{"id":3258,"date":"2008-06-23T05:57:00","date_gmt":"2008-06-23T12:57:00","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3258"},"modified":"2008-06-23T07:02:27","modified_gmt":"2008-06-23T14:02:27","slug":"bhb-and-real-estates-ooda-loop","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3258\/bhb-and-real-estates-ooda-loop\/","title":{"rendered":"BHB and Real Estate’s OODA Loop."},"content":{"rendered":"

The reason that I became a part of BHB was because BHB wants to matter most.  <\/em>I don’t agree with everything Greg says or does (and he doesn’t always agree with me), but the core ethos at BHB is peerless.  It’s the same reason why I dug the Smashing Pumpkins so much.  Like him or not, Billy wanted to be the best rock band that rock and roll has ever seen.  He took title shot after title shot.  He didn’t make it, but we are all enriched for his efforts<\/a>.   BHB is full of people that want to raise the bar so high that everyone benefits.  BHB wants to be the best RE blog ever, and we’re doing it, and I get to be part of it.  Oh, the fun. <\/p>\n

But why to we have a head start?  It’s about the ideas, and it’s about the ethos of being independent, fierce, smart and fast.  Getting ideas out here quickly, with no rules, no committee is the best thing we do here.  And so, for those (few) of you that aren’t familiar with the OODA loop, I had to call it to your attention.<\/p>\n

This is what BHB is doing doing, and it comes from a famous fighter pilot<\/a>. <\/p>\n

Observe, Orient, Decide, Act.  Repeat. <\/p>\n

From wikipedia<\/a>: <\/p>\n

\n

By observing and reacting to events more quickly than an opponent, you can ‘get inside,’ their decision cycle and gain advantage.<\/p>\n<\/blockquote>\n

An image:<\/p>\n

\"\"<\/a><\/p>\n

Zillow was the most obvious example. <\/strong><\/h2>\n

When you’re inside the loop, you’re disrupting others and forcing them to react to you.  Zillow got inside the NAR’s loop with the Zestimate, and changed the industry.  The NAR reacted<\/a>, but now has to consider Zillow (and all transparency implications that come with free data) in everything they do.  Everyone benefits when we crash the loop of a bad actor, and we’re all in Zillow’s debt because the NAR has to get better–or else they risk being irrelevant.<\/p>\n

We benefit when we crash anyone’s loop because once we can do that once, we can repeat the process ad infinitum, and Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The reason that I became a part of BHB was because BHB wants to matter most.  I don’t agree with everything Greg says or does (and he doesn’t always agree with me), but the core ethos at BHB is peerless.  It’s the same reason why I dug the Smashing Pumpkins so much.  Like him or […]<\/p>\n","protected":false},"author":39,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,6],"tags":[],"class_list":{"0":"post-3258","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-disintermediation","7":"category-marketing","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":15233,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15233\/bhb-unchained-five-smooth-stones\/","url_meta":{"origin":3258,"position":0},"title":"BHB Unchained – Five smooth stones.","author":"Eric Blackwell","date":"October 20, 2011","format":false,"excerpt":"I for one, am looking forward to getting together with Greg and Brian and the rest of the gang in Anaheim. It has been too long. But BHB wouldn't be Unchained if I did not contribute some of the stuff I have been working on in the last couple of\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5467,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5467\/from-an-undisclosed-location-in-georgianotes-from-bhb-unchained\/","url_meta":{"origin":3258,"position":1},"title":"From an undisclosed location in Georgia…notes from BHB Unchained","author":"Eric Blackwell","date":"November 9, 2008","format":false,"excerpt":"Dateline: Motel room in Georgia on my way home While many of the rest of the BHB gang are still in Orlando after BHB Unchained, I started my journey home yesterday. Since I stopped in Georgia to get some rest before driving the rest of the way to Louisville, thought\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":9899,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/9899\/bhb-style-lawyer-marketing-from-the-trenches\/","url_meta":{"origin":3258,"position":2},"title":"BHB-style lawyer marketing – from the trenches","author":"Phil Hodgen","date":"September 29, 2009","format":false,"excerpt":"This is a long-delayed post. A thank you to BHB. A clue for others to see, use, follow. This post is about marketing techniques. A case study. A \"you can do this, too.\" Apology in advance Gregg, please pardon the backlinking to myself. I don't like to pee in the\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2087,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2087\/socratic-dialogue-deductive-reasoning-bhb-and-the-state-of-real-estate\/","url_meta":{"origin":3258,"position":3},"title":"Socratic Dialogue, Deductive Reasoning, BHB and the State of Real Estate.","author":"Jeff Kempe","date":"October 24, 2007","format":false,"excerpt":"[I was just finishing this up when I read Greg\u2019s terrific post.\u00a0 Timing in life and all that\u2026] My first jaunt into online polemics was in the early nineties, the topic animal rights.\u00a0 The Animal Liberation Front was active in the Northwest \u2013 burning fur farms and research labs to\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2104,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2104\/the-soul-of-a-bigger-bloodhound-anticipating-bloodhoundblogtv\/","url_meta":{"origin":3258,"position":4},"title":"The soul of a bigger Bloodhound: Anticipating BloodhoundBlog.TV","author":"Greg Swann","date":"October 25, 2007","format":false,"excerpt":"We're about to grow to be a much bigger dog. We're a media play to begin with -- news and views, not sales and service. People lecture us all the time that we don't get real estate weblogging, a point we might dispute. Weblogging about the real estate business, on\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":757,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/757\/punch-and-pie-at-this-weeks-carnival-of-real-estate\/","url_meta":{"origin":3258,"position":5},"title":"Punch and Pie At This Week’s Carnival of Real Estate","author":"Cathleen Collins","date":"December 11, 2006","format":false,"excerpt":"In my world, I need order, rules. This may be hard to believe when you consider I manage a household that includes thirteen rescue animals and a colony of about a dozen feral cats in our side yard. Ever hear of \"herding cats\"? This is something I try to effect\u2026","rel":"","context":"In "Blog Carnivals"","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=3258"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3258\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=3258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=3258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=3258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}