{"id":2851,"date":"2008-03-29T11:54:49","date_gmt":"2008-03-29T18:54:49","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2851"},"modified":"2008-03-29T11:55:26","modified_gmt":"2008-03-29T18:55:26","slug":"if-you-dont-have-to-sell-into-the-current-phoenix-real-estate-market-dont-but-what-if-you-do-have-to-sell","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2851\/if-you-dont-have-to-sell-into-the-current-phoenix-real-estate-market-dont-but-what-if-you-do-have-to-sell\/","title":{"rendered":"If you don’t have to sell into the current Phoenix real estate market — don’t. But what if you do<\/I> have to sell…?"},"content":{"rendered":"

This is my column for this week from the Arizona Republic<\/i> (permanent link<\/a>):<\/p>\n

 
If you don’t have to sell into the current Phoenix real estate market — don’t. But what if you do<\/i> have to sell…?<\/b><\/p>\n

Here’s a piece of real estate marketing advice that should be obvious: If you don’t have to sell your house right now, don’t.<\/p>\n

If you are living in your home — or if you are an investor and you have a tenant — and you are making your payments and don’t have any exigent need to sell — sit tight.<\/p>\n

We are probably nearing the bottom of the downturn in Phoenix, but the path to the bottom is likely to be pretty steep. If you don’t have to compete against deeply-discounted lender-owned homes, don’t.<\/p>\n

Will the market go back up after we hit bottom? Eventually, yes. How long is eventually? It could be a long while. But prices should stabilize after the bank-owned inventory has cleared the market. What you can get for your home may not be all you want, but you won’t be facing competition priced 20% or 30% less.<\/p>\n

But suppose you do have to move right now. You’ve taken a job out of state or you have a pressing financial need and need to tap your equity. How can you compete effectively against the lender-owned homes in your neighborhood?<\/p>\n

The bad news is, the price pressure on you is still downward, and probably will be for longer than you can afford to wait. That means you cannot set your price above the market and hope for an offer anyway. If you price your home above the recent high sales for your floorplan — where recent means the past 60 days — your home might not show at all. There is simply too much inventory for buyers to bother with an overpriced home.<\/p>\n

The good news is that the lender-owned homes are almost certainly trashed. Filthy, in bad repair, with overgrown lawns. Investors know those problems are easily addressed, but owner-occupants want turn-key homes.<\/p>\n

That works to your advantage. If you are willing to put your home in turn-key condition — Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

This is my column for this week from the Arizona Republic (permanent link):  If you don’t have to sell into the current Phoenix real estate market — don’t. But what if you do have to sell…? Here’s a piece of real estate marketing advice that should be obvious: If you don’t have to sell your […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-2851","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":3193,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3193\/looking-for-the-bottom-real-estate-speculators-are-establishing-the-bottom-dollar-price-for-lender-owned-homes-in-phoenix\/","url_meta":{"origin":2851,"position":0},"title":"Looking for the bottom? Real estate speculators are establishing the bottom-dollar price for lender-owned homes in Phoenix","author":"Greg Swann","date":"May 31, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link). \u00a0Looking for the bottom? Real estate speculators are establishing the bottom-dollar price for lender-owned homes in Phoenix If you're looking for the bottom of the real estate market in Phoenix, chances are it's right up the block.\u2026","rel":"","context":"In "Investment"","block_context":{"text":"Investment","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/investment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4045,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4045\/buy-low-sell-high-you-cant-sell-high-for-now-but-prices-are-low-enough-that-a-buy-and-hold-strategy-could-pay-off-handsomely\/","url_meta":{"origin":2851,"position":1},"title":"Buy low? Sell high? You can’t sell high for now, but prices are low enough that a buy-and-hold strategy could pay off handsomely","author":"Greg Swann","date":"August 23, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link). \u00a0Buy low? Sell high? You can't sell high for now, but prices are low enough that a buy-and-hold strategy could pay off handsomely Last week I met with a potential real estate investor. She's an investor because\u2026","rel":"","context":"In "Investment"","block_context":{"text":"Investment","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/investment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":672,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/672\/model-realtors-will-real-estate-sell-for-higher-prices-in-the-company-of-a-stunningly-beautiful-super-model-and-what-should-you-do-about-the-drool\/","url_meta":{"origin":2851,"position":2},"title":"Will real estate sell for higher prices in the company of a stunningly beautiful super model? And: What should you do about the drool . . . ?","author":"Cathleen Collins","date":"November 22, 2006","format":false,"excerpt":"Our dear friend and marketing guru, Richard Riccelli, shared this marketing idea. Brilliant. The brokerage knows its target market, and my mom wouldn't be in it. But Paramount Group wouldn't want to sell her a home... and she couldn't afford the houses they represent anyway. I don't think we have\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1470,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1470\/making-movies-wrestling-with-science-commerce-and-art-to-sell-the-idea-of-a-unique-and-distinctive-phoenix\/","url_meta":{"origin":2851,"position":3},"title":"Making movies: Wrestling with science, commerce and art to sell the idea of a unique and distinctive Phoenix","author":"Greg Swann","date":"May 24, 2007","format":false,"excerpt":"I don't think I'm done with this yet, but it's coming along. I mentioned last week that I've been making a movie in all my spare time. I've got about two weeks in the project by now, most of that lost to rendering and FTP. I may start over again\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2826,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2826\/in-the-metropolitan-phoenix-real-estate-market-our-long-slow-slide-in-home-prices-is-finally-encountering-demand\/","url_meta":{"origin":2851,"position":4},"title":"In the Metropolitan Phoenix real estate market, our long, slow slide in home prices is finally encountering demand","author":"Greg Swann","date":"March 24, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link): \u00a0In the Metropolitan Phoenix real estate market, our long, slow slide in home prices is finally encountering demand If you've been looking for the bottom of the Phoenix real estate market, it might well be upon us.\u2026","rel":"","context":"In "Investment"","block_context":{"text":"Investment","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/investment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4880,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4880\/if-you-have-cash-or-can-qualify-for-a-mortgage-this-could-be-the-ideal-time-to-grab-a-bargain-priced-home-in-the-phoenix-area\/","url_meta":{"origin":2851,"position":5},"title":"If you have cash or can qualify for a mortgage, this could be the ideal time to grab a bargain-priced home in the Phoenix area","author":"Greg Swann","date":"October 11, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link). \u00a0If you have cash or can qualify for a mortgage, this could be the ideal time to grab a bargain-priced home in the Phoenix area The Phoenix area is hosting a wave of real estate investors like\u2026","rel":"","context":"In "Investment"","block_context":{"text":"Investment","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/investment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=2851"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/2851\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=2851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=2851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=2851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}