{"id":3260,"date":"2008-06-23T15:06:13","date_gmt":"2008-06-23T22:06:13","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3260"},"modified":"2008-06-23T15:07:15","modified_gmt":"2008-06-23T22:07:15","slug":"the-just-exactly-how-dumb-are-you-realtor-spam-of-the-day-showing-beacon-not-only-cures-that-nasty-excess-income-problem-it-makes-you-look-even-dumber-than-your-clients-had-feared","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3260\/the-just-exactly-how-dumb-are-you-realtor-spam-of-the-day-showing-beacon-not-only-cures-that-nasty-excess-income-problem-it-makes-you-look-even-dumber-than-your-clients-had-feared\/","title":{"rendered":"The just-exactly-how-dumb-are-you Realtor-spam of the day: Showing Beacon not only cures that nasty excess income problem, it makes you look even dumber than your clients had feared"},"content":{"rendered":"

This is magazine spam, but it came from an RIS magazine called — wait for it — Real Estate<\/em> that is nothing but<\/em> spam. Every ad turns into two ads, the ad itself plus the puff-piece editorial copy of the just-exactly-how-dumb-are-you products being pimped in the ads. This kind of thing might be offensive to real estate professionals if we had not been putting up for it for years from Realtor<\/em> magazine and the Inman “News”.<\/em><\/p>\n

Anyway, this dumb product, called Showing Beacon, is a strong contender for Dumb Product of the Year:<\/p>\n

<\/p>\n

I can’t figure out how much this stupid thing costs, but it doesn’t matter: Nothing would be too much. But don’t get the idea that you’ve milked this joke of all its yucks until you stop in at the Showing Beacon web site<\/a>. Scroll down the page and click on the celebrity photos. What should you do when you come to fear that your product might be too cheesy? Add more cheese…
\n<\/p>\n

Technorati Tags: real estate<\/a>, real estate marketing<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

This is magazine spam, but it came from an RIS magazine called — wait for it — Real Estate that is nothing but spam. Every ad turns into two ads, the ad itself plus the puff-piece editorial copy of the just-exactly-how-dumb-are-you products being pimped in the ads. This kind of thing might be offensive to […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-3260","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":3245,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3245\/the-just-exactly-how-dumb-are-you-realtor-spam-of-the-day-piggy-back-riding-through-the-grave-yards-of-real-estate\/","url_meta":{"origin":3260,"position":0},"title":"The just-exactly-how-dumb-are-you Realtor-spam of the day: Piggy-back riding through the grave-yards of real estate","author":"Greg Swann","date":"June 19, 2008","format":false,"excerpt":"Okay, we'll start with a certified Vegas-quality stand-up joke: So I got this piece of spam email that said, \"Make love to your wife like a pro!\" I thought that sounded like a good idea, so I locked her in a closet and stole her purse. [Ba-dum-bump!] This is a\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3243,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3243\/the-just-exactly-how-dumb-are-you-realtor-spam-of-the-day-are-you-dumb-enough-to-spend-1200-a-year-for-a-phone-number\/","url_meta":{"origin":3260,"position":1},"title":"The just-exactly-how-dumb-are-you Realtor-spam of the day: Are you dumb enough to spend $1,200 a year for a phone number?","author":"Greg Swann","date":"June 18, 2008","format":false,"excerpt":"I don't promise you I'll do one of these every day -- but I won't charge you ninety-nine bucks a month, either. If you find something particularly risible in your email, pass it along to me. If I like it, too, I'll share the love. Technorati Tags: real estate, real\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3285,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3285\/the-just-exactly-how-dumb-are-you-realtor-spam-of-the-day-inmans-non-ad-ad-might-be-extortion-but-at-least-youre-invited-to-help-them-betray-their-own-advertisers-for-a-fee-of-course\/","url_meta":{"origin":3260,"position":2},"title":"The just-exactly-how-dumb-are-you Realtor-spam of the day: Inman’s non-ad ad might be extortion, but at least you’re invited to help them betray their own advertisers — for a fee, of course","author":"Greg Swann","date":"June 27, 2008","format":false,"excerpt":"This is what you will see if you click on a link to an Inman News article: First: What ad? There isn't any ad there, just a ransom note. Who's the hostage? That would be you. Inman is deliberately interposing itself between you and what you want, demanding payment to\u2026","rel":"","context":"In "Inmanically Incorrect"","block_context":{"text":"Inmanically Incorrect","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/inmanically-incorrect\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3786,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3786\/the-just-exactly-how-dumb-are-you-realtor-spam-of-the-decade-recs-wrecks-twenty-six-reputations-for-only-a-buck\/","url_meta":{"origin":3260,"position":3},"title":"The just-exactly-how-dumb-are-you Realtor-spam of the decade: RECS wrecks twenty-six reputations for only a buck","author":"Greg Swann","date":"August 6, 2008","format":false,"excerpt":"This incites no end of questions for me. For example, exactly how will my mastery of Real Estate Cyberspace have improved by sending these schmucks a dollar? If I send two dollars, can I be twice as wizardly? Precisely how much value should my clients put on a real estate\u2026","rel":"","context":"In "Group Therapy"","block_context":{"text":"Group Therapy","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/group-therapy\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3250,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3250\/the-just-exactly-how-dumb-are-you-realtor-spam-of-the-day-effection-might-come-at-a-high-price-but-at-least-its-fleeting\/","url_meta":{"origin":3260,"position":4},"title":"The just-exactly-how-dumb-are-you Realtor-spam of the day: Effection might come at a high price, but at least it’s fleeting","author":"Greg Swann","date":"June 20, 2008","format":false,"excerpt":"This one came to me as real-world spam, and it has a cloying kind of plausibility to it: Hmm... That's almost kindasorta a good idea, isn't it? Laptop in the car? Maybe not so much. Wi-Fi-enabled PDF? They're out there, but the iPhone.2 is going to EDGE every other hand-held\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3412,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3412\/bearing-the-sacred-mantle-of-insolence-in-the-parliament-of-whores-win-a-free-set-of-bloodhoundblog-unchained-dvds-in-the-just-exactly-how-dumb-are-you-realtor-scam-of-the-week-contest\/","url_meta":{"origin":3260,"position":5},"title":"Bearing the sacred mantle of insolence in the Parliament of Whores: Win one of two free sets of BloodhoundBlog Unchained DVDs in “The just-exactly-how-dumb-are-you Realtor-scam of the week” contest!","author":"Greg Swann","date":"July 21, 2008","format":false,"excerpt":"Q: What's the difference between cows and Realtors? A: When they get the urge to be milked, cows don't fly to trade shows at their own expense, wandering from booth to booth with their udders out.Well. I certainly feel vindicated. The RSSPieces clusterfrolic is further proof of the advice I\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3260","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=3260"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/3260\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=3260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=3260"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=3260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}