{"id":3195,"date":"2008-06-01T10:44:10","date_gmt":"2008-06-01T17:44:10","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3195"},"modified":"2008-06-01T10:44:10","modified_gmt":"2008-06-01T17:44:10","slug":"being-a-trust-player","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3195\/being-a-trust-player\/","title":{"rendered":"Being a Trust-Player"},"content":{"rendered":"<p>Trust is more than a word, it&#8217;s embodiment through action. I become a trustworthy person. It&#8217;s critical in the new 2.0 environment to establish trust and to live it. The whole of business 2.0 is dependent on trust &#8212; individual players and companies.<\/p>\n<p>You don&#8217;t become a trust-player by espousing transparency alone, you also have to determine motives, intent. What drives the transparency and what is the intent of transparency? What is your agenda? A natural, honest transparency built on unmuddied motives with the intent of being trustworthy is noble as long as you&#8217;ve searched your motives, and your behavior is in line with the stated intent.<\/p>\n<p>Using transparency as a weapon or a smokescreen for hidden agendas is not trustworthy, not the avatar of a trust-player &#8211; it&#8217;s 1.0 scam dressed up in the latest social garb. Those who USE transparency as a marketing technique are cynically misguided and naked before the sharp 2.0 eyes of trust-players. Trust-players are interested in the truth not social chicanery. Trust-players are intestested in reciprocity built\u00a0on mutual benefit and mutual trust. Transparency is for the benefit of honest business practices laid out on the table. Transparency is not for the benefit of uncovering thy neighbor who prefers privacy; however, transparency can be used as a flood light to reveal the thieves who thrive in darkness.<\/p>\n<p>It&#8217;s best to be honest and reveal yourself as honest, rather than hide tricks only to have someone else reveal the tricks. Another way a business can get respect is to say THIS is what we do, and we realize some won&#8217;t like it, but, neverthless, it&#8217;s not hidden &#8212; you be the judge, here is the evidence.<\/p>\n<p>The political players this season are realizing more than ever that it&#8217;s useless to hide the negatives &#8212; they will be uncovered.<\/p>\n<p>Trulia has recently realized that nothing escapes notice. The one part I respected from Rudy in his defenses was when he said they would continue handling the\u00a0&#8220;no-follow&#8221;\u00a0set-up\u00a0like they have been. That&#8217;s good, at least we know.<\/p>\n<p>The funny thing about transparency is that it&#8217;s double-edged and sharp &#8212; while you might preach the public&#8217;s right <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3195\/being-a-trust-player\/#more-3195\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trust is more than a word, it&#8217;s embodiment through action. I become a trustworthy person. It&#8217;s critical in the new 2.0 environment to establish trust and to live it. The whole of business 2.0 is dependent on trust &#8212; individual players and companies. You don&#8217;t become a trust-player by espousing transparency alone, you also have [&hellip;]<\/p>\n","protected":false},"author":33,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7,2,10],"tags":[158],"class_list":{"0":"post-3195","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-enduring-interest","7":"category-general","8":"category-realty-reality","9":"tag-trust-players-in-the-real-estate-industry","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2892,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2892\/zillow-mortgage-marketplace-one-way-transparency-like-a-bad-online-dating-site\/","url_meta":{"origin":3195,"position":0},"title":"Zillow Mortgage Marketplace:  One Way Transparency Like A Bad Online Dating Site","author":"Brian Brady","date":"April 4, 2008","format":false,"excerpt":"Zillow Mortgage MarketPlace rang the opening bell and loan requests came flying in the door. I was pleasantly flabbergasted! It's no secret that I'm a Zillow-phile; I believe they are leading the way to transparent loan and real estate transactions. I'm tenuous, however, about spending too much time there. My\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3086,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3086\/why-do-we-link-in-the-web-20-world-not-because-a-link-is-a-footnote-and-not-because-a-link-leads-to-more-information-not-to-give-link-love-and-not-to-build-the-community-the-purpose-of-a-link-is\/","url_meta":{"origin":3195,"position":1},"title":"Why do we link in the Web 2.0 world? Not because a link is a footnote, and not because a link leads to more information. Not to give link love and not to build the community. The purpose of a link is transparency: This is the truth and here is proof.","author":"Greg Swann","date":"April 9, 2012","format":false,"excerpt":"This is a short post about a big idea: Transparency. The word transparency has a useful cachet in business, a condition where nothing of material importance in the transaction is concealed from the consumer. When I was a kid, I worked with a print broker who led his clients to\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"person holding brown eyeglasses with green trees background","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2020\/08\/kqguzgvyrtm-300x239.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2962,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2962\/fully-clothed-in-the-valley-of-transparency\/","url_meta":{"origin":3195,"position":2},"title":"Fully-Clothed In The Valley Of Transparency","author":"Brian Brady","date":"April 13, 2008","format":false,"excerpt":"Originator: I'm being paid $7, 000 from the lender because you chose a rate of 6% Client: Got it. Cool, thanks for saving me money Originator: If you chose a rate of 5.5%, YOU would have to pay me my $7,000 Happy Client: Understood. I'm down. Let's roll with the\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3237,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3237\/zillow-mortgage-must-verify-consumers-to-become-a-marketplace\/","url_meta":{"origin":3195,"position":3},"title":"Zillow Mortgage Must Verify Consumers To Become A Marketplace","author":"Brian Brady","date":"June 16, 2008","format":false,"excerpt":"Mike Mueller is leaving the Zillow Mortgage Marketplace. A poor consumer performance review drove him to do just that. From the consumer review on Zillow Mortgage: Rating: 1 \/ 5 Comment: I asked for conforming quote, got sent jumbo quote with huge fees. I even specifically noted the request in\u2026","rel":"","context":"In &quot;Lending&quot;","block_context":{"text":"Lending","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/lending\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1126,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1126\/mortgage-brokers-and-used-car-salesmen\/","url_meta":{"origin":3195,"position":4},"title":"Mortgage Brokers and Used-Car Salesmen","author":"Brian Brady","date":"March 8, 2007","format":false,"excerpt":"Q: What do mortgage originators and used-car salesmen have in common? A: Their customers like to negotiate. Wanna hear about how I screwed up this week? I read Jeff Corbett and think highly about what he preaches; mortgage transparency. I read Pat Kitano and think he is on the right\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2904,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2904\/zillow-mortgage-bourse-how-to-acquire-long-term-clients\/","url_meta":{"origin":3195,"position":5},"title":"Zillow Mortgage Bourse:  How To Acquire Long-Term Clients","author":"Brian Brady","date":"April 5, 2008","format":false,"excerpt":"I might have been hasty in my original assessment of the Zillow Mortgage Bourse. I sometimes suffer from TB; true believer disease. I'm one of the few guys in the mortgage business that actually wants to see the cost of loan acquisition, for the consumer, dramatically reduced. I have never\u2026","rel":"","context":"In &quot;Lending&quot;","block_context":{"text":"Lending","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/lending\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=3195"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3195\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=3195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=3195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=3195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}