{"id":3119,"date":"2008-05-14T09:15:55","date_gmt":"2008-05-14T16:15:55","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3119"},"modified":"2008-05-14T12:49:11","modified_gmt":"2008-05-14T19:49:11","slug":"number1experttrulia-widget-link-count-correction","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3119\/number1experttrulia-widget-link-count-correction\/","title":{"rendered":"Number1Expert\/Trulia Widget Link Count Correction"},"content":{"rendered":"<p>Earlier this week, I posted a mock story about <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3089\">Number1Expert rebranding as Number2Expert<\/a> due to their decision to automatically include Trulia widgets on their template sites, <strong>and thus give Trulia over 11k links<\/strong>.<\/p>\n<p><a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2008\/05\/11k-links.JPG\" title=\"11k-links.JPG\"><img decoding=\"async\" src=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2008\/05\/11k-links.JPG\" alt=\"11k-links.JPG\" \/><\/a><\/p>\n<p>Well, I never claimed to be perfect (only close,) and ummmmm, I screwed up.  <strong>Number2Expert is actually providing Trulia with 36,400 links.<\/strong><\/p>\n<p><strong>Let me explain&#8230;<\/strong><\/p>\n<p>I first checked the total # of links to Trulia from N2E sites.  Because N2E currently tags every site w\/ the text &#8220;Number1Expert&#8221; at the top of each page, it was pretty easy to find.  <a href=\"http:\/\/search.yahoo.com\/search;_ylt=A0oGkkneCytIuCAANiVXNyoA?p=linkdomain%3Awww.trulia.com+number1expert&amp;y=Search&amp;fr=yfp-t-368&amp;ei=UTF-8\">I ran this link analysis<\/a>.<\/p>\n<p>But jogging through some of the link pages,<strong> I realized that many of the webmasters linking out were doing so on their own<\/strong>.  Sites like <a href=\"http:\/\/www.sherlockhomesnm.com\/\">this guy<\/a> were  putting the widgets on their home page, and <strong>I&#8217;m only concerned about the links that N2E is placing on the sites through corporate policy.<\/strong><\/p>\n<p><strong>So this meant that we needed to find the template pages where N2E is automatically placing the widgets.<\/strong>  N2E uses the same page naming structure on all of their templates, so again, it wasn&#8217;t that difficult.  We already knew they place the widgets on all of the &#8220;myhomes.asp&#8221; pages, and are providing them 11,200 links on these.  <strong>I dugg a little more, and found a TON of dynamically generated pages that all have &#8220;myhomedtl&#8221; in the URL<\/strong>.<\/p>\n<p><a href=\"http:\/\/search.yahoo.com\/search;_ylt=A0oGkxmbBStIotcAxmhXNyoA?p=linkdomain%3Awww.trulia.com+inurl%3Amyhomedtl&amp;y=Search&amp;fr=yfp-t-368&amp;ei=UTF-8\">I ran this link analysis<\/a>, and found an additional 25,200 links coming from N2E sites.  Add that to the <a href=\"http:\/\/search.yahoo.com\/search;_ylt=A0oGkw9_DitIBjYAZklXNyoA?p=linkdomain%3Awww.trulia.com+%2Binurl%3Amyhomes&amp;y=Search&amp;fr=yfp-t-368&amp;ei=UTF-8\">11,200 links coming from the myhomes.asp<\/a> pages, and <strong>we&#8217;re at a total of 36,400 links that are automatically placed on Number2Expert site<\/strong>s.<\/p>\n<p>To put it in perspective, <a href=\"http:\/\/search.yahoo.com\/search;_ylt=A0oGkk2JDitI2GoBIQ9XNyoA?p=linkdomain%3Awww.bloodhoundrealty.com+-site%3Abloodhoundrealty.com&amp;y=Search&amp;fr=yfp-t-368&amp;ei=UTF-8\">BloodhoundRealty.com has a total of 48,600 incoming links<\/a>.  <a href=\"http:\/\/search.yahoo.com\/search;_ylt=A0oGkmm3DitIHpcAB9FXNyoA?p=linkdomain%3Awww.activerain.com+-site%3Aactiverain.com&amp;y=Search&amp;fr=yfp-t-368&amp;ei=UTF-8\">Activerain has a total of 13,500 incoming links<\/a>.<\/p>\n<p><a href=\"http:\/\/search.yahoo.com\/search;_ylt=A0oGkmCjDytIaEsBdKRXNyoA?p=linkdomain%3Awww.trulia.com+-site%3Atrulia.com&amp;y=Search&amp;fr=yfp-t-368&amp;ei=UTF-8\">Trulia has a total of 164k backlinks<\/a>.  <strong>Number2Expert sites make up over 22% of their link profile.<\/strong><\/p>\n<h3><strong>Do you guys think this might be partially responsible for Trulia&#8217;s rankings?<\/strong><\/h3>\n<p><a href=\"http:\/\/www.bramblog.com\/link-building-check-yoself-fool\/\">Here&#8217;s a basic resource on how to check backlinks using yahoo.<\/a><\/p>\n<p><strong>More in the blogosphere:<\/strong><\/p>\n<ul>\n<li><a href=\"http:\/\/www.techforagents.com\/news\/trulia-widgets-help-their-seo-not-yours\/\">Trulia Widgets Help Their SEO, Not Yours<\/a> &#8211; Steve Castaneda, TechForAgents.com<\/li>\n<li><a href=\"http:\/\/www.ryanwardrealestate.com\/WordPress\/trulia-is-your-competitor-not-your-partner-help-protect-the-consumer\/\">Trulia is Your Competitor, Not Your Partner &#8211; help <\/a><a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3119\/number1experttrulia-widget-link-count-correction\/#more-3119\" class=\"more-link\">Read more<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Earlier this week, I posted a mock story about Number1Expert rebranding as Number2Expert due to their decision to automatically include Trulia widgets on their template sites, and thus give Trulia over 11k links. Well, I never claimed to be perfect (only close,) and ummmmm, I screwed up. Number2Expert is actually providing Trulia with 36,400 links. [&hellip;]<\/p>\n","protected":false},"author":29,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-3119","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":3116,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3116\/mike-wallace-interviews-number1expert-and-trulia\/","url_meta":{"origin":3119,"position":0},"title":"Mike Wallace interviews Number1Expert and Trulia?","author":"Eric Blackwell","date":"May 14, 2008","format":false,"excerpt":"Things have been busy around here lately. This controversy over Trulia's widget baiting tactics rages on in the internet world. Now Sherry Chris has chimed in as well. (Kudos to you for entering the arena...others should follow). Bottomline is this: Trulia calls us partners. (REALTORS and them) Before someone calls\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7144,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7144\/number1expert-again-r-u-serious\/","url_meta":{"origin":3119,"position":1},"title":"Number1Expert &#8211; Again? R U Serious?","author":"Eric Blackwell","date":"February 25, 2009","format":false,"excerpt":"In May of last year, Eric Bramlett shined the light on an apparent link building scheme that Trulia and Number1Expert had **apparently** **allegedly** been doing, having 3 links to Trulia via a little map widget installed on thousands of unsuspecting REALTORS' sites created by N1E... Here's the post that started\u2026","rel":"","context":"In &quot;Bloodhound SEO&quot;","block_context":{"text":"Bloodhound SEO","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/bloodhound-seo\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3089,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3089\/number1expert-re-launches-as-number2expert\/","url_meta":{"origin":3119,"position":2},"title":"Number1Expert Re-Launches as Number2Expert","author":"Eric Bramlett","date":"May 11, 2008","format":false,"excerpt":"In a surprise move, website template provider Number1Expert has announced plans to rebrand as Number2Expert. This decision came following their inclusion of Trulia widgets on the myhomes.asp pages of all of their client sites. Here\u2019s an example. When asked about the decision, a spokesman said, \u201cTo date, our clients are\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3132,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3132\/number-1-expert-and-opt-out-web-template-widgets-why-put-your-website-clients-at-risk\/","url_meta":{"origin":3119,"position":3},"title":"Number 1 Expert and Opt Out Web Template Widgets &#8211; Why put your website clients at risk?","author":"Eric Blackwell","date":"May 17, 2008","format":false,"excerpt":"I have been trying to think of a way to explain what has been going through my mind in plain english. Here's my attempt: When Galen first posted about Trulia's aggressive no-following of listings links, it was a bit technical for many folks to follow, but it set off alarm\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3101,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3101\/trulia-widgets-a-deeper-look\/","url_meta":{"origin":3119,"position":4},"title":"Trulia Widgets &#8212; a deeper look","author":"Eric Blackwell","date":"May 12, 2008","format":false,"excerpt":"Why would Eric Bramlett post something like this? Or this? The debate rolls on as to Trulia Widgets and their use as a linkbaiting scheme. They are writing these things because they matter. But it has been said that they don't matter, that Trulia would still be climbing in the\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3062,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3062\/trulia-widgets-truliamazing-trojan-horses\/","url_meta":{"origin":3119,"position":5},"title":"Trulia Widgets: Truliamazing Trojan Horse(s)","author":"Eric Bramlett","date":"May 6, 2008","format":false,"excerpt":"Much ado about Galen Ward's Truliamazing Tricks of the Trade! Greg has already written a fantastic post about the reaction, so I won't spend any time rehashing. An interesting side note that has been brought up by a few commentators is why Trulia is really kicking butt in the SERPs.\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/29"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=3119"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3119\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=3119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=3119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=3119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}