{"id":3023,"date":"2008-04-28T06:15:30","date_gmt":"2008-04-28T13:15:30","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3023"},"modified":"2008-04-28T06:15:30","modified_gmt":"2008-04-28T13:15:30","slug":"the-real-definition-of-insanity-in-this-market","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3023\/the-real-definition-of-insanity-in-this-market\/","title":{"rendered":"The Real Definition of Insanity In This Market"},"content":{"rendered":"<p>Remember when Enron was still everyone&#8217;s darling?&#160; Remember when they were a high flying company that could do no wrong?<\/p>\n<p>Remember when AOL was high flying and had the audacity to buy Time Warner?<\/p>\n<blockquote>\n<p>Or even Bear Stearns?&#160; Kmart, Qwest, MCI\/Worldcom,&#160; Lucent Technology, Arthur Andersen, all were at one time &#8216;highly regarded&#8217; companies that lost a huge percent of their value.&#160;&#160; That&#8217;s a &#8216;top of head,&#8217; list without considering the Airlines.<\/p>\n<\/blockquote>\n<p>There are countless more examples of big companies getting wiped out in a day.&#160; People&#8217;s pensions are inevitably the big story.&#160; Middle class families get wiped out because they had all of their ducks in one basket.&#160;&#160; Employees sue the company because senior executives didn&#8217;t tell them that there were risks inherent in the stock.&#160;&#160; The media has their normal pity party.&#160; But the real shame?&#160; Nobody stops to think for a second: no matter how good the company, is it sane to put all of your money in one place?<\/p>\n<p>When I get on someone about blogging (<a href=\"http:\/\/genuinechris.com\/2008\/04\/11\/blogging-is-not-prospecting-or-even-close\/\">un artfully<\/a>), the real message was meant to be this: if you only have one widget for getting money, you&#8217;re nuts, and you&#8217;ll be destroyed someday.&#160;&#160; Maybe not soon, but someday.&#160; It might, temporarily, be a most efficient to do what works, and chase a single source of leads.&#160; How was business done 15 years ago?&#160;&#160; We didn&#8217;t predict the nature of today&#8217;s changes.&#160; Blogging is great, and it might last a long time.&#160; But you cant operate with the assumption that it&#8217;s going to be here.&#160; That leads to complacency and <a href=\"http:\/\/genuinechris.com\/2007\/12\/02\/8-things-you-c&hellip;in-real-estate\">obsolescence<\/a>.<\/p>\n<p>To have a healthy business, you have to have many sources of income and leads, so if one of &#8217;em dries up, you&#8217;re not on the streets.&#160; Because&#8230;no matter how good the widget, no matter how efficient the model, you MUST have several great sources for your business.&#160; It&#8217;s a baseline survival requirement for this new market.&#160; <\/p>\n<p>What would happen to you if the top 2 sources of leads dried up in a short time.&#160; Even if ROI <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3023\/the-real-definition-of-insanity-in-this-market\/#more-3023\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Remember when Enron was still everyone&#8217;s darling?&#160; Remember when they were a high flying company that could do no wrong? Remember when AOL was high flying and had the audacity to buy Time Warner? Or even Bear Stearns?&#160; Kmart, Qwest, MCI\/Worldcom,&#160; Lucent Technology, Arthur Andersen, all were at one time &#8216;highly regarded&#8217; companies that lost [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-3023","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":10765,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10765\/bright-spots\/","url_meta":{"origin":3023,"position":0},"title":"Bright spots&#8230;","author":"Damon Chetson","date":"January 4, 2010","format":false,"excerpt":"For all the doom and gloom about the economy etc., it's important to remember that the productive talents of human beings can create better lives for all of us. Technology is one sector of the economy that, broadly speaking, has witnessed tremendous innovation over the past 30 years. Nearly the\u2026","rel":"","context":"In &quot;Technology&quot;","block_context":{"text":"Technology","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/technology\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":17967,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/17967\/overnight-news-the-best-proxy-signal-for-how-safe-you-are-from-coronavirus-could-be-how-many-pairs-of-sunglasses-you-own\/","url_meta":{"origin":3023,"position":1},"title":"Overnight News: The best proxy signal for how safe you are from Coronavirus could be how many pairs of sunglasses you\u00a0own.","author":"Greg Swann","date":"March 16, 2021","format":false,"excerpt":"\u201cSunlight is the best disinfectant.\u201d So said Supreme Court Justice Louis Brandeis. It's a metaphor about transparency, but those sorts of metaphors work \u2013 and stick around in memory \u2013 because they are radically true. And never so much as now is sunlight infection's best enemy: I live near the\u2026","rel":"","context":"In &quot;Group Therapy&quot;","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":13437,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/13437\/urf-nots-again\/","url_meta":{"origin":3023,"position":2},"title":"Urf. NOTS again&#8230;","author":"Greg Swann","date":"October 31, 2010","format":false,"excerpt":"Just as a matter of disclosure, our mortgage lender has filed another Notice of Trustee's Sale against us. As I have discussed here before, we've been surfing all our our payables for quite a while. I don't love doing this -- but I don't hate it either -- but it's\u2026","rel":"","context":"In &quot;Group Therapy&quot;","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4924,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4924\/citing-market-downturn-redfincom-cuts-headcount-by-twenty-heads\/","url_meta":{"origin":3023,"position":3},"title":"Citing market downturn, Redfin.com cuts headcount by twenty heads","author":"Greg Swann","date":"October 13, 2008","format":false,"excerpt":"Via intrepid startup blogger John Cook from his new weblog Where are John and Todd?:Redfin today said it is cutting 20 percent of its staff as the Seattle online real estate broker prepares for what Chief Executive Glenn Kelman described as a \u201cbig dip.\u201d About 20 employees were let go,\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16411,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/16411\/flourishing-flying-and-the-faa\/","url_meta":{"origin":3023,"position":4},"title":"Flourishing, Flying, and the FAA","author":"Damon Chetson","date":"January 8, 2014","format":false,"excerpt":"Greg has a nice post on mastering something difficult this year. I'm not sure it counts as a truly difficult task, but I started taking private pilot lessons in August, and was hooked. It turns out that flying in a small plane is fun, especially when you can fly most\u2026","rel":"","context":"In &quot;Egoism in Action&quot;","block_context":{"text":"Egoism in Action","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/egoism-in-action\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":18085,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/18085\/overnight-news-the-best-spot-for-cdc-skepticism-is-outside-in-the-sun\/","url_meta":{"origin":3023,"position":5},"title":"Overnight News: The best spot for CDC skepticism is outside in the\u00a0sun.","author":"Greg Swann","date":"April 28, 2021","format":false,"excerpt":"Masks are obviously stupid. If you can smell perfume \u2013 or a dog's fart \u2013 your mask is protecting you from nothing. Except anoxia, of course, the silent killer of brain cells. Even so, the worst advice \"the experts\" gave us, over the past year, was not about encasing your\u2026","rel":"","context":"In &quot;Group Therapy&quot;","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"Ya think it's easy?","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/BHBNewTopImage-300x225.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3023","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=3023"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3023\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=3023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=3023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=3023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}