{"id":2437,"date":"2007-12-27T21:10:23","date_gmt":"2007-12-28T04:10:23","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2437"},"modified":"2007-12-28T07:23:03","modified_gmt":"2007-12-28T14:23:03","slug":"unchained-social-networking-setting-up-a-linkedin-profile","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2437\/unchained-social-networking-setting-up-a-linkedin-profile\/","title":{"rendered":"Unchained Social Networking:  Setting Up A LinkedIn Profile"},"content":{"rendered":"<p>LinkedIn is the first social network I joined.  I received an invitation in 2003.  Back then, the network was dominated by tech types networking for jobs.  I set up a profile and was BLOWN AWAY by the rich user-provided content.  I was a National Sales Manager, in 2003, and new to San Diego.  I used LinkedIn to connect with loan originators (to recruit) and potential clients (the refinance craze was underway in 2003).<\/p>\n<p><strong>Unchained Rule #1 of Social Networking:  Bridge the Digital Divide<\/strong><\/p>\n<p>Jeff Brown is a master at this.  If Jeff makes a connection, on the internet, he does some homework (click through to a blog, Googles their name) to see if there is potential synergy.  Jeff then calls them and introduces himself.<\/p>\n<p>I did the same thing in 2003.  I keyword searched, on LinkedIn, to see if I could find Villanova alumni, Knights of Columbus, and independent stockbrokers in Southern California.  The first two were affinity groups and the latter was my ideal referral source.   I Googled the potential prospect&#8217;s name and found contact information for them.  I called and introduced myself to them IN A NON-THREATENING, LOW KEY manner.  The responses ranged from annoyance to acceptance, heavily laden with surprise.  Most tech people were communicating through the &#8220;<a title=\"gated access\" href=\"http:\/\/en.wikipedia.org\/wiki\/LinkedIn#Web_service_features\" target=\"_blank\">gated-access<\/a>&#8221; approach that was the signature of Linked In.  I had more success than failure with my &#8220;digital bridge&#8221; call.  If you&#8217;re polite and professional, most users respond well.<\/p>\n<p>Okay, let&#8217;s get you set up.  <a title=\"linkedin join\" href=\"http:\/\/www.linkedin.com\/static?key=what_is_linkedin&#038;trk=ghdr_whatis\" target=\"_blank\">Click here to get to the start page<\/a>.  This will open in a new window so you can follow along with my instructions.<\/p>\n<p>1- Click the yellow &#8220;Join Now&#8221; button at the bottom of the page.<\/p>\n<p>2- Fill out the contact information.  Use your primary, professional e-mail address.  Click the &#8220;Join LinkedIn&#8221; button.<\/p>\n<p>3-  Fill out the user survey for how you might use LinkedIn- click &#8220;Save Settings&#8221;<\/p>\n<p>4- Start building your network three ways:<\/p>\n<blockquote><p>a- import your e-mail contacts (extremely safe and they don&#8217;t spam anyone)<\/p>\n<p>b-&#8220;Reconnect&#8221; with past colleagues through a company <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2437\/unchained-social-networking-setting-up-a-linkedin-profile\/#more-2437\" class=\"more-link\">Read more<\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn is the first social network I joined. I received an invitation in 2003. Back then, the network was dominated by tech types networking for jobs. I set up a profile and was BLOWN AWAY by the rich user-provided content. I was a National Sales Manager, in 2003, and new to San Diego. I used [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,19,16],"tags":[],"class_list":{"0":"post-2437","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-technology","8":"category-weblogging-101","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2447,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2447\/unchained-social-networking-setting-up-a-facebook-profile\/","url_meta":{"origin":2437,"position":0},"title":"Unchained Social Networking:  Setting Up a Facebook Profile","author":"Brian Brady","date":"December 29, 2007","format":false,"excerpt":"I was a latecomer to Facebook. I was an early adopter of MySpace and, as a marketer, still prefer the open access to user data MySpace provides. Facebook profiles are \"closed\" to the public unless you have a \"connection\". As a user you may love that but as a marketer\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5313,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5313\/linkedin-as-a-prospecting-tool\/","url_meta":{"origin":2437,"position":1},"title":"LinkedIn As a Prospecting Tool","author":"Brian Brady","date":"October 29, 2008","format":false,"excerpt":"An old friend of mine recently asked me this about LinkedIn: I see your active with LinkedIn... have you upgraded to the pay version of the site, and if so, which version and would you be willing to share your feedback with me? Since I'll be talking about this at\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2224,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2224\/cribfinder-and-facebook-showcasing-listings\/","url_meta":{"origin":2437,"position":2},"title":"Cribfinder and Facebook:  Showcasing Listings","author":"Brian Brady","date":"November 14, 2007","format":false,"excerpt":"I'm a newbie to the world of Facebook but an old salt at social networking sites. I've been on LinkedIn since 2004, MySpace since 2005, and Active Rain since 2006. Facebook is my network du l'an for 2007. It all started with my need to meet people in the San\u2026","rel":"","context":"In &quot;Lending&quot;","block_context":{"text":"Lending","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/lending\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5955,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5955\/blogger-hell-no-im-a-cyber-projust-like-you\/","url_meta":{"origin":2437,"position":3},"title":"Blogger?  Hell, No!  I&#8217;m a Cyber Pro&#8230;Just Like You","author":"Brian Brady","date":"December 19, 2008","format":false,"excerpt":"I'm glad that Greg Swann addressed the whole blogging question.\u00a0 Today, I'm going to share with you,\u00a0 the members of the CyberProfessionals group, the genesis of the Bloodhound Blog Unchained University of Online Marketing Event, in Phoenix, on April 28-May 1, 2009.\u00a0\u00a0\u00a0 I also want to tell you about the\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.paypal.com\/en_US\/i\/scr\/pixel.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":8063,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8063\/social-media-marketing-homework-for-bloodhoundblog-unchained\/","url_meta":{"origin":2437,"position":4},"title":"Social Media Marketing Homework for BloodhoundBlog Unchained","author":"Brian Brady","date":"April 24, 2009","format":false,"excerpt":"Ready for the big week ahead? I'm Brian Brady, one of the co-founders of BloodhoundBlog Unchained.\u00a0 I'm that guy with the suspenders on Facebook, LinkedIn, ActiveRain, et al.\u00a0 My goal (and yours) will be to establish a ubiquitous presence on these sites so that any past or potential customer can\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3077,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3077\/brian-brady-at-todays-unchained-preview-show-if-your-clients-are-already-on-linkedin-someone-else-will-introduce-me-to-them\/","url_meta":{"origin":2437,"position":5},"title":"Brian Brady at today&#8217;s Unchained preview show: &#8220;If your clients are already on LinkedIn, someone else will introduce me to them&#8221;","author":"Greg Swann","date":"May 9, 2008","format":false,"excerpt":"As I had mentioned, we did a couple of BloodhoundBlog Unchained preview shows today in Phoenix, one for Realtors and one for lenders. Tempe Realtor and real estate weblogger Nick Bastian wins the endurance award for attending both sessions. Nick surprised Brian Brady by Twittering about Brian's discussion of LinkedIn,\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=2437"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2437\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=2437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=2437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=2437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}