30 year fixed conforming loan is rising, the opportunity to disintermediate, once again, seems imminent. The need to “de-commoditize” your service offering, as a mortgage adviser, is more prevalent now than ever before. The banks and government are conspiring to limit consumer choices and do away with my kind in a cartel-like affront not seen since James Fisk and Jay Gould tried to corner the gold market<\/a>, in 1869.<\/p>\n

Advise and timely execution is all an independent mortgage originator has to offer, right now. Our “wholesale access” to residential real estate capital is dwindling and the information advantage we hoarded is being liberated by the transparency of information technology. Yet the very tool that contributed to our demise, information technology, can be the most important weapon in our arsenal as we fight our way to survival.<\/p>\n

Success in this game will be a migration towards the concept of fiduciary from the bonds of functionary. If the consumer values you as Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

There is a formidable conference, next month, that entertains the marriage of technology and real estate. I’ll be sharing the stage with one of the guys who started the whole RE.net, Dustin Luther. Kris Berg, Jim Duncan, Dan Green, and Jay Thompson, all giants in this space, will be contributing to the collective conversation as […]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,4,6,19,16],"tags":[],"class_list":{"0":"post-2406","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-disintermediation","8":"category-marketing","9":"category-technology","10":"category-weblogging-101","12":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1030,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1030\/podcast-dustin-luthers-real-estate-weblogging-seminar-part-i\/","url_meta":{"origin":2406,"position":0},"title":"Podcast: Dustin Luther’s Real Estate Weblogging Seminar Part I","author":"Greg Swann","date":"February 10, 2007","format":false,"excerpt":"This is the first of three podcasts of Dustin Luther's Real Estate Weblogging Seminar. The recordings for these podcasts were made by Rudy Bachraty of the Sellsius Real Estate Weblog. Dustin is best known as the founder of Rain City Guide. Dustin works as a technology evangelist for Move, Inc.\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1033,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1033\/podcast-dustin-luthers-real-estate-weblogging-seminar-part-ii\/","url_meta":{"origin":2406,"position":1},"title":"Podcast: Dustin Luther’s Real Estate Weblogging Seminar Part II","author":"Greg Swann","date":"February 11, 2007","format":false,"excerpt":"This is the second of three podcasts of Dustin Luther's Real Estate Weblogging Seminar. The recordings for these podcasts were made by Rudy Bachraty of the Sellsius Real Estate Weblog. 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If influence means creating the RE.net as we know it, Dustin Luther is the New\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1436,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1436\/speed-links-freakonomics-podcasting-dustin-and-wordpress-22\/","url_meta":{"origin":2406,"position":4},"title":"Speed links: Freakonomics, podcasting Dustin and WordPress 2.2","author":"Greg Swann","date":"May 15, 2007","format":false,"excerpt":"Thanks to Rueben Moore of BrickAndGarden.com, we were cited by the Freakonomics weblog today for beating up on the NAR. BloodhoundBlog contributor Morgan Brown has a podcast interview with Rain City Guides's Dustin Luther at BlownMortgage, his home weblog. WordPress 2.2 is out. 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