{"id":3117,"date":"2008-05-14T08:37:48","date_gmt":"2008-05-14T15:37:48","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3117"},"modified":"2008-05-14T08:37:48","modified_gmt":"2008-05-14T15:37:48","slug":"success-is-knowing-who-your-friend-is","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3117\/success-is-knowing-who-your-friend-is\/","title":{"rendered":"Success is Knowing Who Your Friend Is"},"content":{"rendered":"

Back on Monday, Jeff Brown wrote a post explaining in no uncertain terms why some real estate agents are failing<\/a>.\u00a0 If you have not read that post yet you need to take a long look in the mirror,\u00a0get your priorities straight, stop reading this post and go back to Jeff’s.\u00a0 Once you are done reading take another long look in the mirror and come on back.\u00a0 Yesterday Brian Brady wrote a post with no less than sixteen links on marketing as religion.\u00a0 If you are going to reference religion in marketing you had better use a minimum of ten links, so Brian is safe.\u00a0 If you have not read his post: Marketing is Religion <\/a>you need to take a knee for a moment, get your priorities straight, stop reading this post and go back to Brian’s.\u00a0 Once you are done reading take a knee again, meditate or pray about your philosophy of marketing, then come on back.\u00a0 Go ahead, I will wait right here…<\/p>\n

My two cents’ worth on creating leads has more of an athletic angle; if you don’t know me you might find this interesting. (If you do know me you are probably quite sick of the ‘sport as life’ analogy, to which I say:\u00a0tough!)\u00a0 Two years ago I began racing Ironman triathlons (I use the term racing<\/em> lightly here).\u00a0 If you are not sure what an Ironman\u00a0entails, I will be glad to tell you<\/a>.\u00a0 You start your day by jumping in the water with a little over two thousand other competitors for a quick 2.4 mile swim.\u00a0 This warms you up sufficiently for the 112 mile bike ride that follows\u00a0and we cap the whole thing off by running a marathon.\u00a0 The cut off time for finishing is 17 hours and believe me, that doesn’t sound like much as the day progresses.\u00a0 So besides bragging, you ask, what does sharing this have to do with marketing for leads in real estate and mortgages?\u00a0 Plenty.<\/p>\n

By the time I start the marathon portion of an Ironman, I am not alone.\u00a0 I have a little buddy that shows up occasionally and\u00a0runs along with Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Back on Monday, Jeff Brown wrote a post explaining in no uncertain terms why some real estate agents are failing.\u00a0 If you have not read that post yet you need to take a long look in the mirror,\u00a0get your priorities straight, stop reading this post and go back to Jeff’s.\u00a0 Once you are done reading […]<\/p>\n","protected":false},"author":36,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[154,111],"class_list":{"0":"post-3117","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"tag-sales","8":"tag-success","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":3112,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3112\/marketing-is-religion\/","url_meta":{"origin":3117,"position":0},"title":"Marketing Is Religion","author":"Brian Brady","date":"May 13, 2008","format":false,"excerpt":"\"He's Catholic but he's awfully nice\" was a comment you might have heard, in the 50's. Now, I picked Catholicism but I could have picked Judaism, Evangelical Christianity, Islam... whatever. I'm using this as an example of how high the passions run when talk about a belief system. People are\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2610,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2610\/the-odysseus-medal-competition-voting-for-the-peoples-choice-award-is-open-20\/","url_meta":{"origin":3117,"position":1},"title":"The Odysseus Medal competition — Voting for the People’s Choice Award is open","author":"Greg Swann","date":"February 17, 2008","format":false,"excerpt":"We have 18 entries on the short list this week, out of a long list of 74 posts. Vote for the People's Choice Award here. You can use the voting interface to see each nominated post, so comparison is easy. Ahem: Please don't spam all your friends to come and\u2026","rel":"","context":"In "Blog Carnivals"","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2410,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2410\/the-odysseus-medal-competition-voting-for-the-peoples-choice-award-is-open-12\/","url_meta":{"origin":3117,"position":2},"title":"The Odysseus Medal competition — Voting for the People’s Choice Award is open","author":"Greg Swann","date":"December 23, 2007","format":false,"excerpt":"There are 36 entries on the short list this week. That's a ton, but, even so, it's less than half of what we started with. Given that it's a holiday week, there was a lot of great stuff this week. We knew that going in, because both Jeff Kempe and\u2026","rel":"","context":"In "Blog Carnivals"","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3076,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3076\/bloodhound-blog-unchained-social-media-marketing-conference-brought-to-you-by-zillowcom-tickets-go-to-full-price-tonight\/","url_meta":{"origin":3117,"position":3},"title":"Bloodhound Blog UNCHAINED Social Media Marketing Conference brought to you by Zillow.com tickets go to full price tonight","author":"Brian Brady","date":"May 9, 2008","format":false,"excerpt":"I met the ninety and nine today and I LOVED what I saw. The next generation of social media marketers will learn this game quickly and excel. The next paragraph is for the 50-60 new readers we have on Bloodhound Blog (thanks for coming out today). When Greg told you\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2449,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2449\/goals-by-brian-tracy\/","url_meta":{"origin":3117,"position":4},"title":"Goals! by Brian Tracy","author":"Brian Brady","date":"January 1, 2008","format":false,"excerpt":"The concept of lifetime education is embraced by successful people everywhere. While a college education is an invaluable experience, most of what I've learned about sales, marketing, investing, and business has come from books, tapes, CDs, seminars and Russ-casts. There are a lot of \"success marketers\" out there. Rather than\u2026","rel":"","context":"In "General"","block_context":{"text":"General","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8996,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8996\/how-bloodhoundblogs-innovators-have-inspired-my-business\/","url_meta":{"origin":3117,"position":5},"title":"How Bloodhoundblog’s Innovators Have Inspired My Business","author":"Mark Madsen","date":"June 26, 2009","format":false,"excerpt":"In response to Greg's request for innovative ideas from BHB, I thought that would list a few real life examples of how the contributors here have impacted my personal evolution in mortgage marketing and Web 2.0 world domination. While I believe success is merely a component of innovation, I also\u2026","rel":"","context":"In "Innovation"","block_context":{"text":"Innovation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/innovation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=3117"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3117\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=3117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=3117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=3117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}